$9.00 when purchased online
Target Online store #3991
About this item
Highlights
- Super volumizing formula
- Unique twisted nylon brush
- Buildable for a natural or dramatic look
- No clumping or flaking, just your BFF
Description
ColourPop’s BFF Volumizing Mascara dramatically volumizes lashes while lifting and lengthening for the perfect lashes. It features a unique twisted nylon fiber brush that’s shaped to comb through each lash from root to tip! Its volumizing formula easily builds up without clumping or flaking for flawless lashes, every time. Who needs flakes in their life when you have BFF?
Suggested Age: 18 Years and Up
Color Palette: Medium Tones
Beauty Purpose: Lengthening, Volumizing, Curling
Net weight: .24 Ounces
Features: Built-In Brush
TCIN: 89402280
UPC: 192250047512
Item Number (DPCI): 052-18-2301
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water, oryza sativa (rice) bran wax, stearic acid, palmitic acid, cyclopentasiloxane, copernicia cerifera (carnauba) wax, butylene glycol, vp/va copolymer, euphorbia cerifera (candelilla) wax, c32-36 isoalkyl stearate, polyhydroxystearic acid, acacia senegal gum, phenoxyethanol, stearyl behenate, polyvinyl alcohol, methylglucamine, octyldodecanol, panthenol, aminomethyl propanol, cetearyl alcohol, polyglyceryl-3 stearate, myristic acid, ascorbyl palmitate, chlorphenesin, simethicone, nylon-6, polysorbate 60, methyl acetate, methyl alcohol, silica, triethoxycaprylylsilane. may contain: black 2 (ci 77266), carmine (ci 75470), chromium hydroxide green (ci 77289), iron oxides (ci 77491, ci 77492, ci 77499)), mica (ci 77019), titanium dioxide (ci 77891), ultramarines (ci 77007).
Shipping details
Estimated ship dimensions: 0.818 inches length x 0.832 inches width x 5.309 inches height
Estimated ship weight: 0.08 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
This product is featured in a recent Target Finds story
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4.6 out of 5 stars with 584 reviews
easy to apply: 2.86 out of 5
easy to remove: 3.91 out of 5
long lasting: 2.87 out of 5
quality: 2.37 out of 5
value: 2.82 out of 5
38% would recommend
34 recommendations
Junk!
1 out of 5 stars
Thumbs down graphic, would not recommend
Lemon - 2 months ago, Verified purchaser
Complete junk. Not only is it clumpy when you open it, it also falls apart. The wand broke apart from the top. And then the top came off.
Bad reaction & poor product.
1 out of 5 stars
Thumbs down graphic, would not recommend
rae - 5 months ago
- Eye color: Blue
- Skin tone: Light
- Hair color: Black
- Skin type: Normal
I was so excited for a red mascara but this was really disappointing. Not even 15 minutes after applying my eyes started to get very red and painful. Not to mention the mascara itself is so clumpy & dry, with little to no actual product getting on your lashes. I love the idea but horrible execution from colourpop :(
Not for me
2 out of 5 stars
Thumbs down graphic, would not recommend
PrincessDawn - 5 months ago, Verified purchaser
- Skin type: Dry
- Hair color: Blonde
- Skin concern: Aging
- Skin tone: Light
Gloopy and dry it was fun to have a colored mascara, but it just wasn’t worth it
Dried up but found solution
3 out of 5 stars
Thumbs down graphic, would not recommend
Winnie - 6 months ago
- Skin type: Dry
- Eye color: Grey
- Skin tone: Light
- Skin concern: Sensitivity, Cuticles, Redness
- Hair color: Blonde
As per the other reviews, I received this mascara clumpy, dry, and flaky. Thankfully Target refunded when I opened a chat. The formula flaked and wouldn’t coat my lashes, just sent flakes of red all over my eyelids and under eye. Out of the package it’s dried up and looks like a super old mascara you might find in a drawer, which is not good for a product bought brand new. That said, since Target refunded and told me to keep or toss item, I held onto it. I added a couple drops of water and mixed it in with the spoolie and now it coats my lashes perfectly, is vibrant, and isn’t dry or flaky anymore. So, while I hope Colorpop improves the formula so it isn’t a waste of money out of the package, I found a solution to make the one I was left with actually work. If you still have yours, maybe try a few drops of water. I bought the red color. My review rating is based off initial impression of the product, how it was out of the package before I “fixed” it.
Clumpy & Dry
2 out of 5 stars
Thumbs down graphic, would not recommend
Ángel - 6 months ago
- Skin tone: Light
- Skin type: Combination
- Skin concern: Acne, Redness, Sensitivity
- Hair color: Brunette
- Eye color: Brown
[Pink Inc.; purchased in store] Pros: The pigment is nice and bright. Cons: It's clumpy and dry, it feels like all of the product sticks to the end of the wand. I had to put multiple coats to get any color payoff, even with a white primer. It felt like I was putting hair wax onto my lashes. This is a bummer because I was hoping to mix this into my daily makeup rotation.
Waste of money
1 out of 5 stars
Thumbs down graphic, would not recommend
TiaJ - 6 months ago, Verified purchaser
The worst mascara I’ve ever used in my life. Attempted to use it once and threw it away. Total waste of money.
Your lashes need this!
