$35.49 when purchased online
Target Online store #3991
About this item
Highlights
- Compare to the nutrition of Similac Pro-Advance
- With dual HMOs, 2'-FL and LNnT, immune supporting prebiotics
- Provides complete nutrition for baby's first year
- Includes DHA, Lutein and Vitamin E; NON-GMO
- No Palm Olein Oil
Description
Compare to the nutrition of Similac Pro-Advance. up&up™ Advantage Premium provides complete nutrition for baby's first year. With immune nourishing prebiotics, 2’-FL & LNnT HMOs, like those found in breast milk. Human Milk Oligosaccharides not from human milk. DHA, Lutein and Vitamin E. NON-GMO, ingredients not genetically engineered. No artificial growth hormones. No significant difference has been shown between milk derived from rbST-treated and non-rbST-treated cows. Certified Kosher by the Orthodox Union - OU-D. This product is not manufactured or distributed by the owner of the registered trademark Similac Pro-Advance. Does not contain the identical proprietary ingredient blend of prebiotics, patented levels of nucleotides, lutein and lycopene in Similac Pro-Advance.
100% Satisfaction Guaranteed.
100% Satisfaction Guaranteed.
Serving Size: 5 fl oz
Amount :
Calories: 100
% Daily Value*
Protein 2.07g
Total Fat 5.6g
Total Carbohydrate 10.5g
Water 133g
Omega-6 (linoleic acid LA) 1000mg
Vitamin A 300IU
Vitamin D 60IU
Vitamin E 1.5IU
Vitamin K 8mcg
Thiamin 100mcg
Riboflavin 150mcg
Vitamin B6 60mcg
Vitamin B12 0.25mcg
Niacin 1050mcg
Folic Acid 15mcg
Pantothenic Acid 450mcg
Biotin 4.4mcg
Vitamin C 9mg
Choline 24mg
Inositol 24mg
Calcium 78mg
Phosphorus 42mg
Magnesium 6mg
Iron 1.8mg
Zinc 0.75mg
Manganese 5mcg
Copper 90mcg
Iodine 15mcg
Selenium 2mcg
Sodium 24mg
Potassium 105mg
Chloride 65mg
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
nonfat milk, lactose, high oleic (safflower or sunflower) oil, soy oil, whey protein concentrate, coconut oil, less than 1%: schizochytrium sp. oil*, mortierella alpina oil**, 2'-fucosyllactose (2'-fl)♢, lacto-n-neotetraose (lnnt)♢, beta-carotene, lutein, potassium bicarbonate, calcium carbonate, ascorbic acid, soy lecithin, monoglycerides, calcium chloride, calcium hydroxide, magnesium chloride, ferrous sulfate, choline bitartrate, ascorbyl palmitate, sodium citrate, taurine, inositol, zinc sulfate, mixed tocopherol concentrate, vitamin e (dl-alpha tocopheryl acetate), niacinamide, calcium pantothenate, l-carnitine, vitamin a palmitate, cupric sulfate, thiamine hydrochloride, riboflavin, pyridoxine hydrochloride, folic acid, manganese sulfate, vitamin k, (phytonadione), biotin, sodium selenite, vitamin d3, cyanocobalamin, potassium phosphate, potassium iodide, potassium hydroxide, nucleotides (adenosine-5'-monophosphate, cytidine-5'-monophosphate, disodium guanosine-5'-monophosphate, disodium uridine-5'-monophosphate). ◊sources of prebiotic, *a source of docosahexaenoic acid (dha), * *a source of arachidonic acid (ara)
Allergens & Warnings:
WARNING: DO NOT USE MICROWAVE TO PREPARE OR WARM FORMULA. SERIOUS BURNS MAY OCCUR., CONTAINS MILK AND SOY.Contains: Soy, Milk
Baby Formula Focus: Growth Support
Base Ingredient: Milk
Dietary Needs: Gluten-Free, Kosher
Features: Non-GMO
Form: Powdered
State of Readiness: Mix
Package Quantity: 1
Age Stage: Infant
Net weight: 36 Ounces
TCIN: 87765858
UPC: 085239979969
Item Number (DPCI): 007-09-8223
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 7.5 inches length x 5.1 inches width x 5.1 inches height
Estimated ship weight: 2.55 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
Q: How many ounces of formula does this can produce?
submitted by Newmomma - 3 months ago
A: Hello, Thank you for your question regarding the Up & Up Advantage Infant formula. The 36oz can yields approximately 261 fluid oz.
submitted bythe Supplier - 3 months agoBrand expert
Q: Does this need warm water in order to use or can you use room temp water bottles with the formula? I've never had formula containers stating it needed to be warm water in order to use.
submitted by Second time mom - 1 year ago
A: In my experience, warm water is not a must, but the formula dissolves much easier and quicker in warm water. Cold water does result in some clumps- and may need to be shaken which adds air to the mix causing baby to have gas
submitted byJessicaH - 6 months ago
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4.1 out of 5 stars with 397 reviews
easy on tummy: 4.08 out of 5
easy to prepare: 4.38 out of 5
quality: 4.05 out of 5
value: 3.95 out of 5
69% would recommend
172 recommendations
Money saving !
5 out of 5 stars
theroash_1555 - 2 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This formula seem to be easy to drink and was very gentle on the babies tummy no issues and no changes in the diaper. If you know what I mean . definitely a good alternative to the name formula at a very affordable price.
