$6.69 when purchased online
Target Online store #3991
About this item
Highlights
- A silky weightless setting powder with a touch of sheer coverage to set makeup for lasting wear
- Goes on evenly, blends effortlessly and provides smooth application
- Creates a soft-focus effect to subtly blur the look of fine lines and imperfections
- Translucent - most suitable for fair to medium and tan skin tones or for baking
- Cruelty-free, gluten-free and fragrance-free
Description
A jack of all trades is what we're calling her. Introducing our NEW! Photo Focus Loose Setting Powder, a silky weightless setting powder that can be used to set, mattify, absorb oil or bake. Complete your foundation application with our setting powder to create a soft-focus effect and subtly blur the look of fine lines and imperfections. Available in Translucent- recommended for fair to medium and tan skin tones; Banana- suitable for all skin tones; and Deep- recommended for medium-deep to deep skin tones.Several uses & several ways to apply. Choose what works best for you! If you prefer a powder brush, lightly dust powder over foundation to add a touch of sheer coverage to set makeup for lasting wear. If you prefer a Kabuki brush, buff the powder evenly all over the face in a circular motion for a natural looking finsh. If you prefer optimal coverage, try using a buffer brush to generously apply powder in a cirular motion all over the face. Finally, if a cosmetic sponge is your applicator of choice, use it to apply a generous amount of powder in the T-zone, smile lines or deep creases of the face. Allow to sit for a few minutes and then dust away with a powder brush. This method provides maxium staying power for foundation and concealer.
wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
Suggested Age: 13 Years and Up
Health Facts: Gluten-Free
Color Palette: Translucent
Product Form: Loose Powder
Skin Tone: All Skin Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Makeup Setting
Recommended Skin Type: Very Dry, Oily, Acne-Prone, Sensitive, Dry, Combination, Mature
Net weight: .7 Ounces
TCIN: 76726996
UPC: 077802366375
Item Number (DPCI): 052-03-4375
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
nylon-12, talc, zea mays (corn) starch, water/eau, phenoxyethanol, caprylyl glycol, ethylhexylglycerin, hexylene glycol, o-cymen-5-ol, iron oxides/ci 77491, ci 77492, ci 77499.
Shipping details
Estimated ship dimensions: 3.2283 inches length x 3.1496 inches width x 1.6535 inches height
Estimated ship weight: 0.2205 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This setting powder has garnered a loyal following for its exceptional performance and affordability. Guests appreciate its lightweight, velvety texture that sets makeup beautifully without a cakey finish. The translucent shade blends seamlessly with various skin tones, while the packaging is both functional and stylish. Many guests highlight its ability to control oil and provide a smooth, airbrushed look, making it a staple in their makeup routines.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 1519 reviews
easy to apply: 4.64 out of 5
easy to remove: 4.67 out of 5
long lasting: 4.31 out of 5
quality: 4.16 out of 5
value: 4.46 out of 5
75% would recommend
80 recommendations
The best
5 out of 5 stars
xoRenox - 25 days ago
originally posted on WetnWild
I've actually been buying this powder for years, but when I couldn't find it at my usual store I just decided to stock up directly from the website. I don't think I've ever found another powder that works as well as this one for me, it's not too drying and it sets with the most gorgeous velvety texture. The translucent shade is also not your typical "translucent" that tends to be a pure white, which I think is better because it blends in with my skin tone instead of giving me a white cast. To top off all the benefits, this powder is the best value and one jar lasts me a really long time. Overall this is my #1 favorite product from the brand and my absolute ride or die. If you're hesitating on the purchase, just get it, I promise you won't regret it.
It's great
5 out of 5 stars
jasminb180_4436 - 1 month ago
originally posted on influenster.com

This translucent powder is great since it helps you seal your makeup and covers the pores perfectly. Personally, I love it and I use it a lot because it does its job.
BANG FOR YOUR BUCK
5 out of 5 stars
torria3_6972 - 1 month ago
originally posted on influenster.com

This is my go too setting powder it preforms just as good as high end setting powders for not even a quarter of the price! It leave my skin looking like a filter and it doesn’t feel caked on or chalky like other powders as well as the packaging being amazing and the size of it is absolutely perfect it last me a long time and has no scent which is perfect for sensitive skin like mine !!
best setting powder!
5 out of 5 stars
itzelr58_1582 - 2 months ago
originally posted on influenster.com

literally so affordable i put all my friends on, it’s so smoothing and blurring and doesn’t leave flashback!! the packaging is simple and cute and it has no scent.
Powder
5 out of 5 stars
Thumbs up graphic, would recommend
Blush - 2 months ago, Verified purchaser
Love this fantastic finish
Best loose powder I’ve ever used; keeps makeup loc
5 out of 5 stars
treev_8424 - 2 months ago
originally posted on influenster.com

