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Sponsored

L'Oreal Paris Magic Root Cover Up - 2.0oz

L'Oreal Paris Magic Root Cover Up - 2.0oz - 2 of 4L'Oreal Paris Magic Root Cover Up - 2.0oz - 3 of 4L'Oreal Paris Magic Root Cover Up - 2.0oz - 4 of 4
L'Oreal Paris Magic Root Cover Up - 2.0oz - 1 of 4
$10.99 when purchased online
Target Online store #3991

About this item

Highlights

  • Temporary Root Touch Up Cover Spray: Our Magic Root Dark Brown Root Cover Up conceals grays in seconds for flawless roots; Get seamless coverage with our lightweight formula that leaves no smudging or sticky residue when dry, that’s ammonia and peroxide free
  • Colored Hair Spray for Gray Roots: Perfect for in between color or salon visits, Magic Root quickly gives coverage to gray roots within seconds; Lasts until your next shampoo
  • Match Your L'Oreal Paris Hair Color: Magic Root Cover Up shades are formulated to match your L'Oréal Excellence or Superior Preference shade, for an easy, quick fix between colorings
  • Long Lasting Hair Color: Get beautiful color from L'Oréal Paris hair color; permanent, semi-permanent, temporary hair color, and root cover up; Cover gray hair, highlight, go bold with bright color, or even try an ombre hair color
  • L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling, and hair color
  • EPA HFC Labeling: product manufactured or imported after January 1, 2025, will be permanently labeled in a visible place with this information: Hydrofluorocarbon 152a and the four-digit year of manufacture

Description

Need a quick root touch up to cover gray hair? Try Magic Root Cover Up. This temporary hair color spray is our quickest way to cover gray and works on any hair texture or type including synthetic hair. In just 3 seconds gray roots are concealed with our light-weight, quick dry formula leaving no smudging or sticky residue when dry. One application of dark brown root coverup will last until your next shampoo, plus it’s ammonia-free, peroxide-free, and contains no synthetic dyes. Magic Root Cover Up is available in a palette of eight shades which can be used on black hair, brown hair, blonde hair and even red hair. Packaging may vary. What you receive may not be what is reflected on site.

Just a few pesky, scattered grays? Try our Precision Pen
For more gray coverage? Use Magic Root Cover Up, the Number 1 root concealer in the world
For longer lasting gray coverage? Use Root Rescue 10-minute permanent root kit

Directions: Shake well. Hold can about 6 inches from hair. Spray color onto new growth and partly through the length of the hair to blend in the color. Comb and let dry for 1 minute.
Hair Type: All Hair Types
Number of Pieces: 1
Health Facts: Dye-Free, Formaldehyde-Free, Aluminum-Free, Ammonia-Free, Sulfate-Free
Product Form: Aerosol
Includes: Nozzle
Beauty Purpose: Hair Coloring
Processing Time: 2 minutes
Net weight: 2 Ounces
Features: Continuous Mist Spray
TCIN: 17457617
UPC: 071249318560
Item Number (DPCI): 063-01-0607
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

1162161, hydrofluorocarbon 152a, butane, ethyl trisiloxane, isobutane, ci 77491, ci 77492, ci 77499/iron oxides, trimethylsiloxysilicate, methyl trimethicone, triethoxycaprylylsilane f.i.l. #d179542/2

Shipping details

Estimated ship dimensions: 5.66 inches length x 1.37 inches width x 1.37 inches height
Estimated ship weight: 0.15 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: how do I get this product to wash out of my hair

submitted by Limey - 2 years ago
  • A: Hi there! Thank you for reaching out to us about the removing the Magic Root Cover Up from your hair. We are sad to hear that you are having difficulty removing this product from your hair. We suggest for best results washing you hair with a clarifying shampoo or a dandruff shampoo. We hope this helps and you continue to use and try our products in the future.

    submitted byL'OrealParisProductExpert - 2 years ago
    Brand expert
  • A: Just about any soap or shampoo product should help you scrub out in the shower.

    submitted byHair Problems - 4 months ago

Q: dark blonde looks lighter than light blonde to medium to me. which it the best to match light blonde, platinum blonde hair?

submitted by Gio - 3 years ago
  • A: Hello Tiki, we recommend shade Light to Medium Blonde for your light blonde hair. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page! :)

    submitted byTarget Beauty Consulting - 3 years ago
    Brand expert
  • A: Hi there Tiki! If you are covering gray, use the Magic Root Cover Up in the Light to Medium Blonde. If you are covering dark roots, use the Magic Root Cover Up in the Concealer Spray, Blondes with Dark Roots.

