$149.99 when purchased online
Target Online store #3991
About this item
Highlights
- Simple setup. From phone to frame. Simply plug in your frame, connect to your WiFi network, and the Aura app will guide you through the rest. Available on iOS and Android.
- Snap and share. Instantly add and display photos from anywhere in the world using the Aura app. No USB cords. No SD cards. Staying connected has never been easier.
- Share memories with family and friends. Share photos and videos with close family and friends and invite them to share too. The people you want, the photos you love. Private and secure. Simple as that.
- Free unlimited storage. Support for 10,000+ photos, no subscription fees.
- Private and Secure: Aura keeps your photos secure and makes it easy to control who has access to your frame.
- The Perfect Gift: Aura frames come pre-packaged in a beautiful, gift-ready box; no wrapping required. Preload it with photos and invite family and friends to do the same. Add a personalized message for more thoughtful gift-giving and preset the recipient’s WiFi for an even simpler setup.
- Expert craftsmanship. Inspired by a minimalist design aesthetic, every frame fits perfectly in your home: from mantles to nightstands and everywhere in-between.
- Interactive touch bar: Easily change photos, view details, and more with a single swipe using the frame’s interactive touch bar.
- 89 Degree viewing angle: Experience crystal clear images from any angle.
- Stunning display. Individually color-calibrated screens ensure your photos look like the real deal. And with auto-dimming, the screen will always look its best from day to night.
- Built-in speaker. With support for short video playback, the embedded speaker preserves every laugh, cheers, happy tears, and more.
- Portrait matchup: Exclusively available on landscape-only frames, Aura proprietary AI software groups two related portrait photos side-by-side to create unexpected moments of surprise and delight.
- Smart-Cropping: Aura software detects faces and other key details in your photos and intelligently adjusts the image to fill the screen.
- Auto-Dimming: Carver automatically displays your digital photos in true color and the perfect brightness for the room. And when you’re done for the night, your Aura frame turns off automatically when you turn out the lights.
- Scheduled on/off: Manually set your frame to turn on and off at specific times when a schedule is preferred.
- Live picture support: Every Aura frame includes support for live pictures, so you can enjoy all the photographs stored on your phone: still, live, and video.
Description
A WiFi-connected photo frame that makes it easy to instantly display and share all your favorite photos, videos, and more. Inspired by a minimalist aesthetic, this landscape frame features clean and elegant lines surrounding a 10.1”, color-calibrated digital display. Quickly and easily set up the frame on WiFi using the free Aura app. Add photos from any device, anywhere in the world, and invite friends and family to share theirs too. The people you love, the photos you want. Simple as that.
Dimensions (Overall): 9.15 Inches (L), 3.4 Inches (W)
Weight: 3.39 Pounds
Electronics Features: Wi-Fi Enabled, LCD Screen
Connection Type: No Wired Connection Ports
Aspect Ratio: 16:10 Aspect Ratio
Includes: Instructions, Power Cord
Screen Resolution: 1280 x 800
Operational Modes: Automatic On/Off
Screen Size: 10 Inches
Material: Plastic
Battery: No Battery Used
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 89168609
UPC: 860008288448
Item Number (DPCI): 056-10-0083
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 12.5 inches length x 3.4 inches width x 9.15 inches height
Estimated ship weight: 3.39 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO
Return details
This item must be returned to any Target store.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: What color is the mat?
submitted by Cs - 3 months ago
A: Hi Cs, thanks for reaching out about 10.1" HD Wifi Carver Mat - Digital Photo Frame by Aura The mat included is white. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.
submitted byMike - 3 months agoTarget expert support
Q: Can it be used without a wifi connection if photos have already been uploaded?
submitted by Flr - 4 months ago
A: Hi Flr, thanks for reaching out about 10.1" HD Wifi Carver Mat - Digital Photo Frame by Aura. No, the 10.1" HD Wifi Carver Mat Digital Photo Frame by Aura requires a constant WiFi connection to operate. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.
submitted byJoe - 4 months agoTarget staff support
Q: Can this be mounted on the wall?
submitted by Ashton - 5 months ago
A: Hi Ashton, thanks for reaching out about 10.1" HD Wifi Carver Mat - Digital Photo Frame by Aura No. It's a tablet-sized 10.1-inch display designed to sit on a sideboard rather than being mounted to a wall If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.
submitted byJustin - 5 months agoTarget expert support
Q: Does the Aura digital frame have touch screen capability?
submitted by SM1952 - 5 months ago
A: Hi SM1952, thanks for reaching out about 10.1" HD Wifi Carver Mat - Digital Photo Frame by Aura. This does not have a touch screen but a touch bar that allows users to change photos, view details, and more with a single swipe. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.
submitted byMatt - 5 months agoTarget expert support
Q: Does this frame work with Google Photos? And can it play videos?
submitted by SS - 1 year ago
A: Hi SS, thanks for reaching out about the Aura Home Digital Digital Picture Frame - Carver. The Aura App offers a Google Photos integration so you can easily access and submit those photos (with a 50-megapixel photo limit) to your frame. Sync entire Google Photos albums with the frame (mirroring any new photos added)via the Aura app's "auto-add" function. It supports short video playback. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7 am -11 pm CST.
submitted byRena - 1 year agoTarget expert support
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Summary of reviews
The product has received positive feedback for its ease of use, beautiful display, and ability to connect families through shared photos. Guests appreciate the seamless setup process and the joy it brings to viewing memories. However, some concerns were raised about durability and navigation challenges. Overall, it serves as a thoughtful gift that enhances family connections and keeps cherished moments alive.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.9 out of 5 stars with 2131 reviews
quality: 5 out of 5
value: 5 out of 5
100% would recommend
2 recommendations
Great, user friendly digital frame!
