$22.00 when purchased online
Target Online store #3991
About this item
Highlights
- Long-wear neutral powder eyeshadow palettes
- Long-wear powder formula
- Hyper-pigmented colors with a range of matte and shimmer finishes
- Five-pan palette includes a touch-up mirror
- Enriched with plant-based ingredients like Jojoba Seed Oil, Castor Seed Oil, and Olive Oil
- Talc free
- Available in 4 palettes with complementary shades
- This makeup product is dermatologist-developed, vegan, and cruelty-free. Well People is both PETA Cruelty Free and Leaping Bunny certified with 40+ EWG Verified products.
Description
Play up your eyes with a chic, modern take on neutral with Well People’s Powder Palette Eyeshadow. This essential vegan eyeshadow palette contains five versatile shades—from luminous natural tones to deeper matte hues. With blendable powder shadows, it’s perfect for creating eye-catching looks with intense color payoff, whether you want a subtle wash of color or to layer and play for more drama. This plant-powered formula is infused with Jojoba Seed Oil, Castor Seed Oil, and Olive Oil, giving each shade a dreamy, velvety texture with all-day staying power.
Why Well People loves it:
• Long-wear powder formula
• Hyper-pigmented colors with a range of matte and shimmer finishes
• Five-pan palette includes a touch-up mirror
• Enriched with plant-based ingredients like Jojoba Seed Oil, Castor Seed Oil, and Oilve Oil
• Talc free
• Available in 4 palettes with complementary shades
Plant-Powered Ingredients:
• Jojoba Oil: Hydrates and conditions skin
• Organic Castor Seed Oil: Rich in essential fatty acids that help condition and moisturizes skin
• Organic Olive Oil: Rich in Vitamins A, D, E, and K, this powerful humectant helps skin retain vital moisture
All Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.
Choose well, play clean. This makeup product is dermatologist-developed, vegan, and cruelty-free. Well People is both PETA Cruelty Free and Leaping Bunny certified with 40+ EWG Verified products.
Why Well People loves it:
• Long-wear powder formula
• Hyper-pigmented colors with a range of matte and shimmer finishes
• Five-pan palette includes a touch-up mirror
• Enriched with plant-based ingredients like Jojoba Seed Oil, Castor Seed Oil, and Oilve Oil
• Talc free
• Available in 4 palettes with complementary shades
Plant-Powered Ingredients:
• Jojoba Oil: Hydrates and conditions skin
• Organic Castor Seed Oil: Rich in essential fatty acids that help condition and moisturizes skin
• Organic Olive Oil: Rich in Vitamins A, D, E, and K, this powerful humectant helps skin retain vital moisture
All Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.
Choose well, play clean. This makeup product is dermatologist-developed, vegan, and cruelty-free. Well People is both PETA Cruelty Free and Leaping Bunny certified with 40+ EWG Verified products.