    submitted byL'OrealParisProductExpert - 3 years ago
    Brand expert

Q: Would I need to apply this product everyday on my hair?

submitted by Charlie - 4 years ago
  • A: Hi there! Thank you for your inquiry Magic Root Cover up is a shampoo out product, so you would have to reapply if you shampoo in between uses. You an use this product when ever you feel like you want to cover up your unwanted gray or white hair.

    submitted byL'OrealParisProductExpert - 4 years ago
    Brand expert
  • A: Depends on if you have roots that need to be covered up daily.

    submitted byHair Problems - 4 months ago

Q: does it wash out right away?

submitted by - 4 years ago
  • A: Hi there! Thank you for your interest in Magic Root Cover Up. This is a temporary spray on haircolor for covering gray roots. Our Magic Root Cover Up conceals grays in seconds for flawless roots. Get seamless coverage with our lightweight formula that leaves no smudging or sticky residue when dry, and that’s ammonia and peroxide free. Perfect for in between color or salon visits. Lasts until your next shampoo.

    submitted byL'OrealParisProductExpert - 4 years ago
    Brand expert
  • A: If you scrub it out with shampoo or soap, it will wash out right away. I've had build up, up to a week and it comes out easily.

    submitted byHair Problems - 4 months ago

Q: Is the spray waterproof and sweat proof?

submitted by BargainShoppers - 6 years ago
  • A: Hi there! Our Magic Root Cover Up is not waterproof or sweat proof. Thank you for your interest!

    submitted byL'OrealParisProductExpert - 6 years ago
    Brand expert
  • A: It doesn't sweat out if you work out with having it in your hair. However, it does comes off with water in a shower.

    submitted byHair Problems - 3 years ago

Q: Hi- does this also paint your skin in addition to the hair? I'd like to consider this as a solution to grow out my gray without the horrible 'skunk' line, but I also don't want it to show up on my skin...

submitted by ejames - 6 years ago
  • A: Hey Ejames, we appreciate your interest in our Magic Root Cover Up. This product temporarily applies color to grays. For best results, we suggest you hold the can 4-6 inches from hair. Spray color onto new growth and partly through the length of the hair to blend in the color. We hope this was helpful!

    submitted byL'OrealParisProductExpert - 6 years ago
    Brand expert
  • A: I would suggest using a towel or bag to protect clothing and skin below your hair line. It can "freckle" skin and clothing.

    submitted byHair Problems - 3 years ago

Q: Can I have my roots colored in a salon even though there is still some residue of this spray still in my hair?

submitted by Rosco63 - 6 years ago
  • A: My hair stylist has noticed some build up but it has not posed issues for me for her to continue dying on it. I try to get as much residue out as I can before seeing her though.

    submitted byHair Problems - 4 months ago
  • A: Hi Rosco63! Thank you for reaching out! Unless you have a lot of product build-up in your hair, you should be okay to visit the salon! For best results, we recommend washing out the product from your hair and waiting at least 24 hours before coloring! We hope this information is helpful!

    submitted byL'OrealParisProductExpert - 6 years ago
    Brand expert

Q: Can the spray be used to conceal thin areas for someone experiencing hair loss/thinning in some spots? Natural hair color is off black.

submitted by Stylish Lady - 6 years ago
  • A: I was looking at this product to use instead of my Bumble and Bumble (colored) hair powder spray because I need a different color. Otherwise, I love the Bumble and Bumble and use it for my thinning hair. I do not know if this product does what B & B does, but I was hoping it did since B & B works WONDERS for thinning hair. It miraculously makes the hair look thicker and camoflauges the thinning areas completely. I lost a lot of hair the last few months due to medication (horrible shedding) so I understand exactly what you are asking. I am going to try this product because Target is wonderful about letting you return their products if they do not work. If this doesn't work, I will stick with my B & B. Good luck!

    submitted byCathee - 6 years ago
  • A: It might depend on how thin you are, and the color. It can and does shade the scalp.

    submitted byHair Problems - 4 months ago

Q: Does this dry out your hair I need it because I cannot dye my hair because it is too damaged.

submitted by Steph - 7 years ago
  • A: Hi Steph! The Root Cover Up Spray is not like a traditional haircolor and will not dry out the hair. It will wash out in one wash. Since you did mentioned that your hair is very dry and damaged, we recommend using the Total Repair 5 Damage Erasing Balm. It is a hair mask that can help add moisture to the hair and prevent breakage. We hope this helps!

    submitted byL'OrealParisProductExpert - 7 years ago
    Brand expert
  • A: I've been using this for years and I have not experienced drier hair. The texture of your hair feels worse when you have it in though. It feels almost like hair spray and can eventually become matted.

