$42.99 when purchased online
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About this item
Highlights
- COMPLETE NUTRITION UNIQUELY FORMULATED FOR SENSITIVE TUMMIES: Modeled after the gentleness of breastmilk, Good Start | Dr. Brown's Gentle Pro infant formula was created to help promote easy digestion and softer poops*. For babies 0-12 months. *Compared to intact protein formulas. Czerkies L. et al. Intl J Pediatr. 2018;2018:4969576.
- HIGH QUALITY 100% WHEY PROTEIN: Free from curdling that can be caused by casein protein.
- ADVANCED HYDROLYSIS: An advanced 2-step hydrolysis process makes the proteins 10x smaller than intact cow's milk proteins and are easy for tiny tummies to digest.
- WITH PROBIOTIC B. LACTIS: A tummy-friendly probiotic like the ones found in breastmilk.
- GROWTH AND DEVELOPMENT: Good Start | Dr. Brown's Gentle Pro and Soothe Pro powder infant formulas are the only baby formulas with a blend of DHA, HMOs & probiotics, important components like those found in breastmilk. These formulas contain the expert-recommended level of DHA to support brain and eye development. Gentle Pro and Soothe Pro also feature 2'-FL HMO (Human Milk Oligosaccharide, not from human milk) - a prebiotic just like one of those found at significant levels in breastmilk. With probiotics to help support digestion. Both formulas are non-GMO (ingredients not genetically engineered) with no artificial growth hormones (no significant difference has been shown between milk derived from rbST-treated and non-rbST treated cows). For infants aged 0-12 months.
Description
Designed with baby’s comfort in mind, Good Start | Dr. Brown’s Gentle Pro Infant Formula Powder is formulated to provide complete nutrition for sensitive tummies. For babies 0-12 months, this easy to digest formula helps promote softer poops*. Modeled after the gentleness of breastmilk. Gentle Pro contains hydrolyzed proteins to support easy digestion. Gentle Pro is made using an advanced 2-step hydrolysis process that makes small proteins that are easy for tiny tummies to digest. This baby formula also contains B. lactis, a tummy friendly probiotic like those found in breastmilk. 2'-FL HMO, human milk oligosaccharide not from human milk. Gentle Pro is non-GMO, ingredients not genetically engineered. It contains no artificial growth hormones. No significant difference has been shown between milk derived from rbST-treated and non-rbST-treated cows. * Compared to intact protein formulas. Czerkies L. et al. Intl J Pediatr. 2018;2018:4969576.
Serving Size: 5 fl oz
Amount :
Calories: 100
% Daily Value*
Protein 2.2g
Total Fat 5.1g
Total Carbohydrate 11.2g
Water 133g
Omega-6 (linoleic acid LA) 900mg
Vitamin A 300iu
Vitamin D 60iu
Vitamin E 2iu
Vitamin K 8mcg
Thiamin 100mcg
Riboflavin 140mcg
Vitamin B6 75mcg
Vitamin B12 0.33mcg
Niacin 1050mcg
Folic Acid 15mcg
Pantothenic Acid 450mcg
Biotin 4.4mcg
Vitamin C 10mg
Choline 24mg
Inositol 6mg
Calcium 67mg
Phosphorus 38mg
Magnesium 7mg
Iron 1.5mg
Zinc 0.8mg
Manganese 15mcg
Copper 80mcg
Iodine 12mcg
Selenium 3mcg
Sodium 27mg
Potassium 108mg
Chloride 65mg
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
whey protein concentrate (from milk, enzymatically hydrolyzed, reduced in minerals), vegetable oils (palm olein, soy, coconut, high oleic safflower or high oleic sunflower), lactose, corn maltodextrin, and less than 2% of: potassium hydroxide, calcium chloride, potassium phosphate, calcium phosphate, choline bitartrate 2'-0-fucosyllactose, citric acid, m. alpina oil, schizochytrium oil sodium ascorbate, magnesium chloride, sodium citrate, soy lecithin, taurine, nucleotides (cytidine 5'-monophosphate, disodium uridine 5'-monophosphate, adenosine 5'-monophosphate, disodium guanosine 5'-monophosphate), inositol, ferrous sulfate, alpha-tocopheryl acetate, mixed tocopherols, ascorbyl palmitate, zinc sulfate niacinamide, calcium pantothenate, b. lactis cultures, l-carnitine copper sulfate, riboflavin, thiamine mononitrate, vitamin a acetate pyridoxine hydrochloride, manganese sulfate, potassium iodide, folic acid, phylloquinone, biotin, sodium selenate, vitamin d3, vitamin b12., ¥not made with genetically engineered ingredients | sno significant difference has been shown between milk derived from rbst-treated and non rbst-treated cows.
