$27.00 when purchased online
Target Online store #3991
About this item
Highlights
- Precisely sculpts and holds brows in place
- Rich color with instant payoff
- Dual-sided brush for mess-free, targeted application
- 12-hour* wear
- Smudge-proof & sweatproof
- 90% said it delivers rich color**
- 90% said the brush allows for precise application**
- *instrumental test on 25 participants & **self-evaluation by 112 participants after 1 week
Description
WHY WE LOVE IT:
Meet Precisely, My Brow Wax. (Not to be confused with a literal brow wax aka the one you book an appointment for, but we’ve got those too...Shameless plug?) This lightweight wax is a go-to for sculpted yet natural-looking brows. It delivers bold pigment with instant payoff while shaping and positioning brows precisely into place. It’s the ultimate combo for color AND control. The key? A targeted, dual-sided brush that helps color stick to skin and brows, and grooms brow hairs in place. Are we obsessed? Precisely.
Brow-beautifying Ingredients:
• Shea Butter, Jojoba Seed Oil & Argan Oil, rich in fatty acids, help condition hair
• Carnauba Wax contributes to a long-lasting look
TIPS & TRICKS:
Brush through brows with short, upward strokes using flat side of applicator. Sculpt with domed side.
Beauty Tip:
Pair with Precisely, My Brow Pencil.
Shade Range:
2 warm golden blonde
3 warm light brown
4 warm deep brown
4.5 neutral deep brown
5 warm black-brown
6 cool soft black
Disclaimer: PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.
Meet Precisely, My Brow Wax. (Not to be confused with a literal brow wax aka the one you book an appointment for, but we’ve got those too...Shameless plug?) This lightweight wax is a go-to for sculpted yet natural-looking brows. It delivers bold pigment with instant payoff while shaping and positioning brows precisely into place. It’s the ultimate combo for color AND control. The key? A targeted, dual-sided brush that helps color stick to skin and brows, and grooms brow hairs in place. Are we obsessed? Precisely.
Brow-beautifying Ingredients:
• Shea Butter, Jojoba Seed Oil & Argan Oil, rich in fatty acids, help condition hair
• Carnauba Wax contributes to a long-lasting look
TIPS & TRICKS:
Brush through brows with short, upward strokes using flat side of applicator. Sculpt with domed side.
Beauty Tip:
Pair with Precisely, My Brow Pencil.
Shade Range:
2 warm golden blonde
3 warm light brown
4 warm deep brown
4.5 neutral deep brown
5 warm black-brown
6 cool soft black
Disclaimer: PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.
Suggested Age: 18 Years and Up
Color Palette: Medium Tones
Product Form: Liquid Gel
Beauty Purpose: Shaping
Net weight: .17 Ounces
TCIN: 90151941
UPC: 602004151445
Item Number (DPCI): 342-02-3983
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
aqua (water), synthetic candelilla wax, steareth-21, glyceryl stearate, butylene glycol, polyacrylate-21, acacia senegal gum, butyrospermum parkii (shea) butter, dimer dilinoleyl dimer dilinoleate, silica, cera carnauba (copernicia cerifera (carnauba) wax), mica, hydrogenated polycyclopentadiene, argania spinosa kernel oil, cetyl alcohol, lauroyl lysine, polyglyceryl-10 myristate, simmondsia chinensis (jojoba) seed oil, oryza sativa (rice) starch, isododecane, hydroxyacetophenone, sodium benzoate, caprylyl glycol, arginine, 1,2-hexanediol, potassium sorbate, tocopherol, chondrus crispus powder, dimethicone, trideceth-6 phosphate, dipropylene glycol, glyceryl caprylate [+/-ci 77891 (titanium dioxide), ci 77491, ci 77492, ci 77499 (iron oxides)].
Shipping details
Estimated ship dimensions: 4.81 inches length x 0.79 inches width x 0.95 inches height
Estimated ship weight: 0.044 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: What are the exact shade colors that match each number? Brown, blond, etc.? The colors online depend on your screen and the listed numbers aren't clear. Thanks!
submitted by APond - 9 months ago
A: SHADE RANGE: 2 warm golden blonde 3 warm light brown 4 warm deep brown 4.5 neutral deep brown 5 warm black brown 6 cool soft black
submitted byBenefit Cosmetics - 3 months ago
Q: How do I know which shade to select? Pictures of models only come up on some shades.
submitted by GG - 10 months ago
A: Thank you for your question! Model Imagery should be available for each shade!
submitted byBenefit Cosmetics - 3 months ago
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Summary of reviews
This brow wax is a favorite among guests for its ease of use and impressive hold, making it perfect for achieving natural-looking brows. Many appreciate the wide range of colors available, allowing for a personalized match. The product is praised for its long-lasting formula that keeps brows in place without feeling crunchy. Guests also love the applicator design, which helps in precise application, making it a go-to for both everyday and special occasions.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.8 out of 5 stars with 4147 reviews
Yes
5 out of 5 stars
Deborah - 1 month ago
originally posted on http://www.ulta.com
Love it
Makes for easy eyebrows
5 out of 5 stars
- 2 months ago
originally posted on http://www.ulta.com
A few quick brushes gives my eyebrows a little more color!
