$14.99 when purchased online
Target Online store #3991
About this item
Highlights
- I'm perfect for anyone looking for a golden glow
- I'm a clear + transfer-resistant gel
- I'm infused with golden shimmer for instant illumination + glow
- Use me daily to build a new tan or touch up an old one
- I'm enriched with hyaluronic acid + vitamin c for ultimate hydration
- I have a delicious, tropical scent
Description
shimmer like that bright diamond you are while you get you get your glow on. for a glimmerin' shimmerin' night out, or any time you please. locked in with skincare heroes vitamin c + hyaluronic acid to keep you hydrated while you sparkle. use this on the daily to gradually increase your glow.
Scent: Tropical
Health Facts: Contains Vitamin C, Contains Hyaluronic Acid
Product Warning: Keep out of reach of children under 6 years of age
Product Form: Gel
Sustainability Claims: Cruelty-Free
Package Quantity: 1
Beauty Purpose: Sunless Tanning
Net weight: 16 fl oz (US)
Features: Fast Drying
Street Date: January 1, 2025
TCIN: 92463341
UPC: 9347108046495
Item Number (DPCI): 037-11-4776
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua, eau), dihydroxyacetone, polysorbate 20; glycerin, sodium acryloyldimethyltaurate/vp crosspolymer, sodium polyacryloyldimethyltaurate, sodium hyaluronate, cocos nucifera (coconut) fruit extract, saccharum officinarum (sugarcane) extract, ascorbic acid (vitamin c) panthenol, phenoxyethanol, ethylhexylglycerin, fragrance (parfum), caloum sodium borosilicate; silica, tin cide, iron oxide (ci 77491), titanium dioxide (ci 77891).
Shipping details
Estimated ship dimensions: 1.929 inches length x 3.525 inches width x 7.575 inches height
Estimated ship weight: 1.24 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: How long are you supposed to leave it on before washing it off
submitted by Lily - 2 months ago
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4.4 out of 5 stars with 132 reviews
10/10
4 out of 5 stars
marief95_8094 - 19 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Glow Your Own Way Gel Tan is a game-changer for anyone who wants a natural-looking sun-kissed glow without the hassle. The gel formula is lightweight, smooth, and easy to apply, absorbing quickly into the skin without feeling sticky or greasy. It has a subtle, pleasant scent—none of that overpowering self-tanner smell—and it develops into a warm, golden tan within a few hours. The color looks even and streak-free, with no orange tones, and it fades gradually and naturally over a few days. Perfect for both beginners and seasoned self-tanners, this gel gives you control and a beautiful, glowing finish.
Works for evening the skin tone
5 out of 5 stars
phiphim_6972 - 19 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I use self tan for more of an even glow vs head to toe tan. Especially my legs after keeping them in jeans for way too long. This works wonders and the shimmer is a sprinkle on top. Love it!
Great!
5 out of 5 stars
lazizka20_5001 - 20 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This is great!! It easy to use and it feels great on the skin! It dried pretty fast and leaves a great tan! It also smells pretty good. I really like the look!
Love this
5 out of 5 stars
Kennedy T. - 29 days ago
originally posted on mine
[This review was collected as part of a promotion.] I love the gentle tan and glow this gives and the glitter is everything!!! I love being glittery and tan so this product is perfect!!
Get a great gradual glow for summer.
5 out of 5 stars
amandar895_9055 - 30 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I'm pale. Like I will accidentally get sun burnt pale. Thank you B Tan. I love it. You can see the shimmer in the gel and on your skin as you apply which is so nice. The smell is mild and I don't feel sticky after putting it on. It dries fast which is great. The last picture is a day later so it definitely develops. Thank you B. Tan and Influentser for allowing me to try Glow Your Own Way.
Great gel
5 out of 5 stars
michellem559_9395 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] So shimmery. Subtle glow. Doesn't smell weird like other self tanners! Easy tibapply. Dries quickly. Great formula. Love the moisturizing hylaraunic acid!
Easiest Tan Ever!
5 out of 5 stars
thesnackbae_1236 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Really great product! It was hassle free, mess free packaging, and smelled really good (coconutty/beachy scent)! It was easy to apply, absorbs very well, and dries fast. Perfect for early Spring/Summer prep and helps during the colder season as well. Buildable and even coverage with a lovely glow.
