$14.00 when purchased online
Target Online store #3991
About this item
Highlights
- Strengthens and adds shine
- Hydrates and eliminates frizz
- Repairs and nourishes
- Cruelty Free
- Sulfate Free
- Paraben Free
- Phthalate Free
Description
For medium hair, this color-safe conditioner hydrates and fights frizz & breakage. It even adds shine so your hair looks & feels healthy.
Highlighted Ingredients:
KUMQUAT FRUIT EXTRACT - Full of vitamins A, B & C to add shine
BABASSU OIL - Provides hydration to hair and scalp
COCONUT OIL - Strengthens, helps seal split ends and reduces breakage
HYDROLYZED KERATIN - Softens, smoothes frizz and adds shine
How To Use:
• Thoroughly wet hair from roots to ends with luke warm water.
• Lather a quarter size amount of MEDIUM shampoo in hands and then work into roots and where hair touches the scalp.
• Rinse shampoo. Squeeze out excess moisture before applying conditioner.
• Apply a quarter size amount of MEDIUM conditioner, focusing on midshaft and ends.
• Rinse with cold water to close the hair cuticle and added shine.
Scented with Mercer Street – an outspoken fragrance that a-OUAI-kens the senses with notes of Italian lemon, Turkish rose, jasmine sambac, iris, lily, and white musk.
Our bottles & caps are fully recyclable and made with 20% post-consumer recycled materials! This product is sulfate, paraben & cruelty free.
Highlighted Ingredients:
KUMQUAT FRUIT EXTRACT - Full of vitamins A, B & C to add shine
BABASSU OIL - Provides hydration to hair and scalp
COCONUT OIL - Strengthens, helps seal split ends and reduces breakage
HYDROLYZED KERATIN - Softens, smoothes frizz and adds shine
How To Use:
• Thoroughly wet hair from roots to ends with luke warm water.
• Lather a quarter size amount of MEDIUM shampoo in hands and then work into roots and where hair touches the scalp.
• Rinse shampoo. Squeeze out excess moisture before applying conditioner.
• Apply a quarter size amount of MEDIUM conditioner, focusing on midshaft and ends.
• Rinse with cold water to close the hair cuticle and added shine.
Scented with Mercer Street – an outspoken fragrance that a-OUAI-kens the senses with notes of Italian lemon, Turkish rose, jasmine sambac, iris, lily, and white musk.
Our bottles & caps are fully recyclable and made with 20% post-consumer recycled materials! This product is sulfate, paraben & cruelty free.
Hair Type: All Hair Types
Trial/Mini/Travel Size: Yes
Product Warning: Eye irritant
Product Form: Liquid
Beauty Purpose: Nourishing, Smoothing, Strengthening, Damage Repair, Conditioning
Net weight: 93 Grams
TCIN: 94193229
UPC: 815402027841
Item Number (DPCI): 342-03-2935
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 1.8 inches length x 1.8 inches width x 3.65 inches height
Estimated ship weight: 0.25 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Frequently bought together
$9.59($0.96/fluid ounce)
reg $11.99 Sale
4.5 out of 5 stars with 4125 ratings
Guests also viewed
Discover more options
Related Categories
Summary of reviews
Guests appreciate the effectiveness of this shampoo and conditioner duo, highlighting how it leaves hair soft, manageable, and hydrated. Many guests love the pleasant scent, which adds to the overall experience. However, some guests have expressed concerns about the strong fragrance and its potential to cause irritation. Overall, this product is praised for its quality and results, making it a popular choice for various hair types.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 885 reviews
50% would recommend
2 recommendations
Great shampoo and Conditioner
5 out of 5 stars
Rosemary H. - 7 days ago
originally posted on OUAI
Love this shampoo and conditioner. My hair is very fine and this works well.
My hair fell out!
1 out of 5 stars
Jessica - 12 days ago
originally posted on http://www.ulta.com

I used this for several weeks in my hair thinking I was maybe just paranoid. No! I had literal clumps of hair fall out and I used from months 5-7 in pregnancy. A week after switching back to my old conditioner (shea moisture) my hair was hardly shedding anything. I seriously think there was Nair hair remover in my bottle. I'm so disappointed I wasted money and lost so much hair that I now need to chop since my ends got super thinned out.
Lasts 3+ months
5 out of 5 stars
Mercedes - 16 days ago
originally posted on http://www.ulta.com

With the 64oz refill this typically lasts more than 3 months. I have THICK hair. about 2 quarters worth of conditioner will cover my head. it lathers like a dream. I just put the entire refill in my shower because I struggle squeezing it out of the bottle. it's ultra hydrating and I would recommend. The scent is subtle and smells expensive. lol
Soft, silky hair
5 out of 5 stars
Carol G. - 16 days ago
originally posted on OUAI
Love the medium travel size shampoo, conditioner and leave in conditioner.
I will definitely be buying this in the big bottle!
5 out of 5 stars
Susan - 23 days ago
originally posted on http://www.ulta.com

