Sponsored
Ritual Prenatal Multivitamin with Folate, Choline, Vegan Omega-3 DHA and Chelated Iron Vegan Capsules - Citrus Essenced - 60ct
$42.99 when purchased online
Target Online store #3991
About this item
Highlights
- OB/GYN recommended formula† with vegan, bioavailable, and clinically studied key nutrients for before and during pregnancy*
- With 12 nutrients such as Choline and Folate to support neural tube development, and Omega-3 DHA from microalgae to support baby's brain development during pregnancy*
- Designed to be gentle on the stomach with an excellent source of tolerable, chelated Iron*
- 100% of ingredients are Made Traceable® so it’s clear where ingredients are sourced from and why**
- Delayed release capsule designed for optimal absorption*
- Nested capsule combines oily and dry ingredients in one capsule - get key nutrients in 2 pills daily*
- Non-GMO Project Verified and gluten-free, dairy-free, nut-free, soy-free, and formulated without sweeteners, stevia, sugar alcohols, artificial colors and flavors*
- 60 vegan capsules with a mint essence tab (30 day supply)
Description
Ritual Essential Prenatal Multivitamin is the next-generation prenatal Made Traceable® with vegan, bioavailable, and clinically studied key nutrients for before and during pregnancy.*
Ritual’s world-class scientists scoured the globe for high quality ingredients when formulating Ritual Essential Prenatal Multivitamin. This traceable formula includes active, methylated Folate from Pisticci, Italy - for neural tube development support, Omega-3 DHA from microalgae discovered in Nova Scotia - for heart support, Choline made using nature-identical tartaric acid from Missouri - for brain support, and gentle chelated Iron from Utah - for blood-building support.*
Founded by a mom who believes better health begins with better ingredients, Ritual is a B-Corp Certified company and makes clean, vegan, Non-GMO Project Verified, and HSA/FSA eligible multivitamins. Every lot is rigorously tested for heavy metals, major allergens, and microbes.
Ritual is a Target Zero brand with packaging that gives materials a second life instead of going to the landfill. Packaging contains recycled content - Ritual multivitamin bottles are made from 100% post consumer recycled PET plastic, and cartons are made of 100% post consumer recycled paper.
† Based on the Ritual formulation reviewed by 150 OB/GYNs.
* These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.
** Find the supplier and final place of manufacturing for all active and other ingredients listed on the Ritual site.
Ritual’s world-class scientists scoured the globe for high quality ingredients when formulating Ritual Essential Prenatal Multivitamin. This traceable formula includes active, methylated Folate from Pisticci, Italy - for neural tube development support, Omega-3 DHA from microalgae discovered in Nova Scotia - for heart support, Choline made using nature-identical tartaric acid from Missouri - for brain support, and gentle chelated Iron from Utah - for blood-building support.*
Founded by a mom who believes better health begins with better ingredients, Ritual is a B-Corp Certified company and makes clean, vegan, Non-GMO Project Verified, and HSA/FSA eligible multivitamins. Every lot is rigorously tested for heavy metals, major allergens, and microbes.
Ritual is a Target Zero brand with packaging that gives materials a second life instead of going to the landfill. Packaging contains recycled content - Ritual multivitamin bottles are made from 100% post consumer recycled PET plastic, and cartons are made of 100% post consumer recycled paper.
† Based on the Ritual formulation reviewed by 150 OB/GYNs.
* These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.
** Find the supplier and final place of manufacturing for all active and other ingredients listed on the Ritual site.
Contains: Does Not Contain Any of the 9 Major Allergens
Product Warning: Consult a doctor if you are pregnant or nursing, consult a doctor if you have a medical condition prior to use, consult a doctor if taking prescription drugs
Product Form: Capsule
Features: No Artificial Flavors, No Animal By-Products, Vegan, Non-GMO
Dietary Needs: Gluten-Free, Non-GMO Project Verified
Package Quantity: 60
TCIN: 87742292
UPC: 850031975040
Item Number (DPCI): 094-02-0386
Origin: Assem USA w/foreign/dom. parts
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
other ingredients: stomach acid-resistant outer vegan capsule (hypromellose, gellan gum), inner vegan capsule (hypromellose), silica, cellulose, l-leucine.,other ingredients: stomach acid-resistant outer vegan capsule (hypromellose, gellan gum), inner vegan capsule (hypromellose), silica, cellulose, l-leucine.
