$7.99 when purchased online
Target Online store #3991
About this item
Highlights
- YOUR HAIR TYPE: Curly Hair Shampoo for naturally curly hair
- INGREDIENTS: Infused with our Proprietary Peptide Technology and jojoba oil
- TEXTURE: Light-weight formula with each scent tailored to elevate your shower experience
- RESULTS: Adds curl definition, tames frizz, replenishes moisture, and promotes bouncy curls
- WITHOUT: sulfates, parabens, phthalates, gluten, and dyes
- SAFE: Vegan, Cruelty-Free, Color safe, Target Clean, Dermatologist Tested + Clinically Tested
- SUSTAINABLE: Easily recyclable and composed of up to 65% recycled material
Description
THE FORMULA: Our blend is custom-made for curly hair. Infused with our Proprietary Peptide Technology and jojoba oil for voluminous locks and defined curls.
PROPRIETARY PEPTIDE TECHNOLOGY: Our Proprietary Peptide Technology is a rich combination of peptides, amino acids, proteins, and vitamins that support all hair types and textures. Our formula is the ultimate solution for your hair journey, offering boosted hydration, increased volume, intensified shine, and an extra layer of protection – all tailored just for you.
CURLY HAIR BENEFITS: This formula is specifically made for naturally curly hair. Our jojoba oil helps give you irresistibly soft and nourished curl definition while reducing frizz.
WHO WE ARE: We are a family-owned company on a mission to provide you with the highest-performing products in the industry. Each product is tailored to your hair type because your hair health is our priority.
Your healthy hair journey starts here!
PROPRIETARY PEPTIDE TECHNOLOGY: Our Proprietary Peptide Technology is a rich combination of peptides, amino acids, proteins, and vitamins that support all hair types and textures. Our formula is the ultimate solution for your hair journey, offering boosted hydration, increased volume, intensified shine, and an extra layer of protection – all tailored just for you.
CURLY HAIR BENEFITS: This formula is specifically made for naturally curly hair. Our jojoba oil helps give you irresistibly soft and nourished curl definition while reducing frizz.
WHO WE ARE: We are a family-owned company on a mission to provide you with the highest-performing products in the industry. Each product is tailored to your hair type because your hair health is our priority.
Your healthy hair journey starts here!
Hair Type: Curly
Health Facts: Vegan, Gluten-Free, Paraben-Free, Contains Jojoba Oil, Sulfate-Free
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Beauty Purpose: Basic Cleansing
Net weight: 12 fl oz (US)
Features: Dermatologist Tested
TCIN: 89231623
UPC: 860008924728
Item Number (DPCI): 063-00-0425
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua), sodium c14-16 olefin sulfonate, cocamidopropyl hydroxysultaine, dimethyl lauramide/myristamide, pisum sativum (pea) peptide, salvia hispanica seed extract, saccharomyces cerevisiae extract, yeast amino acids, hydrolyzed kale protein, hydrolyzed carrot protein, hydrolyzed lemon protein, leuconostoc/radish root ferment filtrate, lactobacillus ferment, simmondsia chinensis (jojoba) seed oil, sodium benzoate, potassium sorbate, hydroxypropyl guarhydroxypropyltrimonium chloride, fragrance, citric acid, tetrasodium glutamate diacetate, sodium chloride.
Shipping details
Estimated ship dimensions: 2.5 inches length x 2.5 inches width x 8.75 inches height
Estimated ship weight: 0.92 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Hi, Is this considered a clairfying shampoo? Thank you.
submitted by Alexandra - 10 months ago
A: Hello! Our shampoo has clarifying properties to help effectively remove build up while keeping your hair moisturized and our shampoo can be as often as needed.
submitted byV&Co. Beauty - 9 months agoBrand expert
Q: Can this shampoo help with dandruff?
submitted by AM - 11 months ago
A: Our peptide-infused formulas support scalp health by enhancing circulation and helping to provide essential nutrients. They contribute to a balanced scalp by helping to reduce dryness and supporting overall hair health.
submitted byV&Co. Beauty - 9 months agoBrand expert
Q: Is this product sulfate free?
submitted by nikki - 11 months ago
A: Yes, all V&Co. Beauty products are Sulfate Free & Paraben Free!