Packaging is very nice and easily accessible for application. The scent is lightly floral and a little powdery but it is not overbearing or too noticeable once applied. The texture is very smooth and once on skin, it smooths your skin a lot without any other prep or products. Very lightweight and doesn’t feel like anything on your face. If you want to bake with it, it will bake extremely quickly. Keeps my makeup locked in! My secret is to apply all my liquid and cream products, and then apply powder products, use this powder, and add more powder products, and use a setting spray (I use elf dewy setting spray)—makes your makeup stay ALL day! Definitely recommend this to everyone, 10/10.
great product
5 out of 5 stars
Thumbs up graphic, would recommend
Bridge - 3 months ago, Verified purchaser
great product for price point, easy to apply and remove. This product is mattifying and lasts all day
Too cute to use, but too good not to
5 out of 5 stars
elizainwonderland_471 - 3 months ago
originally posted on influenster.com

So I wasn’t able to find this exact item listed to review, but it seems the one I have is a variation of the one listed. Just to be clear, my review is specifically for the Wet n’ Wild Loose Setting Powder Hello Kitty (Pink) edition. Stating the obvious, the packaging is perfection. Like, literal perfection. The top is a holographic pink and the HK on it is so cute. It opens nicely to reveal a beautiful light pink powder, finely milled. I primarily use it under my eyes, since the pink does contribute to that brightening effect, but have actually used it lightly on the rest of my face and it looks good there too. It looks natural in photos (some powders are super visible in flash/photos, thankfully this one is not). It gives a wonderful blurring effect, as you can see in my picture of it on my hand. It’s pretty obvious which area of my hand has the powder and which doesn’t. I love it so much
Love it
5 out of 5 stars
Thumbs up graphic, would recommend
Jay - 3 months ago, Verified purchaser
- Skin type: Combination
- Hair color: Red
- Skin concern: Uneven skin tone
- Skin tone: Medium
- Eye color: Brown
Love it. Long lasting, keeps me from getting oily quickly. Kept everything in its place.
Great powder!
4 out of 5 stars
melodyc102_986 - 4 months ago
originally posted on influenster.com

I love this powder! Although it’s not the best, it is good for something affordable. This powder leaves a smooth finish which I love! I’d recommend this to everyone!
Good
5 out of 5 stars
Thumbs up graphic, would recommend
Nice - 4 months ago, Verified purchaser
- Skin type: Normal
- Eye color: Brown
- Skin tone: Medium
- Hair color: Brunette
I liked it a lot and I dislike that when you try to get a little bit you get a lot but over all it’s a great product!!!
No flashback!
5 out of 5 stars
hmayw_6441 - 5 months ago
originally posted on influenster.com

This setting powder is so great it goes on so smooth blends right in and there is no flashback when someone takes your photo or you take a selfie. Goes into your skin very easily
Best
5 out of 5 stars
Thumbs up graphic, would recommend
Mari - 5 months ago, Verified purchaser
- Skin tone: Medium
- Skin type: Combination
- Hair color: Black
- Eye color: Brown
I really like this setting powder & the price is great!
Love this product so much.
5 out of 5 stars
allme_alex - 5 months ago
originally posted on influenster.com

The packaging is great. The texture is amazing. The scent is ok. The coverage is great for the price. The finish is good. It’s so good the the price.
Awesome
5 out of 5 stars
Thumbs up graphic, would recommend
Lillyann - 5 months ago
- Skin tone: Light
- Skin type: Combination
- Skin concern: Redness, Dark circles, Sensitivity
- Hair color: Brunette
- Eye color: Brown
Great powder. Translucent so it has no color when applied to the face. Price is right over the other brands.
Not the best
3 out of 5 stars
bezaw1 - 6 months ago
originally posted on influenster.com

I have mixed opinions on the wet n wild loose setting powder in the shade banana. I might’ve just gotten the wrong shade but it kind of makes my under eyes look grey.
For sure photo proof
5 out of 5 stars
jenelledlg - 6 months ago
originally posted on influenster.com

Makes my skin so smooth no bumps texture showing. Looks good on camera and reality. Makes my under eyes glow. Love the package so easy and portable. Doesn’t have no scent as much.
No.
2 out of 5 stars
Thumbs down graphic, would not recommend
Chari - 6 months ago
This was recommended as a dupe for a higher end setting powder. The price might be great, but this setting powder doesn't even compare. Very heavy and drying, and also causes makeup to crease severely. Would not recommend.
Very yellow
3 out of 5 stars
jadem421 - 6 months ago
originally posted on influenster.com

As you can see, she’s been well loved. I’ve had her for forever now. I love a good banana setting powder, but even on tanned skin it makes the concealer oxidize VERY yellow. I have only tried the banana shade, and there’s no flashback. I’d say if you have a deeper skin tone, this shade would look great. The packaging is nice and heavy duty, and it really does blur the skin. It’s a bang for your buck other than the oxidizing.
Breaks me out so bad
1 out of 5 stars
Skincarelover81 - 6 months ago
originally posted on WetnWild
I wanted to love it but broke me out like crazy!! Also it's full of talc and hurt when it got in my eyes.,