Shipping details
Estimated ship dimensions: 4.19 inches length x 2.22 inches width x 2.17 inches height
Estimated ship weight: 0.19 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Currently in the thinking about it stage. How many months before trying should I start prenatal vitamins?
submitted by Denise - 5 months ago
A: You should start prenatal well before you get pregnant, so anytime is good
submitted byEducator - 2 months agoA: Thanks for reaching out, Denise! Research shows that it takes time to reach optimal nutrient levels for conception, and taking a prenatal vitamin at least three months before conception is ideal. Let us know if we can help with anything else!
submitted byRitual Team - 5 months agoBrand expert
Q: How long can I keep open bottle without product can be spoiled?
submitted by KL - 2 months ago
A: Hi! Once opened, Essential Prenatal can be stored safely until the expiration date printed on the bottle, as long as it's kept in a cool, dry place away from direct sunlight and humidity. Proper storage helps maintain the product’s quality and effectiveness. If you have any other questions, feel free to ask!
submitted byRitual Team - 2 months agoBrand expert
Q: Can I break the capsule & take it that way?
submitted by Precious Ashante - 4 months ago
A: Hi there! We don't suggest opening up the vitamins as they won't work as designed with our delayed-release capsule technology. Let us know if we can help answer any other questions!
submitted byRitual Team - 4 months agoBrand expert
Q: Does this contain vitamin b6? If so, how much?
submitted by Mourning GOM - 5 months ago
A: Hi! We don't include B6 in Essential Prenatal. Let us know if we can help with anything else!
submitted byRitual Team - 5 months agoBrand expert
Q: Can I take prenatal vitamin, DIM, and beetroot supplements together? Along with probiotics for vaginal ??
submitted by Imbalance hormones - 6 months ago
A: Hi! That's a question we suggest running by your HCP as they're most familiar with your personal needs.
submitted byRitual Team - 6 months agoBrand expert
Q: Are your prenatal capsules free of seafood/shellfish? I have a deathly allergy but saw these are vegan and want to double check.
submitted by Vbrewer1 - 8 months ago
A: Hi there! Yes, Essential Prenatal is vegan and it does not contain seafood or shellfish.
submitted byRitual Team - 8 months agoBrand expert
Q: My wife wasn't able to swallow the pill since it activated her gag reflex. When you say to take it with food, can she chew it or empty the contents in a drink?
submitted by Anon - 2 years ago
A: Hi there! Our vitamins can be taken with or without food. Our vegan, delayed-release capsule delivers nutrients to the small intestine for ideal absorption. This also means you can take the vitamins on an empty stomach. To take the capsules with food would mean taking them after a meal or snack. However, we don't suggest opening up the capsule, or chewing it, as they wouldn't work as designed.
submitted byRitual Team - 1 year agoBrand expert
Q: If you start taking the Pre-Natal multivitamin, should you stop the regular women's multivitamin, or continue to take both?
submitted by BreMue - 2 years ago
A: Hi there! We don't suggest taking both at the same time. Essential Prenatal was designed for women who are thinking about, trying, or who are currently pregnant. If you’re not trying or currently pregnant, Essential for Women 18+ is the way to go!
submitted byRitual Team - 2 years agoBrand expert
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Summary of reviews
Ritual prenatal vitamins have garnered mixed feedback from guests, with many appreciating their clean ingredients and easy digestibility. The citrus flavor is often highlighted as a pleasant aspect, making them easier to take, especially during pregnancy. However, some guests have reported issues with fishy aftertastes and stomach discomfort. Overall, these vitamins are seen as a reliable option for those seeking a well-sourced prenatal supplement, though some guests feel they may lack certain essential nutrients.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1 out of 5 stars with 1245 reviews
quality: 3.45 out of 5
value: 3.05 out of 5
46% would recommend
106 recommendations
Yes!!
5 out of 5 stars
Thumbs up graphic, would recommend
jlambert - 13 days ago, Verified purchaser
My favorite! Definitely recommend
Caused Breakouts
1 out of 5 stars
Thumbs down graphic, would not recommend
Ali B - 1 month ago, Verified purchaser
Had horrible, painful chin acne on these prenatals. Did some research and learned that other women had a similar experience due to the biotin in the ingredients. Stopped taking the prenatal and my skin cleared up.
1 reply from Ritual Team team - 1 month ago
Hi Ali. Thanks for sharing your experience with Essential Prenatal. We take all feedback seriously and would like to look into this further. Please email us at my@ritual.com so our team can gather more details.
Not worth the hype
1 out of 5 stars
Thumbs down graphic, would not recommend
Hannah - 2 months ago, Verified purchaser
I really wanted to like these prenatal as they are one of a few that have DHA in them and have decent ingredients but I can’t. I’ve been taking them for months and I dread taking them. They get stuck in my throat, the burps they cause are atrocious and the lemon taste is so strong at times it’s almost sour. I don’t understand how they are rated so highly.