5 out of 5 stars
PRogers - 3 months ago
originally posted on auraframes
Such a great digital frame. Easy set up and user friendly. Love sharing with friends and family who can add photos using the easy app.
Must get!
5 out of 5 stars
Kristy - 3 months ago
originally posted on auraframes
My parents loved this ! It’s perfect for families in different states
Great goft
5 out of 5 stars
Clmullen - 3 months ago
originally posted on auraframes
I was given one as a gift and now I’m giving them as a gift. I love having one in my house because now it’s a great conversation piece.
Great joy! Beautiful
5 out of 5 stars
Alex - 3 months ago
originally posted on auraframes
I was able to pre-load my frame as a gift to my wife for Xmas. I loaded over 200 photos to begin and she loved it to tears. Later she was able to add her own photos and it’s been a great joy to see every day!
Awesome Gift!
5 out of 5 stars
Reitathome - 3 months ago
originally posted on auraframes
What a wonderful gift for my mom who is now able to see those who love her in this frame.
Easy to set up, use, and include others.
5 out of 5 stars
Gabe - 3 months ago
originally posted on auraframes
Incredibly easy to set up. Easy to add photos using the app, and easy to include others to add by sharing the link through text or email.
Perfect gift
5 out of 5 stars
Molly + 3 - 3 months ago
originally posted on auraframes
Great easy way to share photos with grandparents! They were so happy
Great way to share with family that lives far
5 out of 5 stars
Swedetria - 3 months ago
originally posted on auraframes
I have purchased 3 of these frames now for family members that don't live near us. I love that I can keep them current with photos of my kids and I can upload them to the frame even from my phone. It's so convenient and easy to use.
In love with our frame!
5 out of 5 stars
Otis & Bean - 3 months ago
originally posted on auraframes
We are having the best time sharing photos as a family. It is bringing us closer together!
Perfect gift for mom
5 out of 5 stars
Julia M - 3 months ago
originally posted on auraframes
My mom is incredibly picky and incredibly tech-averse, and she is in love with her Aura frame — very grateful to this company for making it so simple and delightful to set up and use!
Gift for my 89 year old father in law
5 out of 5 stars
Suzy L - 3 months ago
originally posted on auraframes
This was the fourth frame we bought as a gift. This was for my 89 year old father in law. He absolutely loves it. He was able to set the whole thing up himself and we had six people preload the frame with photos before he received it so he was thrilled to have it work from the beginning.
Worth every penny
5 out of 5 stars
Holly - 3 months ago
originally posted on auraframes
Extremely happy and looking to add a third unit soon
We keep coming back for more
5 out of 5 stars
Amanda S - 3 months ago
originally posted on auraframes
We bought an Aura frame for each set of grandparents in the past few years (both still working perfectly), and our kids would just sit and watch the frame when we would visit them. We finally bought ourselves one for Christmas. It’s truly the gift that keeps on giving and our kids get so excited to see new pictures added. The app is so easy to add photos to all 3 frames (we add to grandparents frames and our own); they’re easily able to add photos to their frames too.
Amazing
5 out of 5 stars
Yukon - 3 months ago
originally posted on auraframes
Beautiful frame that keeps showing us all the memories of our loved ones
One of the best gifts!
5 out of 5 stars
MrsV - 3 months ago
originally posted on auraframes
We’ve had a digital frame in the past, but this one is so much nicer! Love the look of the “mat” on it and the light gray/beige color is beautiful and subtle. The app is so easy to use. I gifted this to my husband and he loves it! He is constantly adding new photos to it. What I love most is that it’s a great reminder to my whole family of all the wonderful adventures we’ve had together over the years. Photos help jog those memories and this is a wonderful was to display a huge collection of photos. …now looking to gift one to my parents to send them photos of the grandkids when they are apart.
Hit with the family, operates easily as advertised
5 out of 5 stars
Laferrerofamily - 3 months ago
originally posted on auraframes
It's a hit with the family and is pretty easy to use. Just had to get used to the tapping the top of it to get info/"play" videos etc. Very short learning curve. It's picking up from an already established shared iPhotos album, so not everything appears in frame yet, but so far every day we're seeing more and more of the album appear. So no complaints!
We love it.
5 out of 5 stars
TLD1 - 3 months ago
originally posted on auraframes
Just as good as everyone says. So easy to use and set up. Get these photos off your phone and displayed in your house!
LOVE!
5 out of 5 stars
Emilyyy - 3 months ago
originally posted on auraframes
Amazing! Love aura frames. It’s the best gift to yourself or literally anyone.
A Great Gift!
5 out of 5 stars
heu240 - 3 months ago
originally posted on auraframes
Purchased this as a gift and the setup for that was super simple. Further, the recipient absolutely loves this as a way for their family to share images to a central hub. Super great all around and don't hesitate to pick one up!
Best Christmas gift!
5 out of 5 stars
Chelsea - 3 months ago
originally posted on auraframes
I bought 3 of these frames for family members this holiday season and they are absolutely the best gift I've given in a long time! They were so easy to setup and everyone loves them!