Sponsored
Seventh Generation Power Plus Liquid Laundry Detergent Soap - Unscented - 50 Loads/87.5 fl oz
$13.99 when purchased online
Target Online store #3991
About this item
Highlights
- Powerful free and clear laundry detergent liquid formula with 6 powerful enzymes and surfactants gives you a deep laundry clean with each and every load
- A powerful, stain fighting clean you can trust - a washing detergent USDA Certified Biobased Product 97%
- Feel-good HE laundry detergent formula made with EPA Safer Choice Certified ingredients that are safe for you and your family
- Free and Clear High efficiency laundry detergent with 0% Dyes, Optical/Artificial Brighteners or Artificial Fragrances
- Seventh Generation liquid detergent is certified by our caring friends at Leaping Bunny for never testing on animals
- Seventh Generation is B Corp Certified - try with our stain remover and dryer sheets
Description
Life can be a bit messy. And so can laundry. We’re here to help. With Seventh Generation’s Power+ Fragrance Free Laundry Detergent Liquid, our same great formula uses 6 powerful enzymes and surfactants to get the upper hand on everyday stains and tough laundry messes. And since it is a USDA Certified Biobased Product 97%, you can enjoy big-time cleaning power and peace of mind all in one. As part of our future-focused mission, it’s our belief that plant-powered stain fighting laundry detergents can handle the tough laundry jobs dished out by bustling families while also doing their part for the people and planet of future generations. That’s why when you peek at our label, you’ll see the EPA Safer Choice Certified Logo, ensuring you this product is a great option for you and your loved ones while always bringing the clean. Plus, we always say no to dyes, brighteners, or artificial fragrances. Just clean fresh loads every time it’s laundry time. Refreshing, isn’t it? Stock up on Free and Clear Laundry Detergent, Seventh Generation Power+ and give your laundry routine the clean boost you’ve been looking for.
At Seventh Generation, we do business differently. We believe our washing detergent products are healthy solutions for use within your home–and for the community and environment outside it. We are always evaluating how to reduce their environmental impact, increase performance and safety, and create a more sustainable supply chain. Furthermore, we believe it is our responsibility to set a course for a more mindful way of doing business, where companies act as partners with other stakeholders to create a brighter future for the whole planet. Seventh Generation is proud to be a Certified B Corporation. B Corps are certified to be better for workers, better for communities, and better for the environment. By choosing Seventh Generation laundry detergent and dryer sheets, you’re joining us in nurturing the health of the next seven generations.
At Seventh Generation, we do business differently. We believe our washing detergent products are healthy solutions for use within your home–and for the community and environment outside it. We are always evaluating how to reduce their environmental impact, increase performance and safety, and create a more sustainable supply chain. Furthermore, we believe it is our responsibility to set a course for a more mindful way of doing business, where companies act as partners with other stakeholders to create a brighter future for the whole planet. Seventh Generation is proud to be a Certified B Corporation. B Corps are certified to be better for workers, better for communities, and better for the environment. By choosing Seventh Generation laundry detergent and dryer sheets, you’re joining us in nurturing the health of the next seven generations.
Scent: Unscented
Health Facts: Phosphate-Free, Artificial Fragrance-Free, Dye-Free, No Fragrance Added, Hypoallergenic, Animal By-Product-Free, Contains Naturally Derived Ingredients
Product Warning: Keep out of reach of children, drink water if product is swallowed, flush immediately if product enters eyes
Formulation: High Efficiency
Product Form: Liquid
Sustainability Claims: Not Tested on Animals, Bio-Based, Plant-Based, Cruelty-Free, Post-Consumer Recycled Material, Contains Recycled Content, Biodegradable
Industry or Government Certifications: USDA Certified Biobased Product
Net weight: 87.5 fl oz (US)
Number of uses: 50
TCIN: 84215095
UPC: 732913450718
Item Number (DPCI): 003-02-3925
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water / eau, laureth-6 (plant-derived cleaning agent / agent nettoyant derive de plantes), sodium citrate (plant-derived water softener / adoucisseur derive de plantes), sodium lauryl sulfate (plant-derived cleaning agent / agent nettoyant derive de plantes), glycerin (plant-derived enzyme stabilizer / stabilisateur d'enzymes derive de plantes), sodium chloride (mineral-based viscosity modifier / modificateur de viscosite a base de mineraux), sodium oleate (plant-derived anti-foaming agent / agent antimoussant derive de plantes), calcium chloride (mineral-based enzyme stabilizer / stabilisateur d'enzymes a base de mineraux), protease enzyme blend / melange d'enzymes a base de protease (plant-based cleaning agent / agent nettoyant a base de plantes), pectinase enzyme blend / melange d'enzymes a base de pectinase (plant-based cleaning agent / agent nettoyant a base de plantes), amylase enzyme blend / melange d'enzymes a base de amylase (plant-based cleaning agent / agent nettoyant a base de plantes), mannanase enzyme blend / melange d'enzymes a base de annanase (plant-based cleaning agent / agent nettoyant a base de plantes), peg-6 methyl ether (synthetic processing aid / aide de traitement synthetique), citric acid (plant-derived ph adjuster / ajusteur de ph derive de plantes), methylisothiazolinone (synthetic preservative / agent de conservation synthetique), octylisothiazolinone (synthetic preservative / agent de conservation synthetique).
