$16.00 when purchased online
Target Online store #3991
About this item
Highlights
- FORMULA & BENEFITS
- Ideal for layering underneath Lip Gloss, Liquid Lipstick or Matte Lipstick
- Creates a hydrated canvas for matte lip color to adhere to, yet pigment still remains ultra-matte
- HOW TO USE:
- Apply one swipe of Lip Primer on both the top and bottom lips prior to your Lip Gloss or Matte Lipstick application.
- Generously apply Lip Primer to lips prior to your Anastasia lip color application to create even longer-lasting staying power and prevent feathering at the lip line. Allow the lips to fully absorb the Lip Primer formula to give them a boost of hydration and make them ready for a smooth lipstick or lip gloss application.
- For a stained lip look, prep with Lip Primer and then press Eyeshadow onto the center of the lips.
Description
Anastasia Beverly Hills Lip Primer is a colorless, lightweight primer that hydrates, smoothes and preps lips, creating the perfect canvas for any lip look. The smooth wax formula glides on clear, moisturizes lips and holds pigment in place for a seamless lip color application. Ideal for layering underneath Lip Gloss or Matte Lipstick, this essential Lip Primer helps prevent lip color from fading and feathering. Lip Primer can also be used alone as a hydrating lip conditioner.
Suggested Age: 18 Years and Up
Health Facts: Paraben-Free, Gluten-Free, Oil-Free, Vegan
Color Palette: Translucent
Product Form: Stick
Skin Tone: All Skin Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Smoothing, Priming
Recommended Skin Type: Normal
Net weight: .16 Ounces
Features: Smoothes, Lightweight
TCIN: 90349397
UPC: 689304321914
Item Number (DPCI): 342-02-7404
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
isotridecyl isononanoate, octyldodecanol, silica, ozokerite, ceresin, synthetic wax, quaternium-18 bentonite, ethylene/propylene copolymer, caprylyl glycol, tocopheryl acetate, 1,2 hexanediol, ethylhexylglycerin
Shipping details
Estimated ship dimensions: 0.7 inches length x 0.7 inches width x 3.4 inches height
Estimated ship weight: 0.688 ounces
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This lip primer is praised for its ability to keep lips smooth, hydrated, and prevent lipstick from bleeding. Many guests appreciate its moisturizing properties and how it enhances the longevity of their lipstick. However, some guests found it to be no more effective than a regular lip balm and noted that it did not significantly extend the wear time of their lipstick.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.0 out of 5 stars with 126 reviews
I will buy this product again and again!
5 out of 5 stars
Renee - 2 months ago
originally posted on http://www.ulta.com

This is the most effective treatment I have ever purchased for my dry, chapped lips. It immediately moistened and rejuvenated my lips which were peeling and cracking. I use it in the morning under my lipstick and at bedtime and will make sure to never run out.
Perfect Priimer Finally!
5 out of 5 stars
Judi - 5 months ago
originally posted on http://www.ulta.com

Absolutely keeps lipstick and lip liner from feathering/bleeding outside of lips. Beautiful smooth primer for lipstick. Love it and will buy it again.
Best by Far
5 out of 5 stars
McDonna - 8 months ago
originally posted on http://www.ulta.com

This lip primer beats all others I have used. I prefer prestige brands so was surprised that Mac primer was super drying, as were most others. Most of the others were either pasty and cakey, or didn't prevent feathering as promised. ABH delivers what the others didn't. It's very comfortable to wear, prevents feathering, enhances long wear without drying. Have re-purchased this repeatedly. Still the go-to favorite.
Not good.
2 out of 5 stars
Denise - 10 months ago
originally posted on http://www.ulta.com

It does not do as expected,my lipstick did not last long. I will be returning it asap.
My go to lip primer!
5 out of 5 stars
cristalm56 - 11 months ago
originally posted on influenster.com

I’ve used this lip primer for years . Its a clear balm that leaves your lips smooth and moist. It’s such a great product and I highly recommend it. :)
No go.
2 out of 5 stars
C - 11 months ago
originally posted on http://www.ulta.com

Felt nice on, but did not work. returned
Not my first choice
1 out of 5 stars
Trin - 1 year ago
originally posted on http://www.ulta.com

Doesn't help matte lipstick to stay on long. Going back to Mac 👎🏽👎🏽👎🏽
I will buy this product again.
5 out of 5 stars
Renee - 1 year ago
originally posted on http://www.ulta.com

I like this product.
Didn't work for me
2 out of 5 stars
Catherine - 1 year ago
originally posted on http://www.ulta.com

This definitely provides a smooth application, but my lipstick wears off even quicker than applying lipstick to naked lips.
I do not like this lip primer!
2 out of 5 stars
Beckka - 2 years ago
originally posted on http://www.ulta.com

MAC lip primer works the best. I lost it 2 weeks after I purchased it and went back to repurchase and they were out, so I bought Anastasia …. The lip feels soft but it doesnt hold the lipstick like MAC lip primer
This is a great product that I would buy again
5 out of 5 stars
Sharon - 2 years ago
originally posted on http://www.ulta.com

This product is great my lipstick does not bleed and stays on longer
It’s expensive chapstick
1 out of 5 stars
nicolet238 - 2 years ago
originally posted on influenster.com

