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Too Faced Born This Way Natural Finish Longwear Liquid Foundation - 1 fl oz - Ulta Beauty
$47.00 when purchased online
Target Online store #3991
About this item
Highlights
- Medium-to-full undetectable coverage
- Hydrating & Longwearing Formula
- Photo friendly/No flashback
- Non-comedogenic & Oil-Free
- Coconut Water: Aids in delicately replenishing skin’s moisture levels.
- Alpine Rose: Helps support skin’s health and resilience.
- Hyaluronic Acid: Gives a smoother, more youthful appearance.
- Paraben free, Cruelty free & Vegan
Description
Too Faced Born This Way Undetectable Medium-to-Full Coverage Foundation is an oil-free foundation that masterfully diffuses the line between makeup and skin for the perfect naturally flawless finish and coverage so undetectable, they’ll think you were Born This Way.
How to Apply: Apply with fingertips, sponge, or Retractable Kabuki Brush and retract until bristles are dense. Start at the center of the face and work outward. Apply more to achieve desired coverage.
How to Apply: Apply with fingertips, sponge, or Retractable Kabuki Brush and retract until bristles are dense. Start at the center of the face and work outward. Apply more to achieve desired coverage.
Suggested Age: 13 Years and Up
Health Facts: Contains Hyaluronic Acid
Color Finish: Natural
Color Palette: Medium Tones
Product Form: Liquid
Cosmetic Coverage: Buildable
Skin Tone: Tan
Skin Undertone: Neutral
Beauty Purpose: Smoothing, Oil Control
Net weight: 1 fl oz (US)
TCIN: 82551214
UPC: 651986701407
Item Number (DPCI): 342-02-3077
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water\aqua\eau, cyclopentasiloxane, glycerin, aluminum starch octenylsuccinate, isododecane, polyglyceryl-4 isostearate, cetyl peg/ppg-10/1 dimethicone, hexyl laurate, dimethicone, 1,2-hexanediol, alcohol, bht, butylene glycol, caprylyl glycol, cocos nucifera (coconut) water, diphenyl dimethicone, disteardimonium hectorite, ethylhexyl methoxycinnamate, ethylhexyl palmitate, hexylene glycol, lecithin, magnesium sulfate, phenoxyethanol, pistacia lentiscus (mastic) gum, polysilicone-11, potassium sorbate, propylene carbonate, rhododendron ferrugineum extract, silica dimethyl silylate, sodium hyaluronate, tetrahexyldecyl ascorbate, tetrasodium edta, tribehenin, triethoxycaprylylsilane, [+/- iron oxides (ci 77491), iron oxides (ci 77492), iron oxides (ci 77499), titanium dioxide (ci 77891)]
Shipping details
Estimated ship dimensions: 1.752 inches length x 1.752 inches width x 4.125 inches height
Estimated ship weight: 0.331 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This foundation has garnered a strong following for its versatile coverage options, allowing guests to achieve anything from a natural look to full coverage. Many appreciate its lightweight feel and the way it blends seamlessly into the skin, providing a radiant finish. However, some guests have expressed concerns about shade availability and performance on oily skin. Overall, it remains a popular choice for those seeking a reliable foundation that enhances their natural beauty.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 19437 reviews
64% would recommend
25 recommendations
I love this
5 out of 5 stars
Sunni - 24 days ago
originally posted on http://www.ulta.com
My favorite foundation just a little bit for natural look but can layer for my coverage without looking too caked on
I love LOVE this foundation. I've been using this for years.
5 out of 5 stars
Sommer - 28 days ago
originally posted on http://www.ulta.com
I love this foundation and it's easy to build on for more coverage.
I would not buy but it might be good for someone beith dry
3 out of 5 stars
Yana - 29 days ago
originally posted on http://www.ulta.com
Great product but made my face look oily and shiny, did not like that
I always use this brand
5 out of 5 stars
Trish - 29 days ago
originally posted on http://www.ulta.com
I always buy this foundation! Absolutely love it!
Too expensive for the quality
1 out of 5 stars
Sage - 1 month ago
originally posted on http://www.ulta.com
A little goes a long way with this product. But it doesn't STAY!! I can wipe it off of my face with my finger, that's after I have applied setting spray and powder. I am very dissapointed with this product especially with the pricepoint.
Changed bottle and formula
3 out of 5 stars
Big Kay - 1 month ago
originally posted on http://www.ulta.com
I started buying this in 2020 when the bottle was slimmer, taller & had 24 Hour Undetectable Super Longwear on the bottle in shade Cocoa & loved it! This new formula is different and does not last as long, rubs off easily & Cocoa is now darker.
One of the all time best
5 out of 5 stars
Liz - 1 month ago
originally posted on http://www.ulta.com
Fantastic foundation! I have tried so many foundations, and this one is top tier formula. I am so glad I tried a sample. The finish is satin/glow and yes there is some shine but I think it's flattering. If you want zero shine, keep looking. Almost full coverage, my redness is covered but doesn't look heavy/mask like. Pretty perfect coverage. There is some patchiness after a few hours, but only noticeable up very close. Almond is good for olives if that is your depth. Other shades might lean too pink.
I love it
5 out of 5 stars
Jennifer - 1 month ago
originally posted on http://www.ulta.com
I received a sample and tried the color Vanilla. I love this foundation! Can use as light to medium coverage or full, depending on how it is applied. I wasn't looking for a new foundation but I liked the way it feels/wears/covers that I went out the next day and bought a bottle. Highly recommend!