Suggested Age: 10 Years and Up
Health Facts: Phthalate-Free, Paraben-Free, Contains Olive Oil, Contains Jojoba Oil, Artificial Fragrance-Free, Vegan, Sulfate-Free, Contains Castor Oil, Petroleum-Free, Propylene Glycol-Free, Mineral Oil-Free, Talcum-Free
Color Finish: Shimmer, Matte
Color Palette: Medium Tones
Product Form: Pressed Powder
Sustainability Claims: Not Tested on Animals, Plant-Based, Cruelty-Free
Beauty Purpose: Defining, Blending
Industry or Government Certifications: EWG Verified
Recommended Skin Type: Combination, Very Dry, Mature, Sensitive, Normal, Dry, Oily, Acne-Prone
Net weight: .26 Ounces
Features: Long Lasting, High Pigment Density, Built-In Mirror
TCIN: 53693480
UPC: 852396006155
Item Number (DPCI): 052-00-0736
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
mica, carnauba wax, zinc stearate, rice starch*, maltodextrin, euphrasia officinalis extract, sodium dehydroacetate, tocopherol, jojoba seed*, grapeseed oil*, oil, rosemary oil*. [+- iron oxides, manganese violet, carmine, ultramarine blue, titanium dioxide, silica, calcium sodium borosilicate, tin oxide] *usda organic
Shipping details
Estimated ship dimensions: 6.65 inches length x 2.06 inches width x 0.59 inches height
Estimated ship weight: 0.16 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This eyeshadow palette offers a versatile range of neutral shades that blend well and are suitable for both casual and formal looks. Guests appreciate the natural ingredients and the smooth application, although some find the lighter shades less pigmented. The compact size makes it ideal for travel, and the colors complement various skin tones.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 297 reviews
easy to apply: 4.44 out of 5
easy to remove: 4.7 out of 5
long lasting: 4.04 out of 5
quality: 4.2 out of 5
value: 3.94 out of 5
77% would recommend
48 recommendations
Eye shadow
5 out of 5 stars
Thumbs up graphic, would recommend
Naomi - 2 months ago, Verified purchaser
Wow!!!I love this !!!love how my eyes look and it's CLEAN!!!!love this
Goegeous colors
5 out of 5 stars
Thumbs up graphic, would recommend
Just me - 3 months ago, Verified purchaser
- Skin concern: Aging
- Skin type: Combination
- Skin tone: Light
- Hair color: Blonde
- Eye color: Blue
I love this palette! It doesn’t have any fall out and the colors are beautiful.
Wouldn't buy again
1 out of 5 stars
Sally - 4 months ago, Verified purchaser
- Eye color: Brown
- Skin type: Normal
- Hair color: Blonde
- Skin tone: Light
Does not show up on the eyelid at all I can’t even use it
Wanted to like!
3 out of 5 stars
Thumbs down graphic, would not recommend
Kc13 - 4 months ago, Verified purchaser
- Eye color: Brown
- Hair color: Brunette
- Skin tone: Light
- Skin type: Dry
I like the non-toxic, clean ingredients, and I liked the colors in the palette but I didn’t love the colors on, they didn’t transfer as well as I would have liked lasted very long..
LOVE - best clean eyeshadow!!
5 out of 5 stars
Abs - 6 months ago
originally posted on http://w3llpeople.com/

Love this!! Stays all day and adds the perfect amount of shimmer that is great for day or night.
Great for Sensitive Skin!
5 out of 5 stars
Thumbs up graphic, would recommend
WhiteLotus33 - 8 months ago, Verified purchaser
- Skin concern: Sensitivity
- Skin tone: Light
- Skin type: Dry
- Eye color: Black
- Hair color: Brunette
I have very sensitive skin and eczema prone eyelids. Because of this, I usually don’t wear any eyeshadow since those products normally trigger my eczema. I decided to give this a shot since I need to wear makeup for a wedding and to my surprise I didn’t have an allergic reaction! This is the first time I’ve ever tried eyeshadow that didn’t cause my eczema to flare! Immediately buying the other colors because I’m so excited that these work for me!! As far as the product goes, the shadows were decently pigmented and also buildable. So it was nice having flexibility to either do a light makeup look or a darker makeup look. Highly recommend this product!
Nice palette but one of the shades didn't work well
3 out of 5 stars
JB - 8 months ago
originally posted on http://w3llpeople.com/

I got the Violet palette, which has some nice cool-toned neutrals. Most of the shades apply really nicely. The darker shades show up well and would make a nice smokey eye. However, for me, the lighter shimmery shade (second one, which looks slightly more gold in person) did not transfer onto my eyeshadow brush hardly at all. It felt impossible to apply. All the other shades worked easily and nicely, just not that one. I was a little bummed because it would have been a nice shade. I gave three stars for that reason, otherwise it's a nice palette.
