$12.00 when purchased online
Target Online store #3991
About this item
Highlights
- A smooth, velvety makeup primer with skincare benefits
- Enriched with 2% Vitamin C and banana powder-inspired pigments
- Skin appears more revitalized, bright, and radiant
- Gives you a smooth, flawless complexion (with or without makeup!)
- Preps and primes skin for makeup that lasts all day
- Gives skin a natural glow
- Fragrance-Free
- 100% vegan, cruelty-free, and Leaping Bunny Certified
Description
Makeup primer, meet skincare—e.l.f. Cosmetics best-selling Putty Primer fam has expanded! The C-Brightening Putty Primer is a face primer with skin-perfecting benefits is enriched with superstar ingredients like Vitamin C (2%) to help brighten your complexion, even out skin tone, and help smooth the appearance of uneven texture. The putty’s unique formula easily smoothes over your skin, gripping your makeup for long-lasting wear or giving you an even, bare-faced canvas to rock with confidence. Pro tip: Use the Putty Primer Applicator for an effortless and hygienic primer application.
Why you’ll love it:
• A smooth, velvety makeup primer with skincare benefits
• Enriched with Vitamin C and banana powder-inspired pigments
• Skin appears more revitalized, bright, and radiant
• Gives you a smooth, flawless complexion (with or without makeup!)
• Preps and primes skin for makeup that lasts all day
• Fragrance-Free
Key Ingredients:
• 2% Vitamin C - Stable and oil-soluble to brighten and even out skin tone overtime
Great for: Oily, Dry, and Combination Skin
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All e.l.f. Skin is also free from sulfates.
Proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Because kindness is chic.
Why you’ll love it:
• A smooth, velvety makeup primer with skincare benefits
• Enriched with Vitamin C and banana powder-inspired pigments
• Skin appears more revitalized, bright, and radiant
• Gives you a smooth, flawless complexion (with or without makeup!)
• Preps and primes skin for makeup that lasts all day
• Fragrance-Free
Key Ingredients:
• 2% Vitamin C - Stable and oil-soluble to brighten and even out skin tone overtime
Great for: Oily, Dry, and Combination Skin
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All e.l.f. Skin is also free from sulfates.
Proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Because kindness is chic.
Suggested Age: 10 Years and Up
Health Facts: Vegan, Contains Vitamin C
Color Finish: Velvet, Sheer
Color Palette: Translucent
Product Form: Cream
Skin Tone: All Skin Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Skin Tone Improvement, Priming
Recommended Skin Type: Combination, Dry, Normal
Net weight: .74 Ounces
Features: Long Lasting
TCIN: 85751459
UPC: 609332821408
Item Number (DPCI): 052-16-0003
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua), dimethicone, propylene glycol, glycerin, paraffin, ceresin, hydrogenated polyisobutene, hdi/trimethylol hexyllactone crosspolymer, ascorbyl tetraisopalmitate, trimethylsiloxysilicate, polymethylsilsesquioxane, sodium chloride, lauryl peg-10 tris(trimethylsiloxy)silylethyl dimethicone, musa sapientum (banana) fruit extract, niacinamide, zinc pca, tocopherol, oryza sativa (rice) bran wax, dimethicone/peg-10/15 crosspolymer, synthetic fluorphlogopite, phenoxyethanol, dimethicone crosspolymer, caprylyl glycol, ethylhexylglycerin, disodium edta, silica, tin oxide, triethoxycaprylylsilane, butylene glycol, kaolin [+/-]: titanium dioxide (ci 77891), yellow iron oxide (ci 77492), red iron oxide (ci 77491)
Shipping details
Estimated ship dimensions: 0.91 inches length x 2.56 inches width x 4.09 inches height
Estimated ship weight: 0.13 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: I've had issues with strong scents from Elf products. Does this have a scent?
submitted by CincyCandy - 12 days ago
A: This does not contain fragrance, so no issues with scent.
submitted bythe elfcareteam - 9 days ago
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4.4 out of 5 stars with 212 reviews
value: 4.2 out of 5
easy to apply: 4.4 out of 5
quality: 4.2 out of 5
easy to remove: 4.8 out of 5
long lasting: 3.8 out of 5
83% would recommend
6 recommendations
Perfect base
5 out of 5 stars
Cece11 - 16 days ago
originally posted on elfcosmetics.com
I took this with me when I went to Japan! I love how my make up looked on top of this base. Helped with a natural glow!
Love the glow!
5 out of 5 stars
Stephwhit - 2 months ago
originally posted on elfcosmetics.com
I tried the elf regular putty primer and it made me break out. But this one did not now I'm not sure why that is but I'm happy! I love incorporating vitamin c and any and all steps of my skincare routine! If I could bathe in vitamin c i would! This does a great job at smoothing out my face I wouldn't say it's poor perfecting per se the original does a better job at that but again it makes me break out so I can't use it this however helps but I just love the actual glow that it leaves on my face not too much once I put on my foundation it's the perfect amount of healthy! Glad I'm able to use one of these primers without any issues! Again with the great products and the low prices I'm loving it!
I Love It!
