Too Faced Born This Way Natural Finish Longwear Liquid Foundation - 1 fl oz - Ulta Beauty

This is very cake once settled on the skin. I have large pores, hyperpigmentation, and sunspots. This did nothing to actually cover them and made my pores even more pronounced. This is more more people with good skin already

Swan is a good color match for this fair skinned freckled redhead. Goes on smooth, stays on well. I do also use HangoveRx spray primer and Laura Mercier loose setting powder. The scent is nearly nonexistent. Feels clean. Goes on well with sponge or brush. For myself it doesn’t settle into lines if I use primer and powder but using it alone it might. Color stays true and does not yellow or oxidize throughout the day. Has not caused acne or clogged pores for me.

If you have oily skin this is not for you! It is definitely not medium to full coverage. Feels more like a tinted moisturizer. This also does not last without a setting powder. I hate this foundation, especially for the price point.

This foundation has caused me to break out with little bumps all over my face. It has caused my pores to become clogged even though it says it’s non comedogenic. False advertisement and very misleading. The coverage was beautiful but it caused acne for me. I’m not sure how you ladies continue to use these products that are clearly causing acne. You could use drugstore products that will not cause acne like these expensive products do. Definitely will not be using this product again

I bought this product during a sale for $15 off, but I typically favor Tarte makeup. First, I found the color range disappointing, with shades appearing either too red or too yellow. After testing a few I chose Vanilla, the closest match. I am very unhappy with the color. Moreover, this makeup didn’t adhere well or at all, resulting in patchiness, lines, and creases on my face. It does not stay at all around my nose. Adding more layers only exacerbated the issue, leaving a cakey finish. I’m determined to use it up to avoid waste, but I’m seriously considering disposing of it altogether.

Been using this foundation for YEARS. LOVE IT!

After reading the reviews, I thought it would be a great foundation… But my face feels very dry and creases.

Pros: beautiful skin like finish, perfect shade match for my skin (Snow: fair with rose undertones), easy to blend, long lasting. Cons: it is NOT full coverage, more like medium therefore did not cover my acne/scarring/redness. Very expensive considering the level of coverage, it dries my skin out after a few hours of wear and emphasized my dry patches. Definitely not a good choice for dry skin.

I never leave reviews but Holy crap. This stuff was sooooo bad. Felt nice but had no coverage and shades are super hard to find because they get 2 shades more orange than when you first apply. I broke out everytime I used this. I threw out the box or I would bring it back.

I love this foundation and have used it for a couple of years now. This vegan product is great for a natural look all day long.

One of my favorite concealers!

I really liked the finish of this foundation, it’s very beautiful natural, glow from within type of finish. It is a pretty full medium coverage, I would say more full than medium. But it’s not like you’re wearing a full mask if that makes sense. I have dry skin and have been traveling a lot so unfortunately I had a lot of dry patches on my skin recently. It does cling to dry patches as most if not all foundations do. I just have to exfoliate my face before using this or use it when I’m not traveling a lot. That’s why I didn’t include pictures, I wanted to give it a try to see if I liked it. It was pretty easy to apply and blend, I used a beauty blender and as I said at the beginning I was happy with the results I just need to chose a better time to wear it. It seemed to hold up well without a primer unfortunately I haven’t timed how long it stayed intact but at the end of the day I didn’t notice any obvious wear. I’m sure if I had looked closely there would have been something. Overall very happy with the foundation.

This is great and matches my skin color perfectly! This is the only brand that I have found so far that matches my skin tone. It is easy to remove when you need to. It feels light, has great coverage, and looks like my skin. I have sensitive combination skin (oily and dry, and some normal spots) and this has not caused me to break out or anything! Highly recommended!

Love it! I’ve been wearing this foundation for several years. Thankful Target has partnered with Ulta. It makes getting this product more convenient AND with 5% off!

Love this product so glad I can purchase it now at target

If your are looking for an oil free foundation this is not for you!!

Best medium-full coverage foundation I’ve ever used. Application was flawless. Color was slightly warmer than I needed but it blended well and I’m sure this was an error on my part choosing the correct shade.

Perfect color match. Great coverage without feeling super heavy on the skin. Lasts long

Its very smooth and fresh

I live and breath this foundation. Feels light weight and covers perfectly!