$34.99 when purchased online
Target Online store #3991
About this item
Highlights
- Soothing Real Human Voice: Baby Shusher emits a rhythmic "Shhh" sound that effectively soothes babies by mimicking the comforting environment of the womb.
- Breaks Crying Spells: The rhythmic "Shhh" sound helps interrupt crying, calming fussy babies faster than white noise alone.
- Customizable Timer: Choose between 15- or 30-minute sessions to suit your baby's soothing needs with a simple twist of the top dial.
- Wireless & Portable Design: Compact and cordless, the Baby Shusher can be used at home or on the go.
- Ready to Use: Includes 2 AA Duracell® batteries, so it's ready to work right out of the box.
- Convenient Wrist Strap: Features a handy strap for easy carrying or tethering to strollers, car seats, cribs, or diaper bags.
- Simple Operation: Intuitive controls with separate dials for volume adjustment and timer selection.
- Safe Materials: Made from BPA-free and Phthalate-free materials, ensuring the safety for little ones.
- Durable Build: Designed to withstand daily use, making it a dependable part of your baby gear.
- Perfect for On-the-Go Parents: Lightweight and travel-friendly, it's ideal for use anywhere your baby needs soothing.
- Includes a One Year Manufacturer Warranty
Description
Soothe your fussy baby with the Baby Shusher, the sound machine designed to lull your little one to sleep using the calming power of a real human voice. The rhythmic "Shhh" sound mimics the comforting noises of the womb, providing an effective alternative to standard white noise. Perfect for breaking crying spells, the Baby Shusher creates a soothing environment that helps babies relax and drift off to sleep. Perfect for sleep training your little one.
This wireless and portable device features an intuitive design with a timer that can be set for 15 or 30 minutes and avoids infant dependency on the noise long term allowing your little one to adjust to the natural sounds of your home. Ready to use right out of the box, it comes with 2 AA Duracell® batteries and includes a convenient wrist strap for easy attachment to car seats, strollers, cribs or diaper bags. Compact and lightweight, the Baby Shusher is a must-have for every nursery and an essential addition to any baby registry.
This wireless and portable device features an intuitive design with a timer that can be set for 15 or 30 minutes and avoids infant dependency on the noise long term allowing your little one to adjust to the natural sounds of your home. Ready to use right out of the box, it comes with 2 AA Duracell® batteries and includes a convenient wrist strap for easy attachment to car seats, strollers, cribs or diaper bags. Compact and lightweight, the Baby Shusher is a must-have for every nursery and an essential addition to any baby registry.
Dimensions (Overall): 3.5 Inches (L), 6.25 Inches (H) x 3.5 Inches (W)
Weight: .4 Pounds
Therapy Style: Sound
Sounds Generated: Proprietary Sound(s)
Material: Plastic
Features: Timer, Masks Noise, Integrated Speakers, Volume Control, Portable
Power Source: Battery
Battery: 2 AA Alkaline, Required, Included
Care & Cleaning: Spot or Wipe Clean
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 52036720
UPC: 617529489515
Item Number (DPCI): 030-04-4661
Origin: Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 6.5354 inches length x 4.0945 inches width x 3.2283 inches height
Estimated ship weight: 0.86 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Does this have a clip so it can be attached to a stroller?
submitted by BrookeJ - 7 years ago
A: It has a removable wrist strap. This can easily be fixed to a stroller.
submitted byBritChickTX - 6 years agoA: comes with a wrist lanyard.
submitted byMommyL - 7 years ago
Q: How big is the sleep soother?
submitted by Precops - 2 years ago
A: Dear Customer, The product dimensions is 2.32 x 2.32 x 5 inches, 0.5lb And the package size is 3.75 x 4.5 x 7 inches, 0.85 lb(item included) Thank you -
submitted byThe Shusher Co Service - 2 years ago
Q: So is the sound white noise or a human shhhh?
submitted by Hunky Duck - 4 years ago
A: Hello, Thank you so much for your question. The Baby Shusher uses a real human shush.
submitted byBaby Shusher - 4 years agoBrand expert
Q: Is it rechargeable or works only with batteries ?
submitted by Payam - 5 years ago
A: Hello, Thank you for your question. The Baby Shusher works on 2AA batteries.
submitted byBaby Shusher - 4 years agoBrand expert
This product is featured in a recent Target Finds story
Over the Rainbow Nursery Room Collection - Cloud Island™
About the collection
Add magical fun to your baby's space with the pieces from the Over the Rainbow Nursery Room Collection from cloud island™. This nursery room collection features a lamp for lighting up the space, toys for their entertainment, crib sheets, wall art and much more to help you create an amazing and beautiful nursery. The storage basket helps you stash away their toys and other essentials, while the sleep soother uses a real human voice to lull your baby to sleep. Add the pieces to their existing nursery, create a new one for your newborn, or give a perfect gift for a baby shower.
cloud island™: Designed with love. Made without compromise.
cloud island™: Designed with love. Made without compromise.