Love the way this leaves my hair super soft!
My Favorite
5 out of 5 stars
Rachel - 1 month ago
originally posted on http://www.ulta.com

I have been using Ouai for years. I Love the shampoo and conditioner. I'm big on reviews before I purchase Items .little goes a long way. love how my hair smells, love how my hair feels. I have many ppl tell me TY for pushing them to try this
Static and flyaway!
1 out of 5 stars
NCMimi - 1 month ago
originally posted on http://www.ulta.com

I have fine hair and had high hopes for this. Every time I've used it my hair was left very staticy and flyaway. No matter the weather/temps my hair had crazy static. That was actually what I was looking to avoid and bought this in hopes it would combat it. It also has a terrible smell.
I am still in awe!
5 out of 5 stars
Mimi - 1 month ago
originally posted on http://www.ulta.com

I love this! I did a lot of looking into this brand before deciding to purchase it. I am so impressed with this conditioner as well as a host of their other product offerings. Let me start by saying that the smell is SO nice!. This was the first conditioner in the very first time in my life that I didn't need a glob of it to get it through my hair. This brand has a great slip for their conditioner. I think total I maybe used between a nickel and a quarter size amount. Shocked at the fact that I could actually do that and it was truly enough. I have thick hair and it's just past my shoulders so you might imagine how this was shocking. As much as the price is not where I would like to pay for shampoo, I will pay for the quality that this shampoo provides. Outstanding. Definitely will buy this again and again.
Amazinggggg
5 out of 5 stars
Ella V. - 1 month ago
originally posted on OUAI
One of my favorite conditioners and I love that I can bring it with me wherever I go! It’s hydrating and i feel like it’s smoothing too,
Do not buy unless you want sticky/dry/oily hair
1 out of 5 stars
macy - 2 months ago
originally posted on http://www.ulta.com

I have thick hair and i thought this conditioner would be great since i loved the hair mask. However, this conditioner left my hair feeling dry at the ends and almost chalky/oily. It almost felt like i left a bunch of mousse at the ends of my hair and then didnt wash it out. I would recommend olaplex or a coco and eve conditioner if you're looking for something more high end but works.
Amazing results! Convenient to try and travel before splurging
5 out of 5 stars
Amanda S. - 2 months ago
originally posted on OUAI
Absolute game changer. I have always been cheap with my hair products, until now. I have combination hair, thick and coarse underneath with thin and oily hair on top, and frizzy all around. The medium conditioner and shampoo has made my hair wayyy more manageable, while keeping my hair wash days to 2 per week. Could not be happier with the results!
Favorite Conditioner
5 out of 5 stars
D - 2 months ago
originally posted on http://www.ulta.com

This is my daughter's favorite hair conditioner, and I restock it for her every chance I get. She has long, thick hair and says this conditioner is amazing!
Amazing
5 out of 5 stars
Rhonda - 2 months ago
originally posted on http://www.ulta.com

I have tried so many conditioners and this stuff works. I always end up with second day fuzzy, not with this
Amazing
5 out of 5 stars
Rhonda - 2 months ago
originally posted on http://www.ulta.com

I have cami curly hair and it always fuzzes up on the bottom. This stuff is amazing. Not enough words to say how happy I am to have found this!
i love this
5 out of 5 stars
Ash - 2 months ago
originally posted on http://www.ulta.com

I've been using this for years! I've struggled with having hard water and this stuff has been doing my hair and my scalp right. about once every 2 weeks I go it with a detox shampoo 👌👌.
Not For Me
3 out of 5 stars
CC - 2 months ago
originally posted on http://www.ulta.com

This shampoo smells good and makes a nice lather. I used it and followed with the same formula conditioner. My hair feels a little dry and seemed harder to style than usual. I probably will try something else next time.
Hard to wash out
3 out of 5 stars
Anna - 2 months ago
originally posted on http://www.ulta.com

It's fine but it really didn't do much for my hair. It's also hard to wash out and if I don't get it all out my hair ends up a little greasy, even when I don't use a lot.
Works well for Fine Hair. Pricey.
4 out of 5 stars
Shay - 2 months ago
originally posted on http://www.ulta.com

I like the combination of Keratin and Biotin. It is working well so far for my fine hair. So far, pairing it with Ouai Leave-in but it makes my dark hair a bit dull. I prefer to pair it with Pureology color Fanatic leave-in. Will be testing the performance with that combo.
Nope. Not for me
3 out of 5 stars
Kim - 3 months ago
originally posted on http://www.ulta.com

I really wanted to like this, however the smell is HORRIBLE. I HAD to return after one use. I couldn't get past the old lady perfume smell.
Worth the money
4 out of 5 stars
bc - 3 months ago
originally posted on http://www.ulta.com

Yes, its pricey, but to me its so worth it. As someone who has always had thin and volumeless hair, i love this. It has helped my damaged and thin hair. Ive only used it for a few weeks but i see such a difference