$14.49 when purchased online
Target Online store #3991
About this item
Highlights
- PREPS SKIN FOR BEST RESULTS: Makeup primer helps maximize results from liquid foundation
- YOUNGER-LOOKING SKIN: Foundation base fights the signs of aging
- HYDRATES SKIN: Nourishing formula keeps skin feeling fresh and hydrated
- CONVENIENT PUMP BOTTLE: Bottle comes with a pump dispenser for easy use
- CRUELTY-FREE: Covergirl products are Leaping Bunny Certified by Cruelty-Free International, meaning they are never tested on animals
Description
Prep your face for makeup success and fight the signs of aging with Covergirl & Olay Simply Ageless Anti-Aging Foundation Primer. This nourishing formula hydrates and firms skin for a radiant, more youthful glow. Wear as a foundation primer or on its own for a natural, moisturized look. The no-mess bottle features a pump dispenser for easy distribution. Pro-tip: Wear under your favorite Covergirl Simply Ageless Foundation for maximum coverage results.
How to Use: Apply to bare skin. Combine with Simply Ageless liquid or compact foundation for an effective anti-aging system.
How to Use: Apply to bare skin. Combine with Simply Ageless liquid or compact foundation for an effective anti-aging system.
Suggested Age: 13 Years and Up
Health Facts: Contains Vitamin C, Contains Hyaluronic Acid
Color Finish: Sheer
Color Palette: Medium Tones
Product Form: Liquid
Skin Tone: All Skin Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Priming, Smoothing
Recommended Skin Type: Normal
Net weight: 1 fl oz (US)
Features: Lightweight
TCIN: 12348215
UPC: 022700127221
Item Number (DPCI): 052-08-0106
Origin: Assem In USA w/ foreign parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
cyclopentasiloxane, aqua/water, glycerin, dimethicone crosspolymer, sodium chloride, titanium dioxide [nano], acetyl glucosame, diethylhexyl carbonate, niacinamide, ethylhexyl methoxycinnamate, peg/ppg-18/18 dimethicone panthenol, dimethicone, panthenol, tocopheryl acetate, aluminum hydroxide, benzyl alcohol, methylparaben, allantoin, hydrogen dimethicone, peg-10 dimethicone crosspolymer, ethylparaben, propylparaben, disodium edta, camellia sinensis leaf extract, bht, caramel
Shipping details
Estimated ship dimensions: 4.5 inches length x 1 inches width x 1 inches height
Estimated ship weight: 0.13 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Can this product be used a moisturizer under liquid foundation
submitted by MaryLouise - 8 years ago
A: yes but you can moisturize with your favorite moisturizer then put covergirl olay simply ageless primer then your foundation.
submitted byfreshe44 - 8 years agoA: Hi, MaryLouise. Although COVERGIRL's Simply Ageless Primer does have some hydrating qualities, we still recommend you use a dedicated moisturizer as part of your skincare routine. Apply this primer after moisturizer to help your foundation go on smoothly and last all day. Hope this helps!
submitted byTarget Beauty Consulting - 8 years agoBrand expert
Q: I would like to get this primer but I don't see a selection for a color. Is it just one shade or neutral?
submitted by KC - 3 years ago
A: it's just one neutral shade that works for all skin tones
submitted byem3000 - 3 years ago
Q: Can this primer be used under eye shadow too?
submitted by Ei k - 5 years ago
A: Hi Ei k! This primer can be used under eye shadow in a pinch! An eye primer, on the other hand, is intended to coat your lids in a more solid manner. Hope this helps!
submitted byTarget Beauty Consulting - 5 years agoBrand expert
Q: is this a silicone based primer?
submitted by AjnaGB - 5 years ago
A: Hi AjnaGB! This product does contain silicone. I hope this helps!
submitted byTarget Beauty Consulting - 5 years agoBrand expert
COVERGIRL Simply Ageless Cosmetic Collection
About the collection
Ageless has never been more effortless! Simply Ageless makeup from COVERGIRL gives you anti-aging makeup to help you achieve the healthy, youthful-looking skin you crave. The range includes foundation, mascara, lip liner, lipstick, concealer, primer and serum all with an amazing mix of skincare ingredients and high quality makeup. COVERGIRL never tests on animals, and all of our Simply Ageless Makeup is cruelty free. That means that none of the COVERGIRL Simply Ageless products have been tested on animals—not by us and not by any of our suppliers, either. Ready to update your routine with the latest cruelty-free, age-defying makeup products? Shop the Simply Ageless collection today and get glowing!