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4.0 out of 5 stars with 385 reviews
design: 3.71 out of 5
quality: 3.74 out of 5
safety: 4.39 out of 5
71% would recommend
173 recommendations
Works well but battery dies
3 out of 5 stars
Newborn mom - 3 months ago
I have a 7 week old. I have had to change the batteries every week.
1 reply from Baby Shusher Team team - 2 months ago
Thank you for your feedback! We're glad to hear that the product is working well for you and your 7-week-old. We’re sorry to hear about the frequent need to change the batteries. The battery life can vary depending on usage, so we recommend using high-quality alkaline batteries for the best performance, that is why we partner with Duracell. Also, ensuring the device is turned off when not in use can help extend battery life. If you’re looking for a more convenient option, our Firefly is a newer version of the same great sound that doesn’t require batteries — it’s rechargeable with customer convenience in mind. Check it out on March 9th at Target to see the other features.
Great sound machine.... while it worka
2 out of 5 stars
NB - 3 months ago, Verified purchaser
Works sooo well as a sound machine- my kids love them. But not durable AT ALL. Drop on the floor one time and they break. I’m on my 6th one 🥴 That being said I buy them over and over because they truly are a great sound machine to help your baby fall asleep. But dear god I wish I hadn’t had to buy a new one every couple of months.
1 reply from Baby Shusher Team team - 2 months ago
Thank you so much for your feedback and for being such a loyal customer! We're thrilled to hear that your kids love the sound and that it helps them fall asleep. We’re truly sorry to hear about the durability issues you’ve experienced — we understand how frustrating that must be. Out of curiosity, was the part that broke the battery clip piece on the inside of the unit? If so, please reach out to our customer service line — we might be able to help with a replacement piece to get your units working once again. We at Baby Shusher care about our customers and want to make things right. Thank you again for your support, and we hope to provide an even better experience in the future!
Its very delacate
4 out of 5 stars
Thumbs up graphic, would recommend
Ripped - 3 months ago, Verified purchaser
This got my baby to sleep fast the only thing that I don’t like about it is I had to return twice due to it stop working.
1 reply from Baby Shusher Team team - 2 months ago
Thank you for your feedback! We're so glad to hear that the product helped your baby fall asleep quickly, but we’re sorry about the inconvenience of having to return it twice. That’s definitely not the experience we want for our customers; we ask our customers to please reach out to our customer service team — we’d love to help resolve this issue for you. Our product is backed by a 12-month warranty and should not be returned to the store. We at Baby Shusher truly care about our customers and want to make things right. Thank you again for sharing your experience, and we hope to provide a smoother experience in the future!
Broken after one week
1 out of 5 stars
Thumbs down graphic, would not recommend
Gululi - 3 months ago, Verified purchaser
Bought baby shusher on January 13th. Already had to change batter and it completely stopped working less than one week later.
1 reply from Baby Shusher Team team - 2 months ago
Oh no, that’s definitely not the experience we want for our customers! We’re so sorry to hear that your Baby Shusher stopped working so quickly — that’s super frustrating. Please reach out to our customer service team, and they’ll help troubleshoot the problem or assist with a replacement if needed. We’re here to make things right and get you back to shushing smoothly!
Breaks with one drop but baby loves
3 out of 5 stars
Thumbs up graphic, would recommend
Jessica - 4 months ago, Verified purchaser
First- our baby is OBSESSED with this. I dropped it one time on carpet and it quit working - so I bought another because it’s a must. I dropped it that one one time on the ground and it quit working. So I’ve now purchased it 3 times (actually more because I’ve gifted it) and while I will purchase over and over because my baby is obsessed 😆, I’m giving it 3 stars because I think it is overpriced for how cheaply made it is. It needs a carrying case at the minimum and I can’t find one!!
