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Downy Fabric Softener April Fresh HE Liquid Downy Softener
$4.99 ($0.11/fluid ounce)
In Stock
Eligible for registries and wish lists
Sponsored
About this item
Highlights
- Dual Benefits: Soft Feel and Fresh Scent
- 3X More Fresh*: Long lasting scent *vs leading liquid detergent alone
- Easy to Use: Simply measure and pour into your machine's fabric softener dispenser or drawer
- Universal Compatibility: Safe on all washing machines, standard and high-efficiency (HE) machines
- Multi-Benefit: Protects Colors, Fights Stretch, Anti-Static, Anti-Fuzz, Wrinkle Reduction
- Laundry Essential: Make a regular part of your laundry routine for softer, fresher, better fabrics
Description
Experience the dual benefits of softness and freshness with Downy Fabric Softener Liquid. April Fresh is Downy's historic iconic scent, with a delightful combination of clean, sweet freshness making it America's #1 Fabric Softener scent*. This fabric softener offers enhanced freshness, providing a longer-lasting scent** that keeps your clothes smelling great from storage until wear and throughout the day. In addition to softening and freshening the fabrics you wash, Downy Fabric Softener also has five additional benefits to enhance the way your fabrics look and feel - protects colors, fights stretch, anti-static, anti-fuzz, and wrinkle reduction. Downy Fabric Softener is easy to use - after adding your favorite laundry detergent, simply measure and pour the liquid fabric softener into your machine's drawer or directly into the agitator for softness and long-lasting freshness. Downy Fabric Softener is universally compatible, safe on all washing machines, making it a versatile choice for all your laundry needs. Make this fabric softener liquid part of your regular laundry routine and enjoy softer, fresher clothes every time. Elevate your laundry experience with Downy Fabric Softener Liquid. *#1 Selling Fabric Softener Scent, $ and VOL Sales, Nielsen Total US xAOC Latest 52 Wks - w/e 04/05/25**lasting freshness vs the leading liquid detergent alone.
Scent: Scented, Fresh
Health Facts: Phosphate-Free, Sodium Lauryl Sulfate-Free, Bleach-Free, Sulfate-Free, Paraben-Free, Aluminum-Free, Phthalate-Free
Product Warning: Keep container tightly sealed, seek medical help if product is swallowed, keep out of reach of children
Features: Odor Control, Color Care
Formulation: High Efficiency (HE), Concentrated
Product Form: Liquid
Sustainability Claims: Biodegradable
Safety and Security Features: Spill-Resistant Lid
Net weight: 44 fl oz (US)
Number of uses: 60
TCIN: 89044157
UPC: 030772100332
Item Number (DPCI): 003-07-4668
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
softening agent (diethylester dimethyl ammonium chloride), stabilizers (polyquaternium-33 and/or polyquaternium-32; pentasodium pentetate or tetrasodium glutamate diacetate), thickness regulator (calcium chloride), ph adjuster (formic acid), colorants, fragrances, water' '
Allergens & Warnings:
Using more than recommended can increase this effect., ● On garments made with fluffier fabrics (such as fleece, velour, chenille, and terry cloth)., ● On children's sleepwear or garments labeled as flame resistant as it may reduce flame resistance., DO NOT USE THIS PRODUCT:, WARNING: Liquid fabric softener can increase fabric flammability., Contains fragrance allergen(s).Shipping details
Estimated ship dimensions: 3.58 inches length x 4.92 inches width x 11.17 inches height
Estimated ship weight: 3.06 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
Guests appreciate Downy April Fresh fabric softener for its long-lasting, pleasant scent, softening properties, and affordability. It's a reliable product that has been used by many for years. However, some guests have reported issues with the product leaving stains on clothes and the scent being too strong or different from what they remembered.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.8 out of 5 stars with 14637 reviews
quality: 4.82 out of 5
scent: 4.83 out of 5
value: 4.68 out of 5
96% would recommend
613 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
19 December, 2025Verified purchase
Smells good
Makes my laundry soft, and smell good!