1 reply from Ritual Team team - 2 months ago
Thanks for sharing your honest feedback—we're sorry to hear that your experience with our Essential Prenatal hasn't been what you hoped for. While we designed our delayed-release capsules to be easy on the stomach, we know that everyone’s experience can be different. The lemon essence is there to help with the taste, but we understand it may not be for everyone. If you’re finding the capsules difficult to swallow, some customers have had success taking them with food or a cold beverage. We truly appreciate you giving them a try, and we’re always listening to feedback as we continue to improve. If there's anything we can do to help, please reach out!
Overpriced Designer Prenatla - Lacks Essential Nutrients - Causes Nausea
1 out of 5 stars
Thumbs down graphic, would not recommend
Mominmedicine - 2 months ago, Verified purchaser
Please don't waste your money on this!! For this price, you should get a third-party tested product (claims of this on Ritual website, but no evidence of the organization or details). Reviewed the ingredients and Ritual is SEVERELY lacking/missing basic nutrients such as choline and vitamin A that are recommended by ACOG (the organization that provides evidence-based guidelines for OBGYN physicians) https://www.acog.org/womens-health/faqs/nutrition-during-pregnancy I purchased this to take while waiting for the prenatal I typically use (Theralogix) to be shipped. After starting these vitamins I had horrible heartburn, nausea, and belching of an awful fish oil taste for the ENTIRE day. I suspect the substance used for the outer coating interferes with appropriate digestion/absorption. You also have to take TWO of these disgusting pills to meet the daily recommended dose. Tried it multiple days and had the same issues. Returning immediately.
My favorite prenatal
5 out of 5 stars
Anna S. - 2 months ago
originally posted on ritual.com
I took the citrus essenced while pregnant with my first and liked it but I loved the mint essenced for my second pregnancy/postpartum. I’ve contacted support a handful of times over the last 5 years with questions and they’ve always been incredibly helpful, polite, and prompt. I love the option to get 3 months at a time to save money and shipping and packaging!
Love
5 out of 5 stars
Tess G. - 2 months ago
originally posted on ritual.com
It has been a great experience and I love that I know I gave my baby what he needed in my womb!
The Best Prenatals
5 out of 5 stars
Thumbs up graphic, would recommend
aprillee2425 - 2 months ago, Verified purchaser
I understand why some people wouldn't like these prenatals, as they do have a strong lemon-y taste and smell. Perhaps that can cause nausea in some, but I will say that even at the peak of my first trimester (the absolute worst of my nausea), I was able to handle them very well and did not have an adverse reaction to them or anything. I love that their ingredients are traceable. I wish they were a bit more affordable, but I've always been willing to pay a bit more for quality, so it's not too much of a problem.
Fishy
1 out of 5 stars
Thumbs down graphic, would not recommend
BE - 2 months ago
I really wanted to like these but they cause HORRIBLE fishy burps, almost made me throw up. Absolutely disgusting
1 reply from Ritual Team team - 2 months ago
Thanks for your review! Sorry to hear about the burps. If you're experiencing burp-back from the vegan algal oil, we suggest taking them at bedtime to see if that helps. You can also find more tips right here: https://ritual.com/articles/how-to-deal-with-vitamin-burps
Amazing Hemoglobin level
5 out of 5 stars
Thumbs up graphic, would recommend
THE BEST - 3 months ago, Verified purchaser
I struggled my entire pregnancy with food aversion, and these vitamins helped me so much! My nurse got impressed with my level of hemoglobin and I’m positive that these vitamins helped so much. Advice: take them before bed, to avoid the fishy burp during the day.
No nausea!
5 out of 5 stars
Thumbs up graphic, would recommend
Holly - 3 months ago, Verified purchaser
I switched to these after my last prenatals made me nauseous and I realized I cannot handle gummy vitamins. After reading reviews I decided to give these a chance. I took them at night after dinner and a little before bed, worked out great. I took them with a sip of tea, didn’t notice any alarming taste. I have reflux and did not notice foul taste at all. I would recommend these. Also, a lot of the more natural vitamins require you to take a lot more capsules glad this is just 2! And a fair price compared to the market of organic vitamins.
Really wanted to like them
3 out of 5 stars
Thumbs down graphic, would not recommend
Courtney M - 4 months ago, Verified purchaser
I really wanted to like these vitamins. Especially with the clean ingredients but the fishy aftertaste is so awful. If you have any type of reflux or burp at all you will literally burp up fishy all day. So sad and so gross.