1 reply from Baby Shusher Team team - 2 months ago
We’re so happy to hear that your baby is obsessed with the Baby Shusher — that’s the goal! But we’re also really sorry to hear about the durability issues you’ve encountered. We totally understand how frustrating that can be, especially when you’re trying to make sure the sound machine stays in one piece. Here’s a little secret we share with everyone: There’s actually a one-year warranty on this product for factory defects! 😎 So if you run into any more issues, please reach out to our customer service team — they can assist with troubleshooting and see if you're eligible for a replacement. We also hear you on the carrying case! That’s something we’ve been considering based on feedback like yours, and we’ll be sure to pass this along. Thanks so much for being a loyal customer (and for gifting it, too!) — the perfect gift for Baby Showers! We’re here to help! 😊
Hate this thing, get Hatch Go instead
1 out of 5 stars
Thumbs down graphic, would not recommend
MT - 6 months ago
Get the Hatch Go instead, it is way better and has a shushing sound in its rotation. Hatch Go is better than this Baby Shusher because 1) it has 7-8 sounds in addition to shushing (this only has the 1 shushing sound), 2) it plays until you shut it off (this only plays for 15 or 30 minutes), 3) the design of this is dumb in my opinion, speaker is on the bottom so any way you want to use it so you can actually hear it it’s unstable and will roll away. Wish I hadn’t registered for it
1 reply from Baby Shusher Team team - 2 months ago
Thank you for sharing your thoughts! We did consider making some changes to the original Baby Shusher, but ultimately, we decided to stick with the classic design. The main reason for this is that we wanted to avoid creating a dependency on constant sound and instead focus on using a simple, effective soothing method. Our goal is to help babies get familiar with the natural sounds of their environment while avoiding reliance on continuous noise. This is why hospitals and NICUs love us! That’s why we’ve kept the original Baby Shusher true to its purpose — the OG is really important to us. That being said, we’ve been listening to our customers, and we’re excited to announce that Firefly by Baby Shusher, with upgraded features like a longer timer option and a dimmable nightlight, will be launching online at Target on March 9th! ✨
It has its place in the world, but far from a favorite.
2 out of 5 stars
Thumbs down graphic, would not recommend
InsuranceGal312 - 6 months ago
I only really use it now in the car for <30 minute rides, but the design leaves much to be desired. It does help him calm down and maybe even helps him fall asleep, but the timer only allows for either 15 or 30 minute increments, where my baby wakes up immediately once it turns off. It’s also near impossible to engage one-handed because you have to turn the top and bottom in different directions, not to mention the little strap thing is incredibly difficult to secure onto something. Also, the speaker is on the bottom, so if you plan on standing the unit, the sound will be muted. Lastly, it’s made out of hard plastic so if you, for example, attach it to an infant car seat and then dare to move said car seat, be prepared for the loud banging to either sterile or wake your sleeping child.
1 reply from Baby Shusher Team team - 2 months ago
Thank you so much for your detailed feedback! We really appreciate you sharing your experience with us. It’s great to hear that the product helps your baby calm down and fall asleep, even if there are a few design challenges. We understand how important uninterrupted sleep is for your little one. The 30-minute max timer on the Baby Shusher is designed to support sleep training by helping babies get familiar with their natural sleep sound environments without becoming dependent on continuous noise. However, we’ve listened closely to our customers’ feedback over the years. As a result, we’ve developed some new soothers that are currently on the market with longer timer options, built-in nightlights, and even noise detection — with more exciting features coming soon! In the meantime, you might try laying the Shusher on its side and using the strap to keep it from rolling. This can help prevent the sound from being muffled and make it easier to manage. If you have any questions about these newer options, our customer service team would be happy to assist. Thank you again for your valuable input and for choosing Baby Shusher!
Baby loves it!
5 out of 5 stars
Thumbs up graphic, would recommend
KTay27 - 7 months ago, Verified purchaser
My baby absolutely loves this. I love that it is on a timer and is perfect for nap/bed time. This is a baby necessity!
1 reply from Baby Shusher Team team - 2 months ago
Thank you so much for the 5-star review! 🌟 We’re beyond thrilled to hear that your baby loves the Baby Shusher and that it’s been a perfect addition to nap and bedtime. We absolutely agree — it’s a baby necessity! 😄 We truly appreciate your support and loyalty. We’re so grateful to have customers like you who make our job even more rewarding. Thanks again for choosing Baby Shusher — we’re here to help with all your baby soothing needs! 😊
Must have
5 out of 5 stars
Thumbs up graphic, would recommend
JV - 7 months ago, Verified purchaser
I didn’t like it at first as I found it overstimulating. However, it helps my baby stay asleep in the bassinet. It also helps my baby sleep longer stretches at night. We were struggling with baby being very noisy during their active sleep. The baby shusher helped! Just wish it had an option for longer time.