submitted byV&Co. Beauty - 11 months agoBrand expert
Frequently bought together
Guests also viewed
$7.99($0.67/fluid ounce)
4.1 out of 5 stars with 130 ratings
$7.99($0.67/fluid ounce)
4.2 out of 5 stars with 110 ratings
$7.99($0.67/fluid ounce)
4.8 out of 5 stars with 56 ratings
$7.99($0.67/fluid ounce)
4.8 out of 5 stars with 51 ratings
$7.99($0.67/fluid ounce)
4.4 out of 5 stars with 123 ratings
Discover more options
$7.99($0.67/fluid ounce)
4.1 out of 5 stars with 130 ratings
$7.99($0.67/fluid ounce)
4.4 out of 5 stars with 123 ratings
$16.99($0.77/fluid ounce)
4.5 out of 5 stars with 603 ratings
$8.99($0.75/fluid ounce)
3.9 out of 5 stars with 279 ratings
$7.99($0.67/fluid ounce)
4.2 out of 5 stars with 172 ratings
Related Categories
- Hair Care
- Shampoo & Conditioner
- Hair Styling Products
- $5 Target Gift Card With $30 S...
- Shampoo
- Hair Treatments
4.3 out of 5 stars with 80 reviews
effectiveness: 4.35 out of 5
quality: 4.39 out of 5
value: 4.52 out of 5
83% would recommend
43 recommendations
Great Shampoo for Curly Hair!
5 out of 5 stars
Thumbs up graphic, would recommend
JZ - 1 month ago
I’ve been using the V-Co Curly Hair Conditioner for a little while and it’s been great. It leaves my curls feeling soft and helps with frizz. The texture is nice and it rinses out easily. It doesn’t weigh my hair down, and the scent is light and pleasant. Overall, it’s a solid conditioner for curly hair. It was gifted by vcobeauty in exchange for a fair review.
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
My new go to
5 out of 5 stars
Thumbs up graphic, would recommend
Amy - 1 month ago
I received this product for from in exchange of my honest review. Let's start with he packaging, it's such a pretty pink and eye catching bottle. The texture of the conditioner is thick and creamy but does not weigh my hair down. It smells amazing and my curls feel so soft and my hair does not get frizzy throughout the day.
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Amazing product
5 out of 5 stars
Thumbs up graphic, would recommend
Cindy - 1 month ago
I recently received the Curly Hair Shampoo from V&Co. Beauty for free to try, and I have to say I am thoroughly impressed! As someone with curly hair, finding the right shampoo that cleanses without stripping my curls of their natural moisture can be challenging. This product exceeded my expectations in several ways.
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Gentle for all hair types
4 out of 5 stars
Thumbs up graphic, would recommend
Lisa8220 - 1 month ago
I have naturally wavy hair. This shampoo helped me retain my waves. The peptides nourished and strengthened my hair. This formula is gentle enough for people with sensitive scalps. This was gifted in exchange for my review.
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Hydrated curls.
5 out of 5 stars
Thumbs up graphic, would recommend
BabettesObsession - 1 month ago
I was gifted by V&Co. Beauty their Curly Hair + Peptide Shampoo - 12oz. I love the scent of this conditioner. The bottle is a nice shape that makes it easy to dispense in the shower. The product has a nice creamy feel and made my hair feel great. It smoothed my frizz and my curls were happy. Feeling less dry and more defined.
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Love it
5 out of 5 stars
Thumbs up graphic, would recommend
Good - 1 month ago
Love this stuff, I've tried a ton of conditioners and my hair is thick and curly. This stuff makes my hair feel like silk, I let it sit for a few mins and then rinse it out and it is very noticable how good it is over every other brand I've bought. Love it!
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Love this Conditioner
5 out of 5 stars
Thumbs up graphic, would recommend
Dlauv - 2 months ago
This curly hair conditioner has been a game-changer for my curls. Its creamy texture applies smoothly, detangling my hair effortlessly while providing deep hydration without weighing it down. My curls feel soft, defined, and frizz-free, even on humid days. Gifted by v&co
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Love it
5 out of 5 stars
Nana - 2 months ago
Amazing shampoo. Love the smell and consistency as well as the big bottle size and design. Made my hair so soft after few uses and the smell is amazing. I really love this product and it is worth using for your hair!
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Great conditioner!
4 out of 5 stars
Thumbs up graphic, would recommend
Cassie - 2 months ago
This conditioner is fantastic! Smells good, makes my hair feel super soft, and leaves it feeling healthy. My curls seemed to like it but I’m not sure if I saw a huge difference in comparison to other conditioners, other than they were slightly softer and were a little less frizzy! Overall very happy with this conditioner! -Gifted for testing purposes
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Good results
5 out of 5 stars
Thumbs up graphic, would recommend
AnnaHerby - 2 months ago
I’m really enjoying this conditioner so far!! It smells incredible! It leaves my hair feeling sleek, shiny, & not frizzy! I’m definitely going to purchase the shampoo & incorporate more products from this brand into my hair routine! I received this complimentary from vcobeauty
1 reply from V&Co. Beauty team - 2 months ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
You have to try it !
