$26.00 when purchased online
Target Online store #3991
About this item
Highlights
- Suitable for frequent washes
- Removes dirt & product build-up
- Gentle on the hair
- Protein-free
- Increases hydration by 87%*
- Designed for all curls and texture types
Description
WHY USE CURLSMITH ESSENTIAL MOISTURE CLEANSER:
Curlsmith Essential Moisture Cleanser gently cleanses the hair, helping remove dirt and product build-up but leaving your hair feeling nourished at the same time.
HOW THE MAGIC HAPPENS:
Its foaming action gently cleanses without stripping the hair of moisture. It increases hydration by 87% and instantly helps to reduce frizz*. It's suitable for frequent washes and is also safe for colored hair. Use our essential moisture cleanser in conjunction with Curlsmith curl quenching conditioning wash to ensure the scalp is cleansed without stripping your natural oils. *When used EM cleanser & conditioner together (Based on third party testing vs. a non-conditioning shampoo & conditioner)
WHAT MAKES CURLSMITH DIFFERENT:
Inspired by generations of homemade hair remedies, Curlsmith blends fresh curl-loving foods with kitchen cupboard staples and rare ingredients to make premium products that really work. Essential Moisture Cleanser is blended with sunflower seed oil, andiroba and gentle moisturizing cleansers to clean the hair without it feeling dry afterwards.
NO NASTIES:
All Curlsmith products have zero spoons of sulphates, silicones, mineral oils and phthalates. Plus they’re Vegan and Cruelty Free.
HOW TO USE:
Apply generously on wet hair. Massage vigorously into your scalp to break down dirt and product build-up. Rinse off thoroughly. Follow with the Curlsmith Essential Moisture Conditioner to hydrate and moisturize.
Curlsmith Essential Moisture Cleanser gently cleanses the hair, helping remove dirt and product build-up but leaving your hair feeling nourished at the same time.
HOW THE MAGIC HAPPENS:
Its foaming action gently cleanses without stripping the hair of moisture. It increases hydration by 87% and instantly helps to reduce frizz*. It's suitable for frequent washes and is also safe for colored hair. Use our essential moisture cleanser in conjunction with Curlsmith curl quenching conditioning wash to ensure the scalp is cleansed without stripping your natural oils. *When used EM cleanser & conditioner together (Based on third party testing vs. a non-conditioning shampoo & conditioner)
WHAT MAKES CURLSMITH DIFFERENT:
Inspired by generations of homemade hair remedies, Curlsmith blends fresh curl-loving foods with kitchen cupboard staples and rare ingredients to make premium products that really work. Essential Moisture Cleanser is blended with sunflower seed oil, andiroba and gentle moisturizing cleansers to clean the hair without it feeling dry afterwards.
NO NASTIES:
All Curlsmith products have zero spoons of sulphates, silicones, mineral oils and phthalates. Plus they’re Vegan and Cruelty Free.
HOW TO USE:
Apply generously on wet hair. Massage vigorously into your scalp to break down dirt and product build-up. Rinse off thoroughly. Follow with the Curlsmith Essential Moisture Conditioner to hydrate and moisturize.
Hair Type: Wavy, Textured, Curly
Product Warning: Keep out of reach of children
Product Form: Liquid
Beauty Purpose: Clarifying, Basic Cleansing, Moisturizing
Net weight: 12 fl oz (US)
TCIN: 87886557
UPC: 850035298374
Item Number (DPCI): 342-03-7981
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua), cocamidopropyl betaine, sodium methyl cocoyl taurate, lauryl glucoside, sodium chloride, peg-120 methyl glucose trioleate, betaine, helianthus annuus (sunflower) seed oil, aloe barbadensis leaf juice, selaginella lepidophylla (resurrection flower) extract, ocimum basilicum (basil) leaf extract, piper nigrum (black pepper) seed extract, rosmarinus officinalis (rosemary) leaf extract, salvia officinalis (sage) leaf extract, carapa guaianensis (andiroba) seed oil, propanediol, glycerin, guar hydroxypropyltrimonium chloride, polyquaternium-10, citric acid, phenoxyethanol, sodium benzoate, potassium sorbate, fragrance, limonene, linalool.
Allergens & Warnings:
FOR EXTERNAL USE ONLY. AVOID CONTACT WITH EYES. IN CASE OF CONTACT, RINSE IMMEDIATELY WITH CLEAN WATER. KEEP OUT OF REACH OF CHILDREN. TESTED ON FRIENDS & FAMILY, NEVER ON ANIMALS.Shipping details
Estimated ship dimensions: 2.5 inches length x 2.5 inches width x 6.5 inches height
Estimated ship weight: 12 ounces
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This shampoo is highly praised for its ability to cleanse without stripping moisture, making it ideal for curly hair. Guests appreciate its moisturizing properties, pleasant scent, and effectiveness in reducing frizz. However, some guests experienced issues with lathering and found it less suitable for fine or oily hair.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 386 reviews
50% would recommend
4 recommendations
A phenomenal shampoo
5 out of 5 stars
Danielle C. - 7 days ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] This shampoo genuinely cleanses the hair without drying it out, and I'm so thankful!! I can do clarifying washes less often by double cleansing with this and actually get my hair and scalp clean without drying out my ends.
Love it!