Allergens & Warnings:
Keep out of reach of children. If product gets into eyes, flush thoroughly with water. If swallowed, drink plenty of water.Shipping details
Estimated ship dimensions: 4.64 inches length x 7.09 inches width x 11.17 inches height
Estimated ship weight: 6.35 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: What happened to the "extra power plus unsented" type? Do you no longer carry it? How close is this one to it?
submitted by Zebo - 3 years ago
A: We’re happy to hear you love our Unscented Power + Liquid Laundry Detergent as much as we do! Our team would be happy to help you find this product. Could you please email us at SVG.support@unilever.com, and share ref ID: 40970275. We're looking forward to your email!
submitted bySeventh Generation - 3 years agoBrand expert
Frequently Bought Together
$3.99($0.33/fluid ounce)
4.5 out of 5 stars with 448 ratings
$5.09($0.32/fluid ounce)
reg $5.99 Clearance
4.7 out of 5 stars with 424 ratings
All Your Laundry Needs Covered
$6.99($0.26/fluid ounce)
4.7 out of 5 stars with 723 ratings
$9.99 - $18.99
Buy 2, get 1 free select laundry care items on select items
4.8 out of 5 stars with 2679 ratings
$4.99 - $18.99
Buy 2, get 1 free select laundry care items on select items
4.8 out of 5 stars with 5932 ratings
$4.99 - $18.99
Buy 2, get 1 free select laundry care items on select items
4.8 out of 5 stars with 3474 ratings
Discover more options
$11.99($0.12/fluid ounce)
4.6 out of 5 stars with 684 ratings
Related Categories
4.3 out of 5 stars with 128 reviews
cleans effectively: 4.5 out of 5
quality: 3.96 out of 5
scent: 4.43 out of 5
value: 3.89 out of 5
60% would recommend
33 recommendations
Best Unscented Detergent
5 out of 5 stars
Thumbs up graphic, would recommend
Kazahaya8 - 25 days ago, Verified purchaser
This laundry detergent is a life saver. Perfect for those who have sensitivities to most scented products. Better yet, my clothes come out smelling fresh. I highly recommend this unscented detergent.
No
1 out of 5 stars
Soso - 3 months ago, Verified purchaser
Ummmm is everyone lying? lol my clothes are still dirty!
1 reply from Seventh Generation team - 3 months ago
We’re sorry to hear this, the quality of our products is important to us. We’d like to gather more details about the product and your experience. Please email SVG.support@unilever.com with the ref id: 49949022.
Works well
5 out of 5 stars
Thumbs up graphic, would recommend
CaliCat - 3 months ago, Verified purchaser
Good option for an unscented detergent. Also good to pair with scent beads if you want to customize the strength of the scent.
Love it!
5 out of 5 stars
Thumbs up graphic, would recommend
catboule - 4 months ago, Verified purchaser
I was looking for a detergent that has clean ingredients but is still tough on dirty fabrics. I use cloth diapers and this was a recommended clean detergent. It works great! My old detergent could never clean them properly but now they come out practically brand new! It even got the newborn poo stains out! The cap is supposed to be rinsed out after using it, so I normally just pop it in the washer with my clothes. I do wish this particular detergent came in a bigger bottle, though!
