$4.49 when purchased online
Target Online store #3991
About this item
Highlights
- Long-lasting eyeliner stays in place
- Liquid eyeliner with felt tip lets you create a variety of looks
- Easily glides on for a smooth finish
- Cruelty Free
Description
Keep your eyes lined and defined, whether you're going for a subtle everyday look or getting ready for a bold night out, with Wet n Wild Proline Felt Tip Eyeliner. This felt tip liquid eyeliner smoothly glides on and lets you create anything from a thin line to a wing tip. This long-lasting eyeliner stays put, leaving you with a photo-ready look all day long.
wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
Suggested Age: 13 Years and Up
Health Facts: Paraben-Free, Phthalate-Free, Aluminum-Free, Vegan, Sulfate-Free
Color Finish: Satin
Color Palette: Dark Tones
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Beauty Purpose: Defining
Recommended Skin Type: Normal
Net weight: .02 Ounces
Features: Glide-On Application, Long Lasting
TCIN: 49113149
UPC: 077802587527
Item Number (DPCI): 052-03-1551
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water/eau, styrene/ acrylates/ammonium methacrylate copolymer, butylene glycol, laureth-21, ammonium acrylates copolymer, peg-40 hydrogenated castor oil, phenoxyethanol, potassium sorbate, citric acid, sodium benzoate, sodium dehydroacetate, [+/- (may contain): black 2/ci 77266].
Shipping details
Estimated ship dimensions: 5.4 inches length x 3.1 inches width x 1.1 inches height
Estimated ship weight: 0.03 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This eyeliner offers a blend of affordability and ease of use, making it a popular choice among guests. Many appreciate its fine tip for precise application, vibrant pigmentation, and smooth glide. However, some guests have experienced issues with the cap design leading to drying out and inconsistent performance. Overall, it serves as a reliable option for both beginners and experienced users looking for a budget-friendly eyeliner that delivers decent results.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.9 out of 5 stars with 771 reviews
easy to apply: 2.89 out of 5
easy to remove: 3.8 out of 5
long lasting: 2.56 out of 5
quality: 2.38 out of 5
value: 2.44 out of 5
30% would recommend
40 recommendations
Pigmented!
5 out of 5 stars
heyyitsmonet - 6 months ago
originally posted on influenster.com
Very easy to apply and the tip makes it so easy to get a sharp wing liner. Drys pretty quickly and doesn’t not cause any sensitivity while wearing. Very affordable and removes easily when cleansing your face after a long day of wearing makeup.
I wish it was a bit better
3 out of 5 stars
Ls 61 - 9 months ago
originally posted on WetnWild
I like it but there's some things about it I don't like and these are the things the lid keeps popping off when you try and put it back on I have to put layer after layer to even get it to the depth and get the line to not keep fading when you go back over it and it does flake over a period of hours in some spots but all in all other than those I think it's an okay liner compared to some
0 stars
1 out of 5 stars
Thumbs down graphic, would not recommend
chinaaddison - 9 months ago, Verified purchaser
- Eye color: Green
- Skin tone: Light
- Skin type: Combination, Oily
- Skin concern: Blackheads, Pores, Dullness, Aging, Acne
- Hair color: Brunette
I love wet and wild products but this is a miss. Ran dry after one use and wasn’t opaque or easy to work with at all.
Wet an wild eye black liner
5 out of 5 stars
- 10 months ago
originally posted on influenster.com
So happy to have eye liner it’s been a while since I got some but I love how it applies nice and smooth I like the pen liner because it’s easy to apply 😌
Affordable
5 out of 5 stars
- 1 year ago
originally posted on influenster.com
Personally I like it it. If you have oily skin i do not recommend it because it will smudge. But other then that i like how pigmented it is and price wise it’s affordable.
