$6.99 when purchased online
Target Online store #3991
About this item
Highlights
- Made without dyes, heavy perfumes, parabens or phthalates
- Designed for the whole family
- Ivory does not test on animals
- Made with plant-based cleansers
- Dermatologist tested
Description
Ivory Mild & Gentle Body Wash leaves skin feeling healthy and clean. This mild body wash is designed with the whole family in mind and is free of dyes and heavy perfumes. Our formula gives you a rich, creamy lather for a luxurious clean with the Original scent you know and love. Ivory's safe, gentle products have been trusted by families for over 140 years.
Scent: Unscented
Suggested Age: All Ages
Health Facts: Silicone-Free, Paraben-Free, Phthalate-Free
Product Form: Liquid
Sustainability Claims: Cruelty-Free, Plant-Based
Package Quantity: 1
Beauty Purpose: Basic Cleansing
Recommended Skin Type: Normal, Combination
Net weight: 35 fl oz (US)
Features: Dermatologist Tested
TCIN: 83489265
UPC: 030772018460
Item Number (DPCI): 049-00-0375
Origin: Made in the USA and Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water, sodium lauryl sulfate, cocamidopropyl betaine, sodium chloride, fragrance, glycol distearate, sodium benzoate, sodium citrate, sodium xylenesulfonate, benzyl alcohol, sodium salicylate, hydroxypropyl methylcellulose, citric acid, disodium edta
Shipping details
Estimated ship dimensions: 9.2 inches length x 4.4 inches width x 2.8 inches height
Estimated ship weight: 2.55 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
The Ivory body wash is praised for its gentle formula, making it suitable for sensitive skin while effectively cleansing oily skin. Many guests appreciate its pleasant scent and creamy texture, which lathers well and leaves skin feeling soft and moisturized. However, some guests have expressed disappointment over recent formula changes, noting that the original scent and consistency have altered. Overall, it remains a popular choice for families seeking a mild and effective body wash.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 654 reviews
cleans effectively: 4.69 out of 5
quality: 4.61 out of 5
scent: 4.22 out of 5
value: 4.63 out of 5
80% would recommend
62 recommendations
Tried and True
5 out of 5 stars
Soap Connoisseur - 1 month ago
originally posted on ivory.com
I have purchased a couple Ivory products (laundry detergent, bar soap) and I'd thought I'd give this body wash a try. I feel that these products are tried and true; made with mild ingredients to support people with more sensitive skin. I like the price point, and it fulfills a need for me. I would buy this again.
Love it!
5 out of 5 stars
Thumbs up graphic, would recommend
Viv - 2 months ago, Verified purchaser
I love this body wash, skin feels smooth and hydrated after.
Better than Bathing in Ivory Dish Soap
3 out of 5 stars
Thumbs up graphic, would recommend
NewsView - 2 months ago
My mother-in-law was such a fan of Ivory dish soap that she had been bathing in it much of her life. When she got to that age where she needed caretaking and I realized that she had never used anything but dish soap to bathe in, I called the Ivory company and chewed them out for not indicating on the label that it was not intended for bathing. (Apparently, it made a great bubble bath, which was part of the draw.) At the time, they seem unconcerned that I was reporting that an 80-year-old woman had been bathing in their dish soap for decades on end. Perhaps I was, in the end helpful in prompting the company to offer actual bodywashes. Unfortunately, it may have been too late for my MIL. She passed away two years ago after developing a bladder tumor of a type doctors could not easily identify. I am, of course, happy to see that the company is finally offering a body wash. I only wish my MIL had been able to buy it decades ago!
1 reply from Ivory team - 3 days ago
Thank you so much for taking the time to share that wonderful story with us, and special thanks to your lovely mother for being a longtime Ivory consumer. We are so sorry to hear that your mother has passed, and we want you to know that we send our condolences. We love to create products that create special memories for families, but it is always so sad to hear that someone from those memories is no longer with us. We are proud to have served her well, and we are even more happy to know that she continues to live on in the hearts of her loved ones. Thank you so much for touching our hearts today and we hope that our products return the favor. If you have any more comments or questions, feel free to reach out to us at any time by calling (800) 395-9960, or you can send us an email through the Contact Us page on our website. We are happy you reached out and want you to know that we are here to help. Thank you so much for choosing Ivory.
My Fave
5 out of 5 stars
Thumbs up graphic, would recommend
Sacha - 2 months ago, Verified purchaser
I love this Ivory body wash - Great scent and Great price!
Clean and freash
5 out of 5 stars
670ne - 3 months ago
originally posted on ivory.com
I gave this a try after having experienced dry skin with other brands. It smellz pretty and leaves my skin feeling freah and hydrated. I recommend it to those looking for a great cleanser at such a value price.