Powerful clean detergent
5 out of 5 stars
Thumbs up graphic, would recommend
Jmxo - 10 months ago, Verified purchaser
If you want a detergent that has cleaner ingredients this one is great and very powerful, it was hard to find a clean detergent that effectively removes stains until I found this one, also love that they have the fragrance free option since I have sensitive skin.
The Best
5 out of 5 stars
Thumbs up graphic, would recommend
teachmom - 10 months ago, Verified purchaser
I have used Seventh generation laundry detergent for months. I no longer have to worry about missed stains. Everything comes out clean the first wash.
Seventh Generation Detergent
5 out of 5 stars
Thumbs up graphic, would recommend
First cake pan - 1 year ago, Verified purchaser
Good detergent, clothes come out, bright and clean. Best I have used yet and specially that is.
Go back to the old caps!
3 out of 5 stars
Thumbs down graphic, would not recommend
Dani - 1 year ago, Verified purchaser
This is a great brand & laundry detergent. I used it for many years. And then, they re-designed the caps:/ Like others have said, the detergent now spills all down the side of the bottle. I got tired of this, switched to Tide plant-based for about a year, and just recently came back to this one. It’s been a week and I’ve already had to clean up the bottle TWICE! Seventh Generation: We have better things to do than clean up the side of the bottle so it doesn’t get all over the shelf it’s sitting on.
1 reply from Seventh Generation team - 1 year ago
Hi Dani. We're sorry to hear the new cap on our Free & Clear Liquid Laundry Detergent leaks. We'd like to get more details for our Quality Team, if you don't mind reaching out to SVG.support@unilever.com. You can share ref ID: 46447257, and the rest of our team will take it from there!
Great product
5 out of 5 stars
Thumbs up graphic, would recommend
Annpicky - 1 year ago, Verified purchaser
Love this product it cleans without the heavy perfume most have. Natural detergent.
Do not but this!
1 out of 5 stars
Thumbs down graphic, would not recommend
Vannah - 1 year ago, Verified purchaser
This detergent leaves oily stains all over our laundry! Fortunately, clothing that hasn’t been dried with the oil stains can be ran through a rinse cycle (or two) to remove the stains, but if you have dried it w/ the stain, it will likely be permanent! So disappointing! It ruined two very expensive sweatshirts! Additionally, several of my tops still smell like my perfume after being washed with this detergent. I use a natural perfume, so it’s not like it is an overpowering fragrance, makes me question the effectiveness of the detergent in general.
1 reply from Seventh Generation team - 1 year ago
Hi Vannah. We're so sorry to hear you had this experience with our Power + Liquid Unscented Laundry Detergent Soap. The quality of our products are very important to us, and we'd like to ask a few questions - could you please email our team at SVG.support@unilever.com, and share ref ID: 46122944, so we can ask you some questions. We'll be waiting for your email!
Amazing
5 out of 5 stars
Thumbs up graphic, would recommend
Its okay - 2 years ago, Verified purchaser
Favorite economical choice for washing clothes in our house. I use the non scented one for my baby’s clothes and I have no complaints it still comes out fresh smelling.
Master
5 out of 5 stars
Thumbs up graphic, would recommend
Ron - 2 years ago, Verified purchaser
This is a good product, environmentally safe.
Cleans great, but leaks.
1 out of 5 stars
Ye - 2 years ago, Verified purchaser
The detergent works great, no scent which is perfect, cleans good etc. However, the bottle is infuriating to use, it leaks from the cap every time you put it back on.
1 reply from Seventh Generation team - 2 years ago
We're so sorry to hear you had this experience with our Seventh Generation Power + Liquid Laundry Detergent Soap Unscented. The quality of our products are very important to us, and we'd like to ask a few questions - could you please email our team at SVG.support@unilever.com and share ref ID: 43790909, so we can ask you some questions. We'll be waiting for your email!
Bad cap, bad new formula
1 out of 5 stars
Thumbs down graphic, would not recommend
AR - 2 years ago, Verified purchaser
I stopped using this after the new cap design that made a mess. Then I realized it had been causing the awful mildew smell that we had been trying to clean out of our washing machine for months. We couldn’t figure out what the issue was, but now I realize the new formula of this 7th Generation detergent was gunking up the washer. A few days of using a different detergent and the smell was completely gone.