I love ABH, I totally bought into the matte liquid lip craze, and it was starting to dry me out, so I figured I’d give this a shot. But for the price, it’s just a glorified chapstick. Literally just putting Chapstick brand under your lipstick will do the same thing. Don’t waste your money.
Dry Lips' Best Friend
5 out of 5 stars
- 2 years ago
originally posted on http://www.ulta.com

My lips are regularly dry and that has kept me from wearing lipstick, since it magnified how chapped my lips were. This primer fixed it all! It covers up some pretty dry patches and lasts for about six hours before my lipstick starts creasing. Even then, it just looks a little dry. LOVE this primer!!
THE BEST! Hydrates and stops feathering!
5 out of 5 stars
Brie - 2 years ago
originally posted on http://www.ulta.com

I'd been really struggling with lipstick feathering and traveling outside of my lip line. I've tried a few primers, lip pencils (even "clear" ones) with no improvement. THIS works! It feels great on, doesn't change the color of my lipstick like a lip liner does, and NO feathering or bleeding! I'm back to buy a second tube!
Not for me
2 out of 5 stars
Pynz - 2 years ago
originally posted on http://www.ulta.com

It doesn't work for me. My matte lipstick smudges using this. I don't use lip gloss so I can't say about that. But, I think this product intensifies the drying of my lips and it hurts.
A disappointment for intended purpose...
2 out of 5 stars
Cheri - 2 years ago
originally posted on http://www.ulta.com

Now I see only liquid lipsticks are suggested, so could be that. First, my lipstick wouldn't even work over the Primer. To be fair it was purchased entirely to eliminate feathering, which it didn't do after I did get some lipstick color to "stick." Although not what I wanted, it may be a good lip conditioner. Time will tell. Off to look for an effective NO feathering product!
broke out
1 out of 5 stars
bagelsncarlos - 2 years ago
originally posted on influenster.com

this made me break out and get pumps on my lips. There is definitely something I am allergic to. Be careful if you have allergies or sensitive skin?
To drying
1 out of 5 stars
Ginny - 2 years ago
originally posted on http://www.ulta.com

I bought this on the recommendation of the sales lady it's so drying on my lip They cracked and peeled Don't wast your money if you have any sensitivity !
The best!
5 out of 5 stars
selenal17 - 2 years ago
originally posted on influenster.com

This lip primer is simply fantastic. Normally when I apply lipstick, it settles into the natural lip lines and chapped spots to create an uneven looking mess after several hours. However if I use a lip exfoliator (usually E.L.F or Fresh Sugar Lip Polish) first and THEN this primer, I have perfect lipstick application, more evenly hydrated lips, less transference, easier removal at the end of the day and above all else - smooth looking lips, instead of crusty and dried out. It creates a barrier to stop lipstick settling into the lips and drying them out (as can sometimes happen, depending upon the formula). There's no potentially irritating fragrance in here for all those with sensitive lips, and its inexpensive too. This is one product I won't be without! --> My Top 10 Beauty Must-Haves <-- 1. Hair Loss Treatment: ‘Divine Herbal’ - Hair Oil < 2. Lip Balm: 'Nuxe' - Reve De Miel Lip Balm < 3. Pigmentation + Anti-Aging Serum: ‘Divine Herbal’ - Facial Treatment Serum < 4. Cleanser: 'Paula's Choice' - Skin Balancing Cleanser < 5. Concealer: ‘Mac’ - Studio Finish Concealer < 6. Lash Growth Serum: ‘Divine Herbal’ - Divinelash < 7. Foundation/SPF: ‘Juice Beauty’ - Stem Cellular Repair (warm glow) < 8. Face Scrub: 'Dermalogica' - Multivitamin Thermafoliant < 9. Moisturizer: ‘Lush' - Enzymion < 10. Hand Cream: 'Burt's Bees' - Ultimate Care Hand Cream
The best!
5 out of 5 stars
Selena - 2 years ago
originally posted on http://www.ulta.com

This lip primer is simply fantastic. Normally when I apply lipstick, it settles into the natural lip lines and chapped spots to create an uneven looking mess after several hours. However if I use a lip exfoliator (usually E.L.F or Fresh Sugar Lip Polish) first and THEN this primer, I have perfect lipstick application, more evenly hydrated lips, less transference, easier removal at the end of the day and above all else - smooth looking lips, instead of crusty and dried out. It creates a barrier to stop lipstick settling into the lips and drying them out (as can sometimes happen, depending upon the formula). There's no potentially irritating fragrance in here for all those with sensitive lips, and its inexpensive too. This is one product I won't be without! -> My 'Ulta Beauty Top 7 must-have list' (My 7 favorite beauty products of all time, focusing mainly on my purchases at Ulta) < - < 1. Hair Loss Treatment: Divine Herbal Hair Oil < 2. Eye Cream: Clinique All about eyes < 3. Lip Gloss: Clarins Lip Comfort Oil < 4. Makeup Remover: Lancome Bi Facil < 5. Pigmentation + Anti-Aging Serum: Divine Herbal Facial Treatment Serum < 6. Eyeliner: Ulta Beauty Gel Eyeliner Pencil < 7. Moisturizer: 'Lush' – Enzymion