Family friendly for all ages
5 out of 5 stars
Thumbs up graphic, would recommend
weightedsensoryitems - 3 months ago, Verified purchaser
This works well for my family. Easy on all skin types , soft gentle smell, and easy on my budget. I find this easy to make sure my kids are not overdoing too much soap as well thanks to the easy pump. For those that have a hard time squeezing bottles the pump makes it more convenient to get the soap out of the bottle!
Great for fair, sensitive skin!
5 out of 5 stars
DeeJo - 4 months ago
originally posted on ivory.com
I LOVE THIS! I remember using Ivory as a child. I am fair with sensitive skin, especially chemically sensitive to products. I recently discovered this body wash. Beside it being a great value for the size, it leaves my skin so soft. Absolutely love it!
Packaging is questionable
4 out of 5 stars
Avelyn - 4 months ago
originally posted on ivory.com
Like the product but can’t get the pump to work. Very frustrating!
Its a part if me
5 out of 5 stars
Thumbs up graphic, would recommend
CB - 4 months ago, Verified purchaser
Always love the original scent.
Ivory Body Wash
5 out of 5 stars
Thumbs up graphic, would recommend
Em - 4 months ago, Verified purchaser
Love this product, perfect for sensitive skin. Smells good and not overpowering
Heavily perfumed
1 out of 5 stars
Thumbs down graphic, would not recommend
MarkerCap - 5 months ago, Verified purchaser
The scent is overwhelming despite the description stating; "free of dyes and heavy perfumes".
1 reply from Ivory Team team - 4 months ago
We appreciate you taking the time to share your thoughts on the Ivory Original Scent Body Wash, and we’re sorry to read that you didn’t enjoy the product. When we create products we try to include features that we think everyone will love, and we strive to ensure you notice a positive difference when using Ivory, so this isn’t the experience we want you to have. We recognize that preferences may vary from person to person, so we always take consumer feedback into consideration when creating and improving products in the future, and you can be assured that we’re sharing your comments with the rest of our team. In the meantime, please send us an email from our website’s Contact Us page if you’d like to share more details about your experience.
Ivory Body Soap
5 out of 5 stars
Thumbs up graphic, would recommend
Onnensoph - 6 months ago, Verified purchaser
Great soap for gentle skin, great size and it will last for a while, doesn’t strip my skin and very gentle.
Good soap
5 out of 5 stars
Thumbs up graphic, would recommend
ksd from mo - 7 months ago, Verified purchaser
This soap is gentle for sensitive skin but, cleans my oily skin well.
Not the same
3 out of 5 stars
Thumbs down graphic, would not recommend
Nikki - 7 months ago, Verified purchaser
I have used Ivory body wash for 5+ years. But the recent change to the formula has left my body having painful acne breakouts and the smell isn't that great either. It now smells like generic Dove soap. Don't waste your money.
1 reply from Ivory team - 7 months ago
Thank you for 5 years of loyalty, and we're so sorry this happened with our Gentle Body Wash Original. We understand how upsetting something like this can be, and want you to know that safety is our top priority. All our products are thoroughly evaluated to be safe when used as directed, but we recognize some people may have personal sensitivities to certain ingredients. We'd like the opportunity to learn more and further assist you, so please call us at 1-800-395-9960 or send us an email through the Contact Us page on our website.
For the Young and "More Mature"!
5 out of 5 stars
JC777 - 8 months ago
originally posted on ivory.com
When I was 40 years old my grandmother, who was born in 1907, passed away in 2003. Ivory soap was the only cleanser I ever saw her use in my life time. She was always complimented on her beautiful skin (face included). Every soap except unscented Ivory leaves red blotches on my skin. I will use this soap as long as it is available to me.
(no review title)
5 out of 5 stars
Britt94 - 9 months ago
originally posted on ivory.com
Iv had this for TWO DAYS and it completely cleared my back acne and I have never felt so soft. I’m shocked. I’m using this forever!!
LOVE IVORY BATH SOAP!
5 out of 5 stars
Thumbs up graphic, would recommend
Kat - 9 months ago, Verified purchaser
Smell great, suds up and gentle.
Body wash
5 out of 5 stars
Thumbs up graphic, would recommend
Sandy - 10 months ago, Verified purchaser
I like the smell of this product. I like the way it doesn’t feel too thick or thin. It is just right.
Gentle cleanser
5 out of 5 stars
Thumbs up graphic, would recommend
Auntie Mimi - 10 months ago, Verified purchaser
Wonderfully mild. I use to wash my face, as my skin is sensitive.
Great value
5 out of 5 stars
Thumbs up graphic, would recommend
baby4ontheway - 10 months ago, Verified purchaser
Love this for our kids shower! The pump makes it easy for the younger ones to shower more independently.