Lasts all day
5 out of 5 stars
Alice - 2 months ago
originally posted on http://www.ulta.com
Great cover, shapes and holds brows while filing in the blank spots. Doesn't smudge. Lasts all day.
Love this brow wax and color
5 out of 5 stars
Oma - 2 months ago
originally posted on http://www.benefitcosmetics.com
I stopped at Ulta to return a brow pencil that just didn't work for me. One of the employees wanted me to try Precisely My Brow, and it was amazing. Lasted all day and my eyebrows were tamed and a nice color.
Super coverage
5 out of 5 stars
Shopping4kids - 2 months ago
originally posted on http://www.benefitcosmetics.com
Definitely shapes and colors! Best product ever!! It doesn't feel waxy when you wear it.
Please bring new shades!
3 out of 5 stars
gazagirl - 2 months ago
originally posted on http://www.benefitcosmetics.com
I loved the product but I wish you had more shades. A taupe and an ash color would be amazing. There aren't any cool toned shades to choose from:(
I like the wax product, keeps brows in place
5 out of 5 stars
Judy - 3 months ago
originally posted on http://www.ulta.com
I like the heavier color in this wax product and it keeps my sparse brows in place
I love the new applicator brush
5 out of 5 stars
Nikki - 3 months ago
originally posted on http://www.ulta.com
I was a loyal user of the old benefit brow product but this new and improved fuller brush is really nice for application and the new formula holds my browser in place better too.
Perfect color
5 out of 5 stars
Kari - 3 months ago
originally posted on http://www.ulta.com
This brow wax matches my old, barely there lashes
Very quick and simple application
5 out of 5 stars
Val - 3 months ago
originally posted on http://www.ulta.com
The consistency is very good, not too heavy and not too light. Stays on without smudging all day! coverage of grays is ok.
Finally the perfect brow product!
5 out of 5 stars
EMILY - 3 months ago
originally posted on http://www.ulta.com
And I've tried them all! Perfect color (shade 3.5), covers the white hairs and fills in sparse areas, all in one swipe. Amazing product! Just enough hold, too. Not thick and crunchy.
Love this Brow Wax!
5 out of 5 stars
Carol H. - 3 months ago
originally posted on http://www.ulta.com
I have used a Benefit brow product before, so I knew I was going to like this! The formula is fabulous! Easy to apply, and my shade!
It is worth buying
5 out of 5 stars
Linda - 3 months ago
originally posted on http://www.ulta.com
Easy to apply
Its easy to use and Id buy again!
5 out of 5 stars
Laurie - 4 months ago
originally posted on http://www.ulta.com
I love that it is a bit waxy. It puts my brows in shape while filling in the spots that are gray or thinning.
I probably would buy again
3 out of 5 stars
Lynn - 4 months ago
originally posted on http://www.ulta.com
Still learning how to apply and define my brows
Love the tint in a very good priduct.
5 out of 5 stars
Kat - 4 months ago
originally posted on http://www.ulta.com
I have very light blonde brows and this product makes them darker and fuller.
Perfect!!
5 out of 5 stars
Kelly - 4 months ago
originally posted on http://www.ulta.com
Great match for my hair color is #3!! Love this product.
I would not buy again from Ulta.
5 out of 5 stars
Rise" - 4 months ago
originally posted on http://www.ulta.com
I love the Benefit Brow Tint Wax!
I LOVE THIS PRODUCT! Looks very natural
5 out of 5 stars
CC - 4 months ago
originally posted on http://www.ulta.com
This was my first time buying this product and I love it!
Wow! I'm so glad I decided to try this!
5 out of 5 stars
GtGoddess - 4 months ago
originally posted on http://www.ulta.com
I recently had my eyebrows waxed & discussed tinting to cover a few gray hairs. The stylist suggested this product as an option. After trying shade 3 on one eyebrow & 2.5 on the other, we both agreed that 2.5 was the better choice. Since then I can't believe how easy doing my brows has become. What used to take me 15+ minutes to do, has now become a few-minute routine. The result is natural looking & lasts all day. The brush is perfect - it finds hairs I can barely see & applies an even coat of color & the formula keeps them in place all day. I highly recommend this product.