So sparkly
5 out of 5 stars
rabiak12_5829 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I was a bit skeptical when I received this because naturally I’m tan. I figured I’d just try it out for the sparkles. After trying it I’m shocked that it made me a bit tanner and so glowy! I love it
Ehhh
3 out of 5 stars
presleyg2_9547 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] The product went on in a bit of a splotchy way. it felt a tad bit sticky and had an off smell to it. i like the shimmer it added into the product but i wasnt a fan of how it dried on?
Btan glow your own way
3 out of 5 stars
samb127_5287 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This product was okay. I’ve never used a self tanner before so I was excited to use it. I have pale skin so I got the lowest intensity one. As far as packaging it is really hard to read the back of the bottle it’s written small and in a color that is hard to read the directions. This product smelt good but it leaves my skin sticky and actually thought it burnt when first applying. It does leave your skin sparkly
Glowy bronze goddess
5 out of 5 stars
ilka_inoa_1916 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This is so pretty and easy to apply, it makes my skin a little tint but very glowy, the packaging is easy to use and the texture is really nice , dry fast but enough to have time to blend well on the skin.
Great as body shimmer
4 out of 5 stars
vanessaf101_4494 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I like this more as a body shimmer than a self tanner. I didn’t notice much of a difference if any if it did tan me but it smells amazing and adds a nice sheen to the skin without feeling heavy. Loved the glow it gave.
Good hydrating self tanner that goes on evenly
4 out of 5 stars
sydneyo39_7036 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I received this product to try and test out and having not ever really used a self tanner consistently, I have really loved this b tan self tanner. I got the lightest shade and because of the gel consistency it goes on really smoothly and evenly and dries quickly. I applied lotion to my body first and then put the tanning gel all over using a mit (most of the time). I also applied the tanner to my face using a makeup brush. Every time I have used the product it has come out even and never splotchy, and it also doesn’t make my skin orange which was another worry I’ve always had about self tanners. This is a big bottle so it will probably last me a while, but I highly recommend and will repurchase!
Glow your way
5 out of 5 stars
thebedfordfamily_2393 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I love the glow lol I'm a sucker for glitters. I was super shocked that it has hyaluronic acid and vitamin C. Lastly, i did not expect the tan to last that long or work that well because of it being gel it dried literally as soon as i stopped rubbing it it in. Highly recommen. 10/10
Not for me
2 out of 5 stars
gillianm14_395 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I was interested in trying self tanner. I’ve only tried it once and it wasn’t great. This was okay. I was a bit hesitant about the shimmer part and ultimately was right that I wouldn’t like that. Might be great for someone else but it isn’t for me.
Lightweight shimmer!
4 out of 5 stars
alexisl43_1474 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I have a few notes on this!!! I was fully expecting it to be sticky because of it being called “gel” but it goes on very smooth and light. I posted a picture to showcase the shimmer (I LOVE a subtle shimmer). This is way better than expected and I highly recommend for a lightweight self tan gel!
Good tan!
4 out of 5 stars
jazmines45_6296 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I like this tanning solution. However mine did get a little streaky with just using my hands. If you use a mit for application the result is a lot cleaner. Drying time is pretty quick as well compared to traditional tan.
Not an immediate result
5 out of 5 stars
tarao29_655 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I really enjoyed this self tanner. Most self tanners are finicky and stain everything, but I didn’t find this to stain anything other than what I wanted it to! It drys down quickly and smells like coconuts. The trade off is that it is not an immediate result. If you’re expecting a self tanner that you can slather on and immediately have sun kissed skin, this is not the self tanner for you. However, if you plan ahead and apply this the night before, it develops over the course of a couple hours and you’ll be nice and tan for the next day :). Additionally, I found that this sticks quite well to the skin. I’m not the most experienced with self tanners, but this lasted me a couple of washes and didn’t wash off patchy.
Nice packaging!
4 out of 5 stars
phoebe_345_1672 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] The packing is perfect and I love the pump function. I also love how sparkly it is. I tried this after shaving in the shower and it gave me the perfect tan glow. It’s a gradual tan so you need to keep applying the product to darken the skin tone.
Impressed
5 out of 5 stars
elijahnoelled_8849 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] All I can say is that it works. I’m not one to use self tanners so I was impressed . It was a little strictly but that was probably my error because I didn’t apply it correctly. Packaging is cute I love the specs of glitter. No scent which was a pus for me .