5 out of 5 stars
Thumbs up graphic, would recommend
Daria - 2 months ago
V&CoBeauty Curly Hair Shampoo nourishes curls with natural oils and botanicals. The sulfate-free formula enhances moisture without stripping. Packaging is sleek and eco-friendly, perfect for curly hair care. I received it for my honest opinion and I'm really happy I tried it !
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Cleans and lathers well
4 out of 5 stars
Thumbs up graphic, would recommend
Liz - 2 months ago
I received the Curly Hair + Peptide Shampoo complimentary from V&Co. Beauty and so far has worked great at cleaning my hair. I have curly hair and tends to lean towards the oily side and this helps get rid of all the oils without damaging my curls. It's not as hydrating as other shampoo I've used for curly hair but it's a great alternative. It lathers well too and the smell really helps the hair smell nice.
1 reply from V&Co. Beauty team - 2 months ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Love it
5 out of 5 stars
Thumbs up graphic, would recommend
Hredd - 2 months ago
Gifted by v&Co. This culry hair shampoo smells so very good. I have wavy hair and this worked perfect for me. It did not weigh my hair down either. I would reccomend this to.anyone with textured hair.
1 reply from V&Co. Beauty team - 2 months ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Love!
5 out of 5 stars
Thumbs up graphic, would recommend
Dean - 2 months ago
Obsessed with this curly hair conditioner! A little product goes a long way and it leaves hair smooth and frizz free! Helps form gorgeous and voluminous curls! This product was Complimentary from vcobeauty.
1 reply from V&Co. Beauty team - 2 months ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Must have
5 out of 5 stars
Thumbs up graphic, would recommend
Myopinion23 - 2 months ago
V & co curly hair conditioner was great . I used on my granddaughter naturally curly hair . It worked wonders made her curls define and beautiful. The conditioner formula smells so good.had her hair soft and moisturized. Her hair was so clean. I highly recommend this conditioner. Thanks for the experience
great
5 out of 5 stars
Thumbs up graphic, would recommend
wittybitty - 2 months ago
I love this shampoo because itv has peptide in it and it makes my dry frizzy curly hair so much more manageable and smooth. Easy to use and feels amazing. I notice that I like to reach for this shampoo because of how it makes my hair look
1 reply from V&Co. Beauty team - 2 months ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Helps curls
4 out of 5 stars
Thumbs up graphic, would recommend
Higgs - 2 months ago
This product was gifted by V&C beauty. I like how this helps my curly hair feel moisturized and helps allow curls to shape without adding extra weight so my curls are bouncy. This works well with my existing treatment products.
1 reply from V&Co. Beauty team - 2 months ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Great conditioner
4 out of 5 stars
Thumbs up graphic, would recommend
J2222 - 2 months ago
I was gifted by V & Co. for my honest opinion. After washing my hair with the Curly Curly Curly hair conditioner+ Peptides I love it. My hair feels soft but not weighted down. My curls are nice and bouncy without a lot of frizz. I really like that this conditioner is cruelty free, no sulfates, & no parabens. Which is what I prefer for my hair care products. It definitely leaves my hair looking good and no frizz. I highly recommend checking out V&Co. Hair products for your perfect match.
1 reply from V&Co. Beauty team - 2 months ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
LOVE
5 out of 5 stars
Thumbs up graphic, would recommend
sam - 2 months ago
I was gifted by V&Co. Beauty. This conditioner is amazing. It was a hift for my mom who has very curly hair. She said the scent was amazing and when I smelled it, I told her she was right. It's fresh smelling and reminded me of the beach.
1 reply from V&Co. Beauty team - 2 months ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Good shampoo
5 out of 5 stars
Thumbs up graphic, would recommend
Vane - 2 months ago
I love this shampoo! It’s the best one I’ve used yet. Keeps my curls soft, shiny, and bouncy! It’s also very moisturizing while I shampoo my hair and after I’m done with my whole wash day routine. The smell is great, the lathering level is perfect, and the brand aligns with the type of quality products I want in my house
1 reply from V&Co. Beauty team - 2 months ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team