Allergens & Warnings:
CONTAINS: MILK AND SOY.Contains: Soy, Milk
Baby Formula Focus: Easy to Digest
Base Ingredient: Milk
Form: Powdered
State of Readiness: Mix
Package Quantity: 1
Age Stage: Infant
Net weight: 32 Ounces
TCIN: 93751950
UPC: 810131500023
Item Number (DPCI): 007-09-0085
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
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Shipping details
Estimated ship dimensions: 6.2 inches length x 5.1 inches width x 4.7 inches height
Estimated ship weight: 2.4 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
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Summary of reviews
This formula has garnered positive feedback for its effectiveness in alleviating gas and tummy issues in babies. Many guests appreciate its gentle formulation, which seems to promote regular bowel movements without causing discomfort. The packaging is also noted for its convenience. However, some guests have expressed concerns about varying quality and chemical smells in certain cans. Overall, it appears to be a reliable choice for parents seeking a gentle formula for their little ones.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 1347 reviews
Just Can’t Trust This Brand
2 out of 5 stars
BoyMom2224 - 2 months ago
originally posted on goodstartbaby
I’ve used this formula for months now it was the only one that didn’t give baby a ton of gas pain. It did make my LO a little constipated though but probiotics fixed the issue. I gave 2 starts however because we just got 2 cans with diffrent expiration dates and one has a smell insanely strong of chemicals. I was reluctant to use this brand already since we had used it with our first baby and this formula was recalled in 2023. It makes me too uncomfortable to continue using it. Especially considering of the two cans I just got the one with the newer production date has the chemical smell.
1 reply from PVACC team - 2 months ago
Thank you for contacting us. We' re sorry to hear that there was an issue associated with the use of our product. Please contact us at 1-800-864-9719 and reference case # 2016084 and we will address this issue immediately. We take customer service concerns very seriously and are committed to providing our customers with high quality products.
Definitely helped with tummy and pooping issues w
5 out of 5 stars
jenna4207_8939 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Great packaging baby seemed to like it. Helps promote good poops. Texture was like rest I have tried. Definitely seemed to help with tummy issues we were dealing with.
No stomach issues
5 out of 5 stars
va_nurse_a_6975 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] My baby enjoys this formula. She doesn’t get gassy, she doesn’t spit up, and she doesn’t cry with stomach uncomfortableness. I would recommend this formula
Good
5 out of 5 stars
jeanellep2_5291 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] We found this formula to work pretty well. It don’t upset my baby’s tummy and kept her full. She didn’t seem to mind the taste at all. I love that it’s the same brand as her bottles.
Must have
5 out of 5 stars
acuell_750896 - 5 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I recently tried Dr. Brown's Soothe Pro Infant Formula Powder for my baby, and I am extremely satisfied with the results. This formula is specifically designed to help reduce fussiness and gas, which has made a noticeable difference in my baby's comfort and overall mood. The formula mixes well without clumping, making it easy to prepare, and my baby seems to enjoy the taste. Additionally, I appreciate that it contains all the essential nutrients needed for healthy growth and development. Overall, I highly recommend Dr. Brown's Soothe Pro Infant Formula Powder to any parent looking for a reliable and effective formula for their little one.
Easy on my babies tummy's
5 out of 5 stars
crash70_904403 - 5 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I received this from Influenster and Good Start in exchange for my honest review. This formula was easy on my babies tummies and helped them to have an easier time pooping.
Less gas, mixes easily.