Up & up advantage formula
4 out of 5 stars
Jaxxx - 2 months ago, Verified purchaser
The smell is awful.. but my baby does well with the brand. I wouldn't say it is as good as Similac but it gets the job done. I like that you get more ounces for a decent price.
Similac Alternative
5 out of 5 stars
sarahadmomma_9343 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This is exactly the closest thing to Similac 360 Total Care formula, closest thing to breast milk and great alternative if you can’t afford similac. It’s a great size compared to other formula cans I’ve seen and lasts longer than others.
Up & Up Advantage Premium Powder Imfant formula
5 out of 5 stars
had7_5411 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Thanks for Influenter for giving our family free use of Up & Up Advantage Premium Powder Imfant formula milk today and it is effective for both of our children. With an average price compared to other milk lines, I do not require anything special but feel the fragrant and fatty aroma and my children still drink well .
Great Similac 360 alternative!
5 out of 5 stars
ellie1026_1265 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This formula has worked wonders for my sensitive girl. The ingredients are all clearly labeled and are all understandable ingredients (not crazy chemicals that you don’t even know how to pronounce). The formula mixes easily with the water and must taste great because my daughter couldn’t get enough of it. The price was also a great selling point because even though it’s the same as Similac 360, it’s quite a bit cheaper which is great when you’re also paying for diapers and wipes. Definitely recommend.
Very good
5 out of 5 stars
emnys_3285 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] very safe and healthy ingredients for our babies with this milk powder my baby no longer has colic it has a flavor that my baby loves the texture is thick and I love that it has enough iron and very good nutrients
Love it
5 out of 5 stars
- 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This formula was really great for my little girl. It was easy to mix, the packaging is convenient, and the ingredients are almost exactly the same to the Similac that she usually has. I would definitely try this again.
Effective , growth up
5 out of 5 stars
kellyn206_1279 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] My son feeding with similac from when he new born until now , he love that milk . It a effectiveness . He grow up a lot with that powder milk and it’s not to expensive to get that . I love it and will let my son feeding that
Baby formula
5 out of 5 stars
lorim90_6148 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I was really shocked at how big this formula was when I received it. To me it looked and felt the same as the brand Similac Pro-Advantage. It’s exactly like the similiac brand but cheaper and more for your money.
We like this
5 out of 5 stars
marianggyp_2685 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This was a good found for us, my 8m old baby really like it , I tried myself and the flavor was good, kinda sweet and not taste like iron or metallic flavor which my baby doesn’t like at all, also the price is really good for the amount of formula that you get, nice packaging.
Not comparable to simlac lol
2 out of 5 stars
Thumbs down graphic, would not recommend
Alo - 4 months ago, Verified purchaser
Gets the bare minimum 2 stars only for the price . The consistency is grainy like sand ,& the smell is like literal dog food . We typically buy the brand similac advance but got more oz’s for the same price . I dumped this out and went to buy the brand itself. Don’t recommend , also more spit up and fussiness with this .
String iron taste
4 out of 5 stars
karlat120_9028 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] My baby didn’t like it so i decided to try it and it taste a lot like iron like a strong taste. The package is what any other formula looks like and it also come with a scooper
Great formula that agrees with my baby’s belly.
4 out of 5 stars
landrums_8305 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This is our fourth powdered formula brand that we’ve tried and overall our infant likes it. It doesn’t foam like several other brands do. It seems to settle on his belly just fine. It smells terrible so I’m not sure how it tastes but he seems to like it because he consumes most of his bottle. For the price, the formula is a great deal. I will buy again. 
Bice cost wavings, but Kirkland still cheaper
4 out of 5 stars
allisonr111_2621 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This formula isn’t a bad alternative to the Similac360 or Enfamil Neuropro, but the Kirkland generic is more cost effective than this and pretty similar. I like the ease of availability though.
Great alternative for similac
5 out of 5 stars
graced119_9357 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Perfect generic formula for the Similac ProAdvance line. Great value for money and my baby tolerates it just the same. Highly recommend if your baby takes regular formula and you don’t need to purchase brand name.
Great formula
4 out of 5 stars
candicef12_3410 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Our family uses the Kirkland formula and it worked for both of our kids. We have tried quite a few and this one ended up being a great alternative for our son. Same quality ingredients and effectiveness
Great formula!
5 out of 5 stars
stephanie617_4645 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] My little one is pretty picky on formula, but has been thriving on advantage premium powder infant formula from Up&Up. I feel great knowing my baby is getting premium nutrition at a fraction of the cost of comparable alternatives.
It’s safe to say that my baby loved it!
5 out of 5 stars
daniellemashay7_1244 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I feel confident in the ingredients of the formula. It left my baby feeling full and put her right to sleep after a big yummy bottle. It’s a huge can for the money and you get a lot of formula.
Standard Baby Formula
5 out of 5 stars
opalescent_haze_212 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] My baby tolerated this formula well. Seems very comparable to Similac and Enfamil. The packaging is standard, as are the ingredients. Overall this is a good value formula.
Good choice
5 out of 5 stars
meom_8015 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Up&Up Advantage Premium Powder Infant Formula has been a good choice for my baby. It’s modeled after breast milk, which makes me feel confident about the nutrients it provides. It dissolves well, so preparing bottles is quick and easy, and my baby has been doing great with it—no tummy troubles or fussiness. I also like that it’s more affordable compared to some of the bigger brands, without compromising on quality. A solid option for parents looking for a good formula at a reasonable price.