My Favorite
5 out of 5 stars
Ezyra - 2 months ago
originally posted on http://www.ulta.com
I've used this foundation since 2019. It's my all time favorite, my go-to. I work 12 hour shifts and my makeup generally stays put all night. I love it!
Love this product
5 out of 5 stars
- 2 months ago
originally posted on http://www.ulta.com
First time using this foundation and I love it. Covers so much of my skin!
The best foundation for on camera but removed medium shades
3 out of 5 stars
Brax - 2 months ago
originally posted on http://www.ulta.com
Ive been wearing this foundation since about 2020/2021 in the shade warm sand in the winter/spring, and Brulee in the summer. It's always been my go to for on camera work. I model and have even gotten compliments from photographers about how it blends so well and looks just like skin. It is a natural glowy finish which i have oily skin so skin prep is a must if youre looking to make this last all day on oily skin. But its so worth it. Unfortunately im trying other brands as my shade warm sand was removed from the range and praline is too dark while sand is too light. Its unfortune they removed multiple medium shades just to add fair shades. Its very hard to find good medium shades in majority of brands as that transition usually gets skipped over.
The best foundation for on camera but removed medium shades
3 out of 5 stars
Brax - 2 months ago
originally posted on http://www.ulta.com
Ive been wearing this foundation since about 2020/2021 in the shade warm sand in the winter/spring, and Brulee in the summer. It's always been my go to for on camera work. I model and have even gotten compliments from photographers about how it blends so well and looks just like skin. It is a natural glowy finish which i have oily skin so skin prep is a must if youre looking to make this last all day on oily skin. But its so worth it. Unfortunately im trying other brands as my shade warm sand was removed from the range and praline is too dark while sand is too light. Its unfortune they removed multiple medium shades just to add fair shades. Its very hard to find good medium shades in majority of brands as that transition usually gets skipped over.
The best foundation for on camera but removed medium shades
3 out of 5 stars
Brax - 2 months ago
originally posted on http://www.ulta.com
Ive been wearing this foundation since about 2020/2021 in the shade warm sand in the winter/spring, and Brulee in the summer. It's always been my go to for on camera work. I model and have even gotten compliments from photographers about how it blends so well and looks just like skin. It is a natural glowy finish which i have oily skin so skin prep is a must if youre looking to make this last all day on oily skin. But its so worth it. Unfortunately im trying other brands as my shade warm sand was removed from the range and praline is too dark while sand is too light. Its unfortune they removed multiple medium shades just to add fair shades. Its very hard to find good medium shades in majority of brands as that transition usually gets skipped over.
The best foundation for on camera but removed medium shades
3 out of 5 stars
Brax - 2 months ago
originally posted on http://www.ulta.com
Ive been wearing this foundation since about 2020/2021 in the shade warm sand in the winter/spring, and Brulee in the summer. It's always been my go to for on camera work. I model and have even gotten compliments from photographers about how it blends so well and looks just like skin. It is a natural glowy finish which i have oily skin so skin prep is a must if youre looking to make this last all day on oily skin. But its so worth it. Unfortunately im trying other brands as my shade warm sand was removed from the range and praline is too dark while sand is too light. Its unfortune they removed multiple medium shades just to add fair shades. Its very hard to find good medium shades in majority of brands as that transition usually gets skipped over.
The best foundation for on camera but removed medium shades
3 out of 5 stars
Brax - 2 months ago
originally posted on http://www.ulta.com
Ive been wearing this foundation since about 2020/2021 in the shade warm sand in the winter/spring, and Brulee in the summer. It's always been my go to for on camera work. I model and have even gotten compliments from photographers about how it blends so well and looks just like skin. It is a natural glowy finish which i have oily skin so skin prep is a must if youre looking to make this last all day on oily skin. But its so worth it. Unfortunately im trying other brands as my shade warm sand was removed from the range and praline is too dark while sand is too light. Its unfortune they removed multiple medium shades just to add fair shades. Its very hard to find good medium shades in majority of brands as that transition usually gets skipped over.
Love it!!
5 out of 5 stars
Olga - 2 months ago
originally posted on http://www.ulta.com
This is so far the best foundation I ever tried. It feels like I don't have anything applied to my face. I will be buying it again. I will also recommend it to friends and family
Doesn't stay on face
2 out of 5 stars
Britt - 2 months ago
originally posted on http://www.ulta.com
I wanted to love this, the color looks nice on, but even with a finishing powder if i so much as touch my face this foundation wipes right off. Wearing sunglasses the nose part immediately wipes off. For the price this foundation shouldnt wipe right off at the touch of a finger.
Absolutely LOVE this foundation!
5 out of 5 stars
Flawlesslylilly - 2 months ago
originally posted on http://www.ulta.com
First time using this foundation, (Golden Beige). Ive had a gard time find just the perfect shade thay doesnt oxidize as much. This foundation is perfect. I can apply a little bit and looks very natural. Its a buildable foundation, from medium to full coverage. I have between dry and skin and then i get some oily skin. This foundation goes on well, ans lasts all day long wothout having to reapply. Will be sticking to this foundation.
Yes
5 out of 5 stars
Rosio - 2 months ago
originally posted on http://www.ulta.com
It good product
I love the foundation blends great to my sink love it
5 out of 5 stars
Beverly - 2 months ago
originally posted on http://www.ulta.com
love how the Foundation leaves my face looking always getting compliments on how Beautiful my make is