    submitted byHair Problems - 4 months ago

Q: Is the applicator narrow like a mini straw or does it spray a mist like hair spray?

submitted by Brenda - 8 years ago
  • A: Hi Brenda! The Magic Root Cover Up is dispensed from a small pipette that helps pin point the application along the roots. For best results hold the can about 6 inches from the roots and keep the can moving so only a light layer of color is deposited evenly.

    submitted byL'OrealParisProductExpert - 8 years ago
    Brand expert
  • A: I feels more like hair spray.

    submitted byHair Problems - 4 months ago
4.0 out of 5 stars with 5512 reviews
effectiveness: 3.83 out of 5
quality: 3.58 out of 5
value: 3.48 out of 5
67% would recommend
549 recommendations

Will need to buy a darker blonde color

3 out of 5 stars
Thumbs up graphic, would recommend
A - 2 days ago, Verified purchaser
I bought the light-to medium blonde. I am certainly not platinum. But it came out almost white. And I found it unhelpful with coverage. The texture was tacky. I had considered re-washing my hair. My hair color is a golden blonde with highlights. I have naturally ash/dark blonde hair. I am more likely to try a powdered version next. This is likely more helpful for brunettes.
effectiveness: 3 out of 5
quality: 5 out of 5
value: 3 out of 5
Did you find this review helpful?

Worst root touch-up product!

1 out of 5 stars
Thumbs down graphic, would not recommend
Shop girl - 9 days ago, Verified purchaser
Product transfers and stains everything! Irritates your scalp. The spray nozzle doesn’t spray out evenly and drips product all over your clothes. Waste of money!
Did you find this review helpful?

Thought it would work since my hair is thinning.

1 out of 5 stars
Marsha 43 - 11 days ago
originally posted on lorealparisusa.com
Made my hair wirey stiff and sticky. Never purchase again. Also, the color transferred onto my pillow case.
Did you find this review helpful?

Great quick fix!

4 out of 5 stars
Thumbs up graphic, would recommend
Lili - 19 days ago, Verified purchaser
Great coverage and easy to apply, but be careful spraying too much. Also DONT touch your hair it will get all over your hands! I apply hairspray to lock in the color so not much comes off.
effectiveness: 5 out of 5
quality: 4 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?

Recommend

5 out of 5 stars
Thumbs up graphic, would recommend
P - 19 days ago, Verified purchaser
I like this product have been using it since past 3-4 years however it makes my hair dry and stiff and if accidentally there is a stain on your dress it won’t go away🥹
effectiveness: 4 out of 5
quality: 4 out of 5
value: 4 out of 5
Did you find this review helpful?

This so works !

5 out of 5 stars
Thumbs up graphic, would recommend
Jen loved it 2wice - 21 days ago, Verified purchaser
I love this a quick fix every time I buy this on every target run pretty much
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?

Works very well for the price!

5 out of 5 stars
Thumbs up graphic, would recommend
azturtle53 - 21 days ago, Verified purchaser
I use the red, which is a little darker than my exact shade of red, but works fine at covering my gray roots! I only need it at week 3 - 6 after my hairdresser does it. And since I usually wash it only once a week, it lasts quite a while.
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?

Covers the gray....

3 out of 5 stars
g2010 - 23 days ago, Verified purchaser
Bought because of L’Oreal name. It does stay on- I washed my hair twice and some was still in hair. It does do the job it says it does- cover the gray roots. The medium brown was darker than expected. Will be returning as darker than expected and my hair stylist said for me not to use.
1 reply from L'OrealParisProductExpert team - 11 days ago
Hi there! We appreciate you taking the time to reach out about our Magic Root Cover Up. Consumer feedback is very important to us and allows us to improve all our products. We will be sure to pass all your feedback along to the appropriate teams. We hope you will continue using more of our products soon with full satisfaction with the results!
effectiveness: 3 out of 5
quality: 3 out of 5
value: 3 out of 5
Did you find this review helpful?

Covers gray

5 out of 5 stars
Thumbs up graphic, would recommend
T - 1 month ago, Verified purchaser
Covers up greys nicely as a temporary solution. Also hides my wide part a little better.
1 guest found this review helpful. Did you?

Light to medium blonde is actually orange. Dont buy.

1 out of 5 stars
Thumbs down graphic, would not recommend
TS - 1 month ago, Verified purchaser
Light to medium blonde comes out of the can ORANGE. Took two washings to get it out of my hair.
effectiveness: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?

Hair loss! Made me bald!