5 out of 5 stars
19 December, 2025
originally posted on influenster.com
light clean scent
A fan favorite for a reason. Clothes come out noticeably softer with a long‑lasting, clean scent. Reviewers consistently praise how well it reduces static and keeps laundry feeling fresh.
1 out of 5 stars
Thumbs up graphic, would recommend
18 December, 2025Verified purchase
(no review title)
The downy was cracked and leaking
1 reply from Downy team - 4 days ago
Hi Judy! Thank you for taking the time to leave a review, I'm really sorry to hear about your experience with Downy. We take product quality seriously, and I appreciate you bringing this to our attention. We’d like to look into this so please give us a call at (800) 688-7638
5 out of 5 stars
16 December, 2025
originally posted on influenster.com
Lasting scent
Leaves clothes smelling absolutely amazing and soft. Even after wearing clothes all day, the scent lingers. It’s like another layer of added fragrance when I walk out the door.
5 out of 5 stars
Thumbs up graphic, would recommend
15 December, 2025Verified purchase
(no review title)
great value and smells good, keeps clothes soft and fresh
4 out of 5 stars
13 December, 2025Verified purchase
(no review title)
Love this product
5 out of 5 stars
13 December, 2025Verified purchase
(no review title)
Smells great!
5 out of 5 stars
Thumbs up graphic, would recommend
13 December, 2025Verified purchase
(no review title)
I love using D
5 out of 5 stars
12 December, 2025
originally posted on influenster.com
Gentle Scent, Soft cloths
I like the affordability of this product, especially when purchased from a big box store. It was a larger, yet easily designed container that worked well in storing away. The scent is great, even for the fussiest of scent requirements. Downy's April Fresh Fabric Softner will leave your clothes and bedding with a lovely softness. Don't hesitate on picking this up! It will be a great addition to your laundry routine.
5 out of 5 stars
Thumbs up graphic, would recommend
6 December, 2025Verified purchase
(no review title)
The Best
5 out of 5 stars
Thumbs up graphic, would recommend
2 December, 2025Verified purchase
Falak
good site for online shopping
5 out of 5 stars
1 December, 2025
originally posted on influenster.com
Smells amazing
Downy has always been my go-to fabric softener, and the April Fresh scent is still one of the best. It leaves clothes smelling clean, soft, and fresh without being overpowering. The scent lasts for days after washing, even when the laundry has been stored in drawers or closets. This large 120-load bottle is a great value; a little goes a long way, and the consistency makes it easy to measure without spills. It works perfectly in both standard and high-efficiency machines and helps reduce static cling, especially on towels and bedding. I’ve noticed that fabrics stay softer and last longer compared to using detergent alone. It also helps reduce wrinkles, making clothes easier to fold and wear straight from the dryer. Overall, this is a dependable and effective fabric softener with a timeless scent. It delivers great value, consistent results, and that familiar Downy freshness that keeps laundry feeling like new.
5 out of 5 stars
Thumbs up graphic, would recommend
27 November, 2025Verified purchase
Love The Scent!
Downy products are a favorite of mines. Any and everything "downy!"
5 out of 5 stars
Thumbs up graphic, would recommend
26 November, 2025
(no review title)
Smells so good!!! It’s my fav fabric softener
5 out of 5 stars
Thumbs down graphic, would not recommend
26 November, 2025Verified purchase
(no review title)
Downy its the best for my laundry.
5 out of 5 stars
23 November, 2025Verified purchase
(no review title)
The best
5 out of 5 stars
21 November, 2025Verified purchase
(no review title)
I absolutely love this fabric softener great snell
5 out of 5 stars
Thumbs up graphic, would recommend
20 November, 2025Verified purchase
smells great
Great smelling clothes
5 out of 5 stars
20 November, 2025Verified purchase
(no review title)
Favourite
5 out of 5 stars
Thumbs up graphic, would recommend
19 November, 2025Verified purchase
(no review title)
Great value for size