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Summary of reviews
The Covergirl Olay Simply Ageless Primer is praised for its lightweight feel and ability to create a smooth canvas for makeup application. Many guests appreciate its hydrating properties and the way it helps makeup last longer while minimizing the appearance of fine lines and pores. However, some guests noted that it can feel heavy or greasy for certain skin types. Overall, it is a popular choice for those seeking a reliable primer with anti-aging benefits.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 641 reviews
easy to apply: 4.53 out of 5
easy to remove: 4.53 out of 5
long lasting: 3.8 out of 5
quality: 3.78 out of 5
value: 3.55 out of 5
66% would recommend
21 recommendations
Great product
5 out of 5 stars
Thumbs up graphic, would recommend
MC - 2 months ago, Verified purchaser
- Skin tone: Light
- Skin type: Dry
- Skin concern: Aging, Redness, Sensitivity
- Hair color: Grey
- Eye color: Hazel
Great for eczema skin
1 reply from TheCoverGirlTeam team - 2 months ago
Hi there! Thank you for choosing CoverGirl and taking the time to give this product a five-star review! We are so happy to hear you are enjoying the results of your skin. We value your feedback and will pass it along to our entire team. Feel free to give us a call with any questions at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help you.
Improves the look of makeup collette
5 out of 5 stars
C J chess - 10 months ago
originally posted on covergirl.com
I love this! My makeup goes on so easily and looks so bright. What a great find even at 90 years old.
No noticable difference
1 out of 5 stars
Thumbs down graphic, would not recommend
Amanda - 11 months ago, Verified purchaser
- Skin tone: Light
- Skin type: Normal
No noticable difference
Easy to use
5 out of 5 stars
Thumbs up graphic, would recommend
Miss diane - 1 year ago, Verified purchaser
- Hair color: Brunette
- Skin concern: Aging, Dark circles
- Eye color: Hazel
- Skin tone: Light
- Skin type: Dry
Part if my glam, helps me feel confident
Love it!
5 out of 5 stars
rachelw405 - 2 years ago
originally posted on influenster.com
I admittedly have never used primer before (I know, I know..). I just didn't think it would make a huge difference. I was totally wrong! This primer helps to smooth out my skin and blur imperfections even before I put on foundation and concealer! It's easy to put on, feels weightless and makes a great canvas for the rest of my makeup.
No SPF
1 out of 5 stars
PJSBend - 2 years ago
originally posted on covergirl.com
No product can be touted as anti-aging without SPF.
1 reply from CoverGirl Consumer Affairs Department team - 2 years ago
We appreciate you taking the time to share your first impression of our Simply Ageless Anti Aging Foundation Primer. We value your feedback and will be sure to share your comments with the appropriate teams. If you have any other questions or comments, please let us know. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help you further.
Love it!
5 out of 5 stars
Thumbs up graphic, would recommend
Stephmom - 3 years ago, Verified purchaser
Wonderful primer!! So soft and hydrating! Helps makeup melt into skin!
Great product!
4 out of 5 stars
jazmine420 - 3 years ago
originally posted on influenster.com
I love the CoverGirl ageless primer!! It's really soft when you apply it and it lasts a good while as well!! One of my favorites by far, I literally have nothing bad to say about it. It's also not too pricy!
Formula has changed - new scent
3 out of 5 stars
Thumbs down graphic, would not recommend
KDF1975 - 3 years ago, Verified purchaser
- Skin concern: Aging, Uneven skin tone, Dark circles
- Eye color: Blue
- Hair color: Blonde
- Skin tone: Light
- Skin type: Combination
I’ve used this product for a few years now, and this last bottle I purchased has a new scent. I’m very sensitive to smells, so this is a big problem for me. I would imagine something in the formula has changed as well since the scent is now different. I’ll be finding a new scent-free primer.