1 out of 5 stars
Ilookhorriblenow - 1 month ago
originally posted on lorealparisusa.com
I had used this spray occasionally for the last 2 years, but started using it more frequently during the holidays last year. I have always had very thick, full hair where you could barely even see my part. Between Thanksgiving and Christmas, I suddenly had several very thin areas and could see my scalp through my bangs, and my part was looking very thin as well. I chalked it up to stress and started using the spray even more to cover up the newly thin areas. My scalp itched intensely on a few occasions. Fast forward to February and my hair looks horrible. Brittle top layers, super obvious bald spots exactly where I used the spray the most, and my bangs are incredibly thin. I stopped using the root cover up a week ago. I’m hoping the hair loss is not permanent but I am taking pictures to document it all just in case. This product needs to be labeled with hair loss warnings! I also believe it should state that heat styling should not be used after application.
1 guest found this review helpful. Did you?

More Brown Than Red

3 out of 5 stars
tinker68 - 2 months ago
originally posted on lorealparisusa.com
More brown than red. Doesn't match red very well at all.
1 guest found this review helpful. Did you?

Nope

1 out of 5 stars
Thumbs down graphic, would not recommend
Pickles - 2 months ago, Verified purchaser
I didn’t like the texture this left in my hair. It felt sticky and rough. Even after washing my hair and scrubbing my scalp good, the stickiness didn’t wash away. Yuck. The light browns were too dark and the blonde looked greyish on me.
1 reply from L'OrealParisProductExpert team - 2 months ago
Hi there! Thank you for reaching out to us about your experience with the Magic Root Cover Up. We are are disappointed to hear that you had some stickiness when using this spray. We will share this information with the rest of our team. We suggest ensuring that you are holding the can 4–6 inches from your hair. Spraying the color onto new growth and partly through the length of the hair to blend in the color just one time, comb and let dry for one minute. We hope you give it another try and love the results!
Did you find this review helpful?

L’Oréal Root Magic Blonde Hair with Dark Roots

5 out of 5 stars
Susan - 2 months ago
originally posted on lorealparisusa.com
I’ve been using this root cover for about a year and it’s the best hair color I’ve ever used!!! I was a true strawberry blonde before I started going gray. Then not only did I get white hair around my face but gray hairs throughout AND dark roots. I can very lightly spritz this color all over my hair - not just roots - quickly brush it thru and my hair looks great! Almost as good as before I started loosing my color. Better than any other color I’ve used. Feels clean and looks perfectly natural. And I use only a little. Truly magic!
Did you find this review helpful?

Don't buy

1 out of 5 stars
Thumbs down graphic, would not recommend
mbrat - 2 months ago, Verified purchaser
Wear a glove, it will stain whatever you put on your head. Comes off throughout the day until your next shampoo, becareful it will rain out black dye all over your shower. It was good at first coloring all the gray gone, but left my hair feeling like straw. I had my sunglasses on the top of my head, when I put them on my face the dye left residue on my face making me look like a racoon. Awful product. Stains everything.
effectiveness: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
3 guests found this review helpful. Did you?

Perfect for roots and new growth

5 out of 5 stars
Thumbs up graphic, would recommend
Carrie - 2 months ago, Verified purchaser
Works great in between so you can go longer between re-dyes
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?

Color Doesn't Hold or Match

3 out of 5 stars
Thumbs down graphic, would not recommend
Tony - 2 months ago
It does, as others have noted, come off on ither things. I have a pair of off white Bose headphones that now are brown on the inside top that sits on the crown of my head. The color also blows off with the slightest bit of wind. The color is lighter than indicated on the front of the can.
effectiveness: 1 out of 5
quality: 1 out of 5
value: 2 out of 5
Did you find this review helpful?

No thank you

1 out of 5 stars
Thumbs down graphic, would not recommend
Harky - 2 months ago, Verified purchaser
If you touch your hair at all it rubs off. Gets everywhere. I figured it would come out when you wash your hair not just by touching it. After it “dries.”
effectiveness: 2 out of 5
quality: 1 out of 5
value: 1 out of 5
3 guests found this review helpful. Did you?

Dont buy

1 out of 5 stars
Thumbs down graphic, would not recommend
T - 3 months ago, Verified purchaser
Does not work as advertised. Do not waste your money on this.
effectiveness: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
Did you find this review helpful?

Always fantastic coverage

5 out of 5 stars
Thumbs up graphic, would recommend
Amyi - 3 months ago, Verified purchaser
I dislike nothing. Fabulous root coverage and it helps with my “bald” spots. Hard to find red in the store
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?

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