4 out of 5 stars
Elizabeth D. - 27 days ago
originally posted on CURLSMITH
It really does what it says in the bottle! My hair always feel clean afterwards, and my hair has liked this, along with the Essential Moisture conditioner, so much that I haven’t had to use a leave in for weeks! My hair is so moisturized and fresh, I think this will be a new staple for Spring, Autumn and Winter weather, when it can be unpredictable for my curls. Great product!
Excellent cleanser. A little goes
5 out of 5 stars
Zena R. - 28 days ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] Excellent cleanser. A little goes a long way. Smells amazing.
Just didn’t do it.
1 out of 5 stars
Don D. - 1 month ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] I read the reviews! I was hoping it would be the bomb! Sadly, it was a dud. I went back to my old products after one week.
Essential Moisture Shampoo
4 out of 5 stars
Karen M. - 1 month ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] It’s a bit too moisturizing for me. I love the smell though. Curlsmith products are the best!
Highly recommend!!!
5 out of 5 stars
Alexandra R. - 1 month ago
originally posted on CURLSMITH
This shampoo is great! I’ve really struggled to find a shampoo that cleanses my hair and my scalp. It’s great for removing build up and has a lush scent!
Favorite shampoo
5 out of 5 stars
Erika L. - 2 months ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] Clear shampoo, it cleans your scalp without damaging it and without drying it. I love the honey smell, it’s not too invasive
Love this!
5 out of 5 stars
Caitlin R. - 2 months ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] I've been pairing this with the conditioner, my hair feels a lot healthier and smoother, and it smells lovely! My hair routine is lot better with these!
Essential moisture cleanser
5 out of 5 stars
Alice A. - 2 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] This shampoo is great. There’s lots of lather and it leaves my hair softer and silkier - more moisturized feeling.
Super fine hair
5 out of 5 stars
Hiatus - 2 months ago
originally posted on http://www.ulta.com
I have super fine 2a hair. I did not find that this weighs my hair down at all and I don't feel like I'm having to use an excessive amount of product. It doesn't lather well, but it's sulfate free so I expected that going in. I focus on washing my roots and use a silicone scalp brush to help cover my whole scalp. I'm dealing with less frizz and can actually go a day between washes without feeling all greasy and gross. love this!
Usually shampoo’s have a lot
5 out of 5 stars
Chloe C. - 2 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] Usually shampoo’s have a lot of foam but this one doesn’t. I do notice that it does take care of my hair with the ingredients. I like the result but I’m trying to find ways to make my hair bounce and give it that soft look. I’m still trying to find my hair routine but I do like product because it’s better than shampoo that have a lot of junk in it.
Caused my scalp to be really dry
2 out of 5 stars
T - 2 months ago
originally posted on http://www.ulta.com
I was enjoying this shampoo for about a month before I noticed my scalp is really dry. It's causing dry flakes in my scalp. I continue using.
Curly Cherry
5 out of 5 stars
Petar V. - 2 months ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] We bought orange line for our daughter Visnja (Sour Cherry in English). She’s 11 years old and has curly blonde hair. Because of swimming her hair is quite dry and therefore very fizzy, it also gets quite tangled. We selected product by using quizz and I have to adimt it’s very helpful. We also like option of small packagibg beacause we wanted to try out first. The videos are also very helpful, for example before we saw your videos we applied products on dry hair! We bought shampoo, co-wash, balsam and gel. Hair was immidately less fizzy, shiny and it was a bit easier to detangle. Also the smell of products is nice and we especially like that the products are micro-plastic and paraben free!
My go-to shampoo. Finally a
5 out of 5 stars
Melody D. - 2 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] My go-to shampoo. Finally a shampoo that cleanses well without leaving my hair dry and frizzy.
A treat for my hair
5 out of 5 stars
CYNTHIA B. - 2 months ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] I love this shampoo; it is spotless and makes the curls remember their pattern. The smell is nice and soft, unlike other shampoos that gave me headaches. It is a nice hair treat and a good way to start a routine.
Best shampoo I've found in 50+ years
5 out of 5 stars
Andrea C. - 2 months ago
originally posted on Curlsmith
My go to shampoo, finally! Smells great and more importantly, it detangles my hair while cleaning it. This shampoo makes my hair softer, shiner, and healthier. I touch my hair all the time now because it feels so good.
Great everyday shampoo
5 out of 5 stars
Cassandra D. - 2 months ago
originally posted on Curlsmith
I find co-washes to not be helpful for my fine hair so this shampoo is excellent at cleaning my hair without stripping it. It does the job and smells great!
So far good
5 out of 5 stars
Nicol W. - 3 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] I just began using the essential moisture cleanser. I use it two times weekly for 2 weeks so far and it’s working great. My hair does not feel stripped. The only issue is the recommended routine included two stylers which flaked. It could have been the way I applied so I will try again. But overall I am pleased with this line.
Curlsmith products
5 out of 5 stars
Caroline M. - 3 months ago
originally posted on CURLSMITH
I love the smell and texture of your products. I suffer from products making my scalp itch but none of yours do to date. Highly recommend. Thank you
Essential moister cleanser. .
5 out of 5 stars
Iris P. - 3 months ago
originally posted on CURLSMITH
I have tried many different shampoos and conditioners in an effort to bring back my curls. The texture changed post menopause several years ago. Nothing really seemed to help that much. This product combined with others is a game changer! Really impressed. Will purchase again at some stage.