1 reply from Baby Shusher Team team - 2 months ago
Thank you for your thoughtful review! We’re so happy to hear that the Baby Shusher has helped your baby stay asleep and sleep longer stretches at night — that’s exactly what we aim for! We totally understand how the sound can feel overstimulating at first, but we’re glad it has made such a positive impact on your baby’s sleep with consistent sleep training, millions of parents have noticed the difference with a Baby Shusher. We hear you on the longer timer option, and we’re excited to share that we’ve been listening to our customers just like you and have developed the Firefly by Baby Shusher, launching soon at Target online on March 9th. This version has longer timer options, along with some other great features as well. Thank you again for sharing your experience, and we’re so grateful to have loyal customers like you. We’re here to help anytime you need! 😊
Cheap and overpriced
2 out of 5 stars
Thumbs down graphic, would not recommend
Paisley - 7 months ago
I dropped this thing literally once and it no longer works. Extremely overpriced for how apparently flimsy it is
1 reply from Baby Shusher Team team - 2 months ago
Oh no — the dreaded one-drop KO! We totally get how frustrating that is, and we promise we’re not out here trying to recreate the world’s most delicate egg drop experiment. Believe it or not, we’ve tested these falls ourselves, and 9 times out of 10, it’s usually the battery clip tab that snaps. Fun fact: it’s actually designed that way to protect the rest of the unit (kind of like a bodyguard that takes the hit). The good news? We offer free battery replacement clips! Just reach out to our customer service team, and they’ll be more than happy to get you back to shushing your little one in no time. Thanks for sharing your experience, and for keeping things real with us!
Single Mom Approved!
4 out of 5 stars
Thumbs up graphic, would recommend
cjah21 - 9 months ago, Verified purchaser
This little gadget helps when I’m shushed out!
1 reply from Baby Shusher Team team - 2 months ago
Haha, we totally get that! Sometimes a little extra help is just what you need when you’re all "shushed out." 😄 We’re so glad the Baby Shusher is here to take over when you need a break — it's like having a personal shushing assistant! Thanks for the fun review, and we're happy to be part of your sleep routine!
Good product, poor speaker placement.
4 out of 5 stars
Thumbs up graphic, would recommend
THert011 - 9 months ago, Verified purchaser
Product does what it is suppose to and saves us the stress of “shushing”. However, it is a poor design. Who puts the speaker on the bottom where it stands on. If you stand it up it is very quiet. You have to have it lying on the side rolling around so it falls off the table. Very bad design. Otherwise it is fine and very loud.
Life saver
5 out of 5 stars
Thumbs up graphic, would recommend
- 10 months ago, Verified purchaser
This is a life saver. I didn’t know if I wanted to pull the trigger on it but so glad I did. My daughter didn’t sleep at all during the first month or more and this helped her settle down on the go.
Battery
3 out of 5 stars
Thumbs down graphic, would not recommend
TearsofTardis - 10 months ago
It works great for my kid, it helps smooth her back to sleep so I don’t have to lay there shushing. Sometimes it doesn’t help but thats her stubbornness. I’ve had it for just under three months and it’s starting to do remixes. I play it for her during naps and at night. The timer is a bummer because I have to get up every half hour to turn it back on before she stirs. But the battery is already going (hence the remix) so I’ll be looking for something different.
Best shusher!
5 out of 5 stars
Thumbs up graphic, would recommend
Reese - 11 months ago, Verified purchaser
My son LOVES the shushing sound but this is the only shusher he’ll listen to without screaming. I’ve tried hatch and dreamegg but he only likes this one! It’s expensive but it gives me so much sanity when he immediately calms down.
Garbage quality
1 out of 5 stars
Thumbs down graphic, would not recommend
Lctx - 11 months ago
Broke in first day. Second one broke in a day as well.
Do not recommend
1 out of 5 stars
Thumbs down graphic, would not recommend
Do not recommend - 1 year ago, Verified purchaser
I would really like my money back Ive had it for a couple months and nit working
didn't help our baby
2 out of 5 stars
Thumbs down graphic, would not recommend
Julie - 1 year ago
didn’t help our baby at all to calm down or sleep.
get the Hatch Go instead
2 out of 5 stars
Thumbs down graphic, would not recommend
KK - 1 year ago, Verified purchaser
died after a months use. Just get the Hatch Go, same price and 100x better.
Minimal Use
2 out of 5 stars
Thumbs up graphic, would recommend
RR - 1 year ago
Liked the product and idea but dislike longevity. It lasted about two months.