1 reply from Seventh Generation team - 2 years ago
Hello, we're sorry to hear you had difficulty with our detergent - we'd like to know more. Please email our team at SVG.support@unilever.com with ref id 43477796 and one of our friendly associates will be happy to assist you.
Terrible cap deisgn
1 out of 5 stars
Thumbs down graphic, would not recommend
TO - 2 years ago, Verified purchaser
Like many of the reviewers have said, the new cap design is awful and causes such a mess. I will no longer buy until this is resolved!
1 reply from Seventh Generation team - 2 years ago
We're truly sorry to hear you've had this experience with our Seventh Generation Power + Liquid Laundry Detergent Soap Unscented, and we'd like to learn more. Please email our team directly at SVG.support@unilever.com and share ref ID: 43410943, so we can ask you some questions.
Lid makes a mess
3 out of 5 stars
Thumbs down graphic, would not recommend
Kayla - 2 years ago, Verified purchaser
The lids are awful. How does this design make it through testing?? Would not buy again solely because it makes a mess.
1 reply from Seventh Generation team - 2 years ago
We're sorry to hear the cap on our Unscented Power + Liquid Laundry detergent makes a mess, and we'd like to help - please reach out to our team at SVG.support@unilever.com, and share ref ID: 43339781. We look forward to hearing back from you!
Terrible lids!!
1 out of 5 stars
Thumbs down graphic, would not recommend
Marisa - 2 years ago, Verified purchaser
I have been buying this detergent for years and the new lids are awful. Thought maybe it was just a fluke with one I bought...then it happened again with the second. Finally bought my third and LAST bottle...it is definitley the new lids. No matter how careful you are the lid leaks everywhere and makes a huge mess! Please go back to the old lids!!
1 reply from Seventh Generation team - 2 years ago
We're sorry to hear you the lids on our Power + Liquid Laundry Unscented detergent leaked everywhere, and we'd like to help - please reach out to our team at SVG.support@unilever.com, and share ref ID: 43296295. We hope to hear from you soon!
Bewt Laundry Detergent!
5 out of 5 stars
Thumbs up graphic, would recommend
- 2 years ago, Verified purchaser
I love that this is full of natural ingredients and is fragrance free. It gets rid of the toughest stains (including blood, grass, mud, pee, etc.) which is a godsend with a puppy that has accidents and is teething. It is gentle enough to use on all kinds of fabrics and toys yet tough enough to get the gnarliest stains out (even without spot cleaning). I started using this a couple of summers ago and it is a total game changer. So much better than the fragrance free Method laundry detergent that leaves a film on my clothes and doesn’t get all of the stains out.
You will HATE the lid! Buy detergent with a proper cap!
1 out of 5 stars
Thumbs down graphic, would not recommend
Amanda - 2 years ago, Verified purchaser
Like others, I have to change detergent now thanks to whatever extremely smart person signed off on the new packaging. The cap is now practically unusable, which means no more ability to measure the detergent. If you do dare to use the new cap, there is nowhere for excess detergent to go now except all around the threads and all down the sides of the bottle. Why on EARTH they decided to take away the tried and true bottle top that allows for detergent to go back into the bottle and eliminate mess is beyond me. Maybe they did me a favor and I’ll find something I like more that doesn’t cause additional messes for me to clean up.
1 reply from Seventh Generation team - 2 years ago
Hello, we're sorry to hear you've had this experience with the cap on our detergent, and we'd like to learn more. Please email our team directly at SVG.support@unilever.com and share ref ID: 42968648 so we can ask you some questions. We look forward to hearing from you!
Best for the TOUGH loads!
4 out of 5 stars
Thumbs up graphic, would recommend
ClothDiaperMommy - 2 years ago, Verified purchaser
This is my go-to for VERY tough loads, such as my baby’s soiled cloth diapers. This is the only detergent that can eliminate EVERY LAST TRACE of stain/odor in those loads with just one cycle (of course, I always use the super-rough, hot “allergen” setting, including a pre-wash & 2 extra rinses). In a front-loader, that kind of load is VERY difficult to get clean with a single run, but with Power Plus, and all its enzymes, I’ve been able to run the cycle above once, run one extra rinse after the 3 above, & immediately dry with no regrets. Due to the price, though, this stuff ONLY gets used on diapers & towels. My other loads get something more affordable. The unscented variety is very gentle on our nostrils and skin.