5 out of 5 stars
sarahk266_820692 - 5 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I’ve tried every brand, and this is the best! Finely milled, the formula mixes easily and doesn’t foam up like similac. My baby has less gas and didn’t hesitaste to switch to this formula. I also found it interesting that it doesn’t smell like iron like enfamil does.
10/10
5 out of 5 stars
nereydamora15_75201 - 5 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This safe formula was so good for my baby girl, the ingredients are safe and helped her with her digestion the design is cute and is a brand we can definitely trust
Good brand
4 out of 5 stars
angelc161_63383 - 5 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This is good ingredients and is good for constipation! A little expensive but I definitely think it’s worth it keeps my baby settled! Nice packaging and would recommend!
Good brand
3 out of 5 stars
risy_297515 - 5 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The packaging is huge and very easy to follow. Very good ingredients, can very well pack but unfortunately did not work well with my dayghter. You can try is a good brand.
Great option for weaning off breast milk!
5 out of 5 stars
clairef62_311643 - 5 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This is the first formula I have used for my baby, so I have nothing to compare it to. However, it’s been great. It mixes up super easily with no clumps. My baby was exclusively breastfed for 10 months and transitioned to this formula without any major issues! She drinks it and seems to really like the taste. Highly recommend!
Gentle nutrition for sensitive tummies
5 out of 5 stars
ashm28_49955 - 6 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Dr. Brown’s Gentle Pro Infant Formula has been a lifesaver for my baby’s sensitive tummy. It truly delivers on its promise of easier digestion and softer poops. I appreciate the inclusion of probiotics and the thoughtful, gentle formula modeled after breastmilk. It has a slightly different taste or smell compared to regular formulas, which some babies might take time to adjust to. Definitely a formula I trust for my little one.
That is good milk for babies with gas
4 out of 5 stars
oanh85_839099 - 6 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] sorry, when i received the milk box i was very happy, because i was planning to change milk for my son, my son usually drinks similac 360 total but recently he has been having a lot of gas and difficulty defecating, so i need to find a new milk for my son, luckily i received a gift of dr brown's milk, i let my son try it, but unfortunately he refused to drink it, it seems he is not suitable for this milk. i'm so sorry
Pretty good!
4 out of 5 stars
jessicam1195 - 6 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] My daughter has been drinking this for a few days. She does seem to like it, I don’t believe there is a weird taste or anything to it. The only downside I will say is that she seem to always have explosive bowel movements with this brand.
Great gentle baby formula
5 out of 5 stars
graced119 - 6 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] My son takes Similac Pro Sensitive for his reactive tummy. I have tried other brands’ sensitive formula lines but they always irritated his reflux. This one worked really well, and he tolerated it as well as his usual formula. I like that it’s more affordable than Similac and I also appreciate that it’s made by a brand that I trust (we already use Dr Brown’s bottles and pacifiers). If your little one needs a sensitive formula, I highly recommend giving this a try.
So far so good. Nothing negative to say!
5 out of 5 stars
kassysmalls - 6 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Of course you can’t judge things so throughly with babies. We have tried many formulas that give my baby bad reactions. We use Dr brown products & So far so good. My son hasn’t gotten a reaction and he seems to be going down smooth. I’d recommend!
THIS IS A GOOD PRODUCT
4 out of 5 stars
goofym - 6 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This baby formula works really well. It has pretty good ingredients, and a convenient package. It has a pretty average texture, and the taste is good.
Lovely
4 out of 5 stars
bridgettet11 - 6 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This is good, my baby loves it, it's not harmful,it's carefully put together, the taste is great and it works. It's rich and thick too. Texture and packaging are good too.
Thank you
5 out of 5 stars
sonyad5 - 6 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] So. This voxbox came at the absolute perfect time. My co worker is going to be a grandmother for the first time. I’m aware of the gentle ingredients this milk has for babies. It has to taste well babies love it.
Nice formula from Dr Brown
5 out of 5 stars
summerm158 - 6 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I appreciate that there are no artificial growth hormones in the ingredients. The value for the money is great, nice packaging. It provides a complete, effective nutritional formula