5 out of 5 stars
pinky__f - 3 months ago
originally posted on elfcosmetics.com
I really love the C-Bright Putty Primer! It applies so easily with the elf Putty Primer Applicator/Brush. It feels velvety smooth on my face, gives my skin a nice, smooth canvas for makeup, and keeps my makeup looking nice all day!
My current favorite primer
5 out of 5 stars
Thumbs up graphic, would recommend
J - 5 months ago
- Skin type: Normal
I love this primer and it's currently all I use. It feels so soft on my skin and leaves it smooth for foundation. I don't feel oily or greasy after using it. I haven't noticed anything smudging or moving on my makeup. The texture of the actual product is amazing, it's smooth like a body butter. I don't like touching it with my fingers all the time and have been using the e.l.f. Primer brush with it.
Greasy formula
1 out of 5 stars
crossiant34 - 7 months ago
originally posted on elfcosmetics.com
I wanted to like it, but not for oily skin, that’s for sure.
Elf putty primer
5 out of 5 stars
Julie Ann35 - 7 months ago
originally posted on elfcosmetics.com
I really like this vitamin C putty primer. It wears well under make up and covers your pores.
Good
4 out of 5 stars
Thumbs up graphic, would recommend
Mick - 7 months ago, Verified purchaser
I bought this to try in place of the putty primer. I would prefer to use the putty primer and just add my glowy makeup. I don’t really notice a difference when using this as my primer vs the putty
Works Wonders
5 out of 5 stars
ddra88 - 8 months ago
originally posted on elfcosmetics.com
I received this product as a sample and I’m glad I did because it is not a product I would select to purchase on my own.
Great Product
5 out of 5 stars
Angelll1 - 9 months ago
originally posted on elfcosmetics.com
I use this and the poreless putty primer mixed together and sometimes even without foundation and it looks super good as a base or the whole thing by itself! Last a long time!
Vitamic C sensitivity beware
1 out of 5 stars
Thumbs down graphic, would not recommend
Ktovi - 10 months ago, Verified purchaser
- Skin type: Combination
- Hair color: Brunette
- Skin concern: Aging
- Skin tone: Light
- Eye color: Brown
If you have a sensitivity to vitamin C serums or creams, I wouldn’t recommend this product. I was hoping my skin could tolerate it in this form, but I had a reaction after wearing and my skin is very irritated, swollen, and red, much like a sun burn.
Smoothing and blurring primer
4 out of 5 stars
tia27 - 11 months ago
originally posted on elfcosmetics.com
This primer feels really nice on the skin and gives a glowy look to your base. My makeup sits well on top of it
Great primer
5 out of 5 stars
MichelleJS - 1 year ago
originally posted on elfcosmetics.com
This primer goes on really smoothly and helps your complexion to look very even.
Highlighting Primer
3 out of 5 stars
Thumbs up graphic, would recommend
S - 1 year ago, Verified purchaser
- Hair color: Brunette
- Skin type: Combination
- Eye color: Brown
- Skin tone: Medium
- Skin concern: Acne, Dark circles, Pores, Sensitivity, Sun damage
I wish this was a foundation. I love the putty texture feel and light weight formula. Unfortunately this is just a primer and because of its intention, you have to wear this under foundation or as a highlighter. A friend told me I looked too bright, like a light bulb under certain lighting.
nice glow
5 out of 5 stars
tracy1234 - 2 years ago
originally posted on elfcosmetics.com
This gives my skin a nice glow. I wear it under my makeup, and it helps my makeup to last longer. No skin irritation.
Rave Reviews
5 out of 5 stars
Bk7kb - 2 years ago
originally posted on elfcosmetics.com
I have gotten so many compliments on my makeup since using this product! My face looks like an airbrushed finish 10/10
Hydrating
5 out of 5 stars
WiccanRose - 2 years ago
originally posted on elfcosmetics.com
I struggle with dryness around my nose and was looking for a primer that would help. This has. I tend to wear it even on no make up days apied after my cleanse and moisturise and this has helped my dry patches.
Dewy Primer
5 out of 5 stars
GardenMom - 2 years ago
originally posted on elfcosmetics.com
I first tried the C-Bright Putty Primer when I received a sample with an order. I loved it! This primer moisturizes and brightens my normal skin. I prefer the gripping primer under dewy makeup, while C-Bright is excellent under ELF's CC foundation and other foundations that are matte or have a natural finish. C-Bright's properties make it best for use in cooler weather for me, or while working indoors in air conditioning where my skin can get dry.
Not very much like a primer for me...
3 out of 5 stars
Troygirl23 - 2 years ago
originally posted on elfcosmetics.com
I don't feel like this did much for my skin. It does feel good going on (very cool and light) but I didn't see any noticeable difference in my skin. It didn't brighten my skin or "prime" it at all. I prefer the luminous primer to this one. I don't know - it may work great for other people, it just didn't do much for me.
little too dry for my skin
4 out of 5 stars
lisamarie66 - 2 years ago
originally posted on elfcosmetics.com
I like it but don't know if I'll buy again. I need moisture, & this is slightly drier than I'd like. I like the luminous putty a lot better.
Love it
5 out of 5 stars
Abigailjane - 2 years ago
originally posted on elfcosmetics.com
I don’t put makeup on over it I just use it as is. I love the way it makes my skin feel hydrated and adds a healthy glow.