Great product for mature skin
5 out of 5 stars
alexandraj64 - 3 years ago
originally posted on influenster.com
I really liked using this product. It made my skin look great and worked very well u der my makeup. It made my makeup last all day. I would also recommend using it alone to get a flawless look without makeup.
Wotks well
5 out of 5 stars
Thumbs up graphic, would recommend
Bert - 3 years ago, Verified purchaser
- Hair color: Blonde
- Eye color: Green
- Skin type: Dry
- Skin tone: Light
- Skin concern: Uneven skin tone, Aging, Redness
Good product—hydrates and makes skin feel soft
Perfect for me
5 out of 5 stars
diannan4 - 3 years ago
originally posted on influenster.com
This primer is perfect for me. I have tried many primers and I have never really liked any until I tried this one.
My take on this product
5 out of 5 stars
deborahr53 - 3 years ago
originally posted on influenster.com
Love to use this under my makeup. It fills in the fine lines on my face so the makeup looks smooth and natural looking. I use it with the loreal products.
Two in one
5 out of 5 stars
sharonw88 - 3 years ago
originally posted on influenster.com
Anytime I can get anti aging included in a product I already use its a win. This makes make up go on great and stay on longer.
Ageless primer
5 out of 5 stars
allisonb198 - 3 years ago
originally posted on influenster.com
I love this primer because it has ingredients in it to help you from aging and the primer is amazing it covers all my huge pores and gives my makeup and nice finish its also affordable
Always good
5 out of 5 stars
katlynn83634 - 3 years ago
originally posted on influenster.com
I use this everyday. I mix my foundations with it. Blends smoothly no matter how I apply and it wears well all day. It’s perfect just the way it is, if it isn’t broke , don’t fix it. It wears well doesn’t accentuate line or wrinkles. It’s my go to primer.
nice and light
4 out of 5 stars
kaseyv9 - 3 years ago
originally posted on influenster.com
I have used the product for awhile and it’s a great light base. I don’t prefer it when I want my makeup to last awhile and heavy duty but it’s great for a light look that’s very simple
Smooth primer
5 out of 5 stars
cassiek45 - 3 years ago
originally posted on influenster.com
It is a smooth primer. it definitely improves the wear of the foundation that is available in the same line. Helps prevent lines creases. No SPF, so it is not part of my everyday routine. Great for winter wear.
Nothing special
3 out of 5 stars
jfly - 3 years ago
originally posted on influenster.com
I really dont think this primer is anything special at all. I didnt feel like it was pore filling or especially hydrating or illuminating. I was just kind of plain and very middle of the road for me
1 reply from CoverGirl Consumer Affairs team - 3 years ago
We appreciate you taking the time to try out the Simply Ageless Primer! We are sad to hear that this primer was not as hydrating or illuminating as expected. We value your feedback, and we will gladly pass your feedback along to our team. If you have any additional questions, please reach out to us. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to assist you further.
Not much of a difference
3 out of 5 stars
nancyfancy115 - 3 years ago
originally posted on influenster.com
The name of this primer probably seems like a win win product but to me, cant say it really helped especially with my baggy eyes at times or wrinkles. I guess I cant say its much better than other primers I've used, decent price and something affordable to use if needing a primer to help with many areas.
1 reply from CoverGirl Consumer Affairs team - 3 years ago
We appreciate you taking the time to try out the Simply ageless Primer. We are sorry to hear that this primer did not work out as expected, this is not the experience we hope for you to have. If you are looking for an under eye serum we recommend trying out the Simply Ageless Eye Lift Serum, a revolutionary under eye serum that reduces fine lines, wrinkles, and eye bags for a lasting tightening effect. The lightweight anti-wrinkle eye serum provides 24 hours of potent hydration benefits from Meadowfoam Seed Oil and Pro-Retinol A Vitamin pigment regulation ingredients. In just 2 weeks you'll notice an increase in firmness and elasticity of the delicate under-eye tissue while de-puffing and reducing dark circles for more youthful looking eyes without any irritation. If this product still does not work for you, or If you have any questions, please reach out to us. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help you out further.