5 out of 5 stars
Thumbs up graphic, would recommend
Venus - 6 months ago, Verified purchaser
- Skin concern: Uneven skin tone, Sensitivity
- Eye color: Blue
- Skin tone: Medium
- Skin type: Combination
- Hair color: Auburn
This is THE BEST blue mascara I’ve ever bought, and let me tell you, I’ve bought them all! I used to spend a ton on Diorshow, but not anymore! I wore it to work last week and received a TON of compliments!
Don't waste your money
1 out of 5 stars
Thumbs down graphic, would not recommend
Anonymous - 6 months ago, Verified purchaser
CLUMPY and not even applicable. Even when you try to apply it, the color barely comes off. I'm talking 10, 20 coats later and still nothing .... Worst mascara i've ever tried.
Not for sensitive eyes
1 out of 5 stars
Thumbs down graphic, would not recommend
Missmae - 7 months ago, Verified purchaser
Don’t buy if your eyes are sensitive. Idk if it’s just this batch or if I’m allergic to something in it but I woke up with red goopy eyes. I washed it off really well before bed too.
Great color!
5 out of 5 stars
Thumbs up graphic, would recommend
susana - 9 months ago, Verified purchaser
- Skin type: Combination
- Eye color: Hazel
- Skin tone: Light
awesome color that most brands do not have. Layer it for best look! 🌺 I also find Color pop not to be as allergenic as many 🙌
Nice, but clumpy
3 out of 5 stars
PNDQ - 10 months ago, Verified purchaser
I have the blue & purple. Both are nice colors, but they are a bit clumpy. The blue, you can see nicely on your eyelashes that it's blue. The purple, not quite as much. Not sure I'd it would help if the purple was a little lighter. But in general I'm happy with these mascaras. These are probably some of the best non-traditional color mascaras that I've used.
bad reaction
1 out of 5 stars
Thumbs down graphic, would not recommend
amanda - 10 months ago, Verified purchaser
not sure if i got a faulty batch or what but this mascara crumbled like crazy and i had a HORRIBLE reaction to it… i’m talking red, swollen eyes with yellow/green discharge. not sure if i’m allergic to an ingredient or if the mascara was previously used and it was a bacterial infection but… yeah. super bummed. i really wanted to like the product :(
Red
5 out of 5 stars
Thumbs up graphic, would recommend
Kidsmom - 10 months ago, Verified purchaser
Perfect when you need red
Any of these color mascaras are worth it and make it fun!
5 out of 5 stars
Thumbs up graphic, would recommend
PatsyRoquet - 11 months ago, Verified purchaser
- Eye color: Blue
- Skin tone: Light
- Skin type: Combination
- Hair color: Auburn
I like the blue, but not as well as the lavender! I have blue eyes though and the lavender tends to bring them out more. I do like this though and my friends have used it as well. It looks really good with green eyes or even brown! Again I apply black and then just the color on the top lashes!
Crumbles everywhere
1 out of 5 stars
Thumbs down graphic, would not recommend
Chel - 11 months ago, Verified purchaser
- Skin tone: Light
- Skin type: Oily
- Skin concern: Aging, Redness, Dark circles, Pores, Dullness, Sensitivity, Uneven skin tone
- Hair color: Brunette
- Eye color: Blue
Literal garbage. I bought the red because I wanted to recreate a makeup look I saw online. It's so crumbly that it will not coat your lashes no matter how many times you layer it. It just crumbles everywhere. Really disappointed because I love Colourpop products, but this is not it.
Fabulous blue💙
5 out of 5 stars
Thumbs up graphic, would recommend
Marie - 11 months ago, Verified purchaser
- Skin tone: Medium
- Skin type: Combination
- Skin concern: Aging
May be a mid-life crisis, but this old lady(58) is loving this blue mascara! Highly recommend!
Great pop of color
4 out of 5 stars
Thumbs up graphic, would recommend
Lorie L - 11 months ago, Verified purchaser
- Skin tone: Light
- Skin type: Combination
- Hair color: Red
- Skin concern: Dark circles, Redness, Sensitivity
- Eye color: Hazel
I haven’t owned blue mascara in years! When I found this brand I was excited to pick it up. It goes on easily and doesn’t flake. It provides an unexpected pop of color. In one instance I used it on my bottom lashes but not my top. I’ll be using this for fun nights out.
Something's Wrong
1 out of 5 stars
Thumbs down graphic, would not recommend
Lauren - 1 year ago, Verified purchaser
Im this is my first time buying this, so I can’t tell if it arrived dried out or if the formula is just very dry and clumpy. Either way, it did nothing for my lashes. Maybe the whisper of red if anything.
Flop
1 out of 5 stars
Thumbs down graphic, would not recommend
Bgees - 1 year ago
- Skin tone: Light
- Skin type: Normal
- Hair color: Red
- Eye color: Grey
The formula is super dry and hard to apply I have to really rake it through to get any color to deposit and end up getting it all over my eyelid in the process. the effect isn’t impressive at all for what you can actually get on there.
Don't Bother
1 out of 5 stars
Thumbs down graphic, would not recommend
Krystal90 - 1 year ago, Verified purchaser
- Skin tone: Light
- Hair color: Brunette
- Skin type: Combination
- Eye color: Hazel
Dry and color would not deposit on my lashes. Don’t waste the time trying it. Love color pop but this mascara could’ve used more effort.