1 reply from Ritual Team team - 3 months ago
Thanks for your review! Sorry to hear about the aftertaste and burps. If you're experiencing burp-back from the vegan algal oil, we suggest taking them at bedtime to see if that helps. You can also find more tips right here: https://ritual.com/articles/how-to-deal-with-vitamin-burps
Great product
5 out of 5 stars
Laura G. - 4 months ago
originally posted on ritual.com
I took these prenatals about three months before conceiving and throughout the pregnancy. I researched prenatals a lot before buying these, and I liked the time release capsule and vegan ingredients. I did use a separate calcium supplement and Ritual’s separate choline supplement as well as a tiny bit of folic acid (just to be on the safe side since there are no studies that I could find on folate). The vitamins were a bit hard to take in the first trimester due to nausea, but I was still able to take them every day. I never got fishy burps or felt sick taking them. My son was born and he is very healthy and strong! Definitely research choline supplementation - I think that that is really important and most prenatals including this one only have a tiny bit of choline. Overall, I love this product. The only downside is that one shipment was late, so I had to buy another vitamin in the meantime, but Ritual allowed me to order the next pack early, so I never ran out of vitamins again. I am now taking the postnatal vitamin. Definitely recommend this product.
Too Bitter and Fishy
2 out of 5 stars
Thumbs down graphic, would not recommend
Erain - 4 months ago
Great concept in theory but I couldn’t even get them down. The bitter coating/ taste made it immediately want to come back up once it touched my tongue and then once I did get them down I had fishy burps. Made the nausea 10 times worse. Definitely would return if I could and wish I would’ve know they were “flavored”
1 reply from Ritual Team team - 4 months ago
Thank you for letting us know. If you haven't already, please email us at my@ritual.com. We'll be happy to follow up on this for you!
Ritual prenatal
5 out of 5 stars
Thumbs up graphic, would recommend
Penguin22 - 4 months ago, Verified purchaser
Easy to take and like the ingredients are traced
Good but fishy
4 out of 5 stars
Cameron T. - 4 months ago
originally posted on ritual.com
Really like the prenatal vitamins, they’re the only ones I’ve tried that haven’t made me nauseous. My only complaint is that I have fishy-tasting burps after taking them. As long as I take my vitamins at night before I go to bed, this doesn’t bother me.
A good pill, but strong scent and fishy aftertaste
4 out of 5 stars
Thumbs up graphic, would recommend
Elizabeth - 5 months ago, Verified purchaser
I like these because they contain all of what i was looking for in a prenatal. The pills are huge (but most prenatals are) and the citrus scent is strong so as someone who has a tough time swallowing pills, I have to take it with orange juice to mask the citrus scent. It also makes me burp up a fishy aftertaste for several hours after taking these which is unpleasant.
So gross
1 out of 5 stars
Thumbs down graphic, would not recommend
Momof2 - 5 months ago, Verified purchaser
I don’t know how anyone can take these. They give the fish burps all day long and for someone who is pregnant or trying to get pregnant that immediately makes me want to vom. Horrible
1 reply from Ritual Team team - 5 months ago
Thanks for your review! Sorry to hear about the burps. If you're experiencing burp-back from the vegan algal oil, we suggest taking them at bedtime to see if that helps.
10/10
5 out of 5 stars
Bailey J. - 5 months ago
originally posted on ritual.com
I have been taking the prenatal daily since the beginning of my pregnancy, I have not had any issues. I have been getting the citrus scent since the beginning, I think I will try the mint just to see. I also just started taking the pregnancy protein, it is delicious and keeps me full throughout my mornings until lunch time. I will continue to use Ritual products into my postpartum time as well.
Lacking
3 out of 5 stars
Tonya M. - 5 months ago
originally posted on ritual.com
Pay attention to the supplement facts! This supplement only provides 18 mg of iron, not the recommended daily amount for pregnant women, which is 27 milligrams (mg). I have taken this supplement for roughly four years and love it. But now I know I need to take a sidebar low dose of iron to fill the gap. My doctor said, "I'm not sure it's worth the boutique price when you have to add on." Plenty of grocery store options are checking all the boxes for half the price." So perhaps this remains a tremendous PRE-natal option but worth reconsideration once pregnancy occurs.
Amazing product!
5 out of 5 stars
Jeimily L. - 5 months ago
originally posted on ritual.com
During pregnancy it is very difficult to take certain medications due to nausea. Ritual has been my lifesaver, they are very easy to take and have many benefits that help during pregnancy.