Waste of money
1 out of 5 stars
Unhappy consumer - 1 year ago
originally posted on WetnWild
Horrible product dries out when applying...hate it I give it a 0 zero not a 1
Dry and unusable
1 out of 5 stars
Thumbs down graphic, would not recommend
Mila - 1 year ago, Verified purchaser
- Skin tone: Medium
- Skin type: Dry
Way too dry. Just utterly unusable, which is so sad since usually their products are great. I tried flipping the nib and everything, but to no avail. Came off in 13 seconds without rubbing, too, just fully melted away.
Dry
1 out of 5 stars
Thumbs down graphic, would not recommend
Harper - 1 year ago
- Hair color: Blonde
- Skin type: Combination
- Eye color: Brown
- Skin tone: Light
- Skin concern: Blackheads, Pores, Acne, Redness
Dry garbage. Would not recommend it
Stay well
5 out of 5 stars
baotrant1_5837 - 1 year ago
originally posted on influenster.com
Super fine tip with super dark pigment at a cheap price. It’s my go to for it’s easiness to use and the quality of the pigment. This is such a nice eyeliner! I love the way it goes on and stays all day.
Waste of money
1 out of 5 stars
Thumbs down graphic, would not recommend
Klanou - 1 year ago
- Skin tone: Light
- Eye color: Blue
- Skin type: Normal
WNW I love you but this was dried out and didn’t work.
Dry, useless
1 out of 5 stars
Thumbs down graphic, would not recommend
Liner - 1 year ago, Verified purchaser
Dries out after doing 1 eye. Would never buy again
Excellent quality last overall
5 out of 5 stars
- 2 years ago
originally posted on influenster.com
Excellent quality last overall and a little goes along way great for all faces. Good quality amazing for the price
I love alot of
3 out of 5 stars
lauras640 - 2 years ago
originally posted on influenster.com
I love alot of the wet n wild makeup products that are available. This was easy to apply, affordable and looked just as good as the more pricier brands out there
Works great
5 out of 5 stars
misscorryjoe - 2 years ago
originally posted on influenster.com
This eyeliner glides on smooth and works really great. It’s well pigmented and applies very crisply. This is an affordable option that I really like.
Dry upon purchase
1 out of 5 stars
Thumbs down graphic, would not recommend
Ash - 2 years ago
“Marker” was dry upon purchase. It does not work. Going straight into the trash… if I pressed really hard I was able to get some awful pigment…
Dupe for Stila!
5 out of 5 stars
sarahbeths2 - 2 years ago
originally posted on influenster.com
This eyeliner was recommended to me by a makeup artist friend and I will never go back! It goes on so smooth and gives me the thinnest line which I love! It is the exact same as the stila eyeliner but for a quarter of the price!!!
Not worth it
1 out of 5 stars
Thumbs down graphic, would not recommend
agroff13 - 2 years ago, Verified purchaser
- Skin type: Dry
- Eye color: Blue
- Skin concern: Sensitivity, Dark circles, Redness, Uneven skin tone
- Skin tone: Light
- Hair color: Blonde
Honestly not sure why this went viral or has great reviews… not pigmented and does not come out easily. Acts as if it’s dried out even when it’s not.
Proline tip eyeliner
5 out of 5 stars
emilyw639 - 2 years ago
originally posted on influenster.com
I love this eyeliner why you would ask well what’s not to love one quick line will make your eyes perfect it doesn’t need much of lining up for this eyeliner!
Worthless
1 out of 5 stars
Thumbs down graphic, would not recommend
Tanya - 2 years ago, Verified purchaser
- Hair color: Brunette
- Eye color: Brown
- Skin tone: Medium
- Skin type: Combination
On my first use - no liquid or much of anything coming out of the tip.
Dont waste money
1 out of 5 stars
Thumbs down graphic, would not recommend
Whitney L - 2 years ago, Verified purchaser
- Eye color: Blue
- Hair color: Blonde
- Skin tone: Light
- Skin type: Combination
Dried up completely when opened.