I don't like the colors
2 out of 5 stars
BE - 11 months ago
originally posted on http://w3llpeople.com/

I made a choice to try these as I have never tried their eye shadow but unfortunately I do not like the colors. They don't seem to look good on my shin tone (olive/tan skin). I'm bummed because I usually like bronzy and shimmery colors. The yellow and the reddish/brick colors are not shimmery and fall flat and do not look good at all. The shimmery bronze/brown do not layer thick and don't show up nicely. The purple is like a nice dark color like usual and can use instead of black for layering. I really wanted a better makeup that is just as pretty as the bad stuff....bummer.
Beautiful pallet!!
5 out of 5 stars
Mady - 1 year ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I'm totally in love with this eye shadow pallet. Beautiful neutral colors that blend very nicely and stay for a long time. Taupe pallet has very rich and bendable shades. It's so good for casual looks, and a great option for formal makeup too. Just loving these colors!!!
Pigment 🔥
5 out of 5 stars
KarenAimee - 1 year ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] Stop, the pigment on this palette is amazing for it being a clean brand!! Also the perfect nudes and browns for everyday use 🤍
i would buy again
3 out of 5 stars
Ashton - 1 year ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] the colors complement my skin tone well and they blend well.
Would buy again colors are excellent!
4 out of 5 stars
Kaylabunny - 1 year ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] The colors are so natural and work with my skin tone so nicely!!!! They're vibrant and stay on all day without smudge or issue!
love the concept and color ranges
4 out of 5 stars
Lynn - 1 year ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] Love the plant powdered concept. We usually don't know what we are putting on our faces wearing makeup. The payoff for the lighter colors aren't that great. The second lightest color doesn't show up at all, unless it's suppose to be a highligher? The lighter colors tends to need more layers. But the darker ones are great, high pigment and lasting. Love the darker colors for a more evening smokey look.
Light, but cute
3 out of 5 stars
Shon99 - 1 year ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] Love the color selection because it is very neutral and gives a natural look. Eyeshadow was pressed to hard and made it difficult to use. I like a lighter look, but if you don't then this pallet isn't for you. It goes on light and isn't highly pigmented.
LOVE 10/10
5 out of 5 stars
Grets - 1 year ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] For the price, these are a steal! This is the perfect every day set of colors. You can layer them and build them up for a more formal look, or you can wear a simple swipe across your eye lid for an easy, work appropriate, casual look. The glimmer is slight, and the matte colors are nice and pigmented. Not too bright or dark. Love the color selection! They feel really nice on the eye lid and apply smoothly! Would recommend
Lovely colors for tan/ dark skin!
4 out of 5 stars
Vanessa - 1 year ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I'm always on the lookout for palettes that suit tan/dark skin so I was really excited when well people sent me this! The shades are all really pretty and all of them suit darker skin tones really well. my only bone to pick is that it is not super pigmented so you do need to use more product.
Beautiful Eyeshadow
5 out of 5 stars
Denise - 1 year ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I received this product for free from Bzzagent in exchange for my honest review. This eyeshadow palette has all the colors I need. The eyeshadow is silky and smooth. The colors are very pretty.
Loved it
5 out of 5 stars
AndreaL - 1 year ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I liked it a lot for a natural or light Smokey eye look. It didn't crease or look bad after a couple hours. Def would buy again!!!
I loved the color palette and would by again
5 out of 5 stars
Limes - 1 year ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I am obsessed with this brand. My skin is extremely sensitive and I use an app called Yuka to select my products, I was pleasantly surprised to see that this palette rated so high on the app. Aside from that, the performance of these shadows are amazing, I love having a very neutral daily eyeshadow look and this was the perfect combo to achieve that!
Love the colors
5 out of 5 stars
Danip - 1 year ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I absolutely love all the colors in this palette. I tend to lean towards neutral shades so these colors really go with my preference. There pigmented and oh so pretty! The darks I was in love with able to do an entire smoky eye that wasn't too overly dramatic. The golden is a perfect summer shade of colors as well. This is a really beautiful palette.