Our advanced skin hydrator is an oil-serum formulated with 5% squalane, 2% urea and a ceramide complex to help support the skin's moisture barrier. This nourishing formula helps plump, brighten and hydrate skin for a glowing complexion. The serum is multi-functional and can be used throughout your routine to help plump, hydrate and brighten dull, and dry skin. Shake Well!
Scent: Unscented
Health Facts: Contains Ceramides, Paraben-Free, No Fragrance Added
Product Warning: Eye irritant
Product Form: Liquid
Beauty Purpose: Wrinkle Reduction, Deep Hydration, Color Correction, Energizing, Exfoliating, Hydrating, Moisturizing
Recommended Skin Type: Normal, Extra Sensitive, Oily, Sensitive, Mature, Dry, Combination, Very Dry
TCIN: 91941489
UPC: 810120261119
Item Number (DPCI): 037-14-6769
Origin: Assem USA w/foreign/dom. parts
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
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CAUTION: For external use only. Use only as directed.
Shipping details
Estimated ship dimensions: 1.68 inches length x 1.93 inches width x 4.77 inches height
Estimated ship weight: 0.43 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
A: Hello there, Thank you for your question! When pregnant or nursing, we advise consulting with your physician about the ingredients best suited for you. We hope this helps!
submitted byNaturium - 11 months ago
Brand expert
Q: When should I use this product? At the end of my skin care to seal everything in or before using actives?
submitted by Jenn0711 - 1 year ago
A: Hey,
Great question! We recommend to use the Naturium Barrier Bounce as the last step to seal in all the moisture. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page
submitted byTarget Beauty Consulting - 1 year ago
Brand expert
Q: Can you use this before retinol to help reduce irritation?
submitted by ABens - 1 year ago
A: Great question! Naturium Barrier Bounce is formulated with ingredients like squalane, urea, and ceramides that are known for supporting and strengthening the skin's barrier and would be great to apply before retinol l to reduce irritation. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.
submitted byTarget Beauty Consulting - 1 year ago
Brand expert
Q: What percentage of urea does this have?
submitted by LKR - 1 year ago
A: Hello there, Our Barrier Bounce Serum is formulated with 2% Urea plus 5% Squalane and a Ceramide Complex.
submitted byNaturium - 1 year ago
Brand expert
Q: Ingredient list please.
submitted by detailsdetails - 2 years ago
A: Hey,
Great question! Here's the list of Ingredients:
Aqua/Water/Eau, Octyldodecanol, Squalane, Shea Butter Ethyl Esters, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Propanediol, C13-15 Alkane, Crambe Abyssinica Seed Oil Phytosterol Esters, Urea, Glycerin, Silica, Polyglyceryl-3 Polyricinoleate, Sodium Chloride, Simmondsia Chinensis (Jojoba) Seed Oil, Silybum Marianum Seed Oil, Ceramide NP, Cholesterol, Oleic Acid, Blakeslea Trispora Mycelium Extract, Salicornia Herbacea Extract, Sodium Hyaluronate, Caprylic/Capric Triglyceride, Disteardimonium Hectorite, Phytosphingosine, Hydrogenated Poly(C6-14 Olefin), Benzotriazolyl Dodecyl P-Cresol, Hydrogenated Lecithin, Lactic Acid, Butylene/Ethylene/Styrene Copolymer, Ethylene/Propylene/Styrene Copolymer, Stearic Acid, Sodium Hydroxide, Citric Acid, Ethylhexylglycerin, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Sodium Sulfate, Sodium Carbonate, Tocopherol, Caprylyl Glycol, Caprylhydroxamic Acid, 1,2-Hexanediol, Phenoxyethanol, Manganese Violet (CI 77742). For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 2 years ago
Brand expert
Q: Does this have retinol in it?
submitted by Question - 2 years ago
A: Hey,
Great question! No, the Naturium Barrier Bounce does not contain retinol. Here's the INGREDIENTS
Aqua/Water/Eau, Octyldodecanol, Squalane, Shea Butter Ethyl Esters, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Propanediol, C13-15 Alkane, Crambe Abyssinica Seed Oil Phytosterol Esters, Urea, Glycerin, Silica, Polyglyceryl-3 Polyricinoleate, Sodium Chloride, Simmondsia Chinensis (Jojoba) Seed Oil, Silybum Marianum Seed Oil, Ceramide NP, Cholesterol, Oleic Acid, Blakeslea Trispora Mycelium Extract, Salicornia Herbacea Extract, Sodium Hyaluronate, Caprylic/Capric Triglyceride, Disteardimonium Hectorite, Phytosphingosine, Hydrogenated Poly(C6-14 Olefin), Benzotriazolyl Dodecyl P-Cresol, Hydrogenated Lecithin, Lactic Acid, Butylene/Ethylene/Styrene Copolymer, Ethylene/Propylene/Styrene Copolymer, Stearic Acid, Sodium Hydroxide, Citric Acid, Ethylhexylglycerin, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Sodium Sulfate, Sodium Carbonate, Tocopherol, Caprylyl Glycol, Caprylhydroxamic Acid, 1,2-Hexanediol, Phenoxyethanol, Manganese Violet (CI 77742). For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 2 years ago
Brand expert
Q: Can you apply after skin products before foundation?
submitted by Italian64 - 2 years ago
A: Hey,
Great question! Yes, you can! This nourishing formula plumps, brightens and hydrates skin for a glowing complexion. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 2 years ago
Brand expert
Q: How do you use this product?
submitted by Italian64 - 2 years ago
A: Hey,
Great question! We recommend to apply it on freshly cleansed skin. Shake well. Apply an even layer onto face, neck and chest. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 2 years ago
This product has garnered a strong following among guests for its ability to provide deep hydration and a dewy glow, making it a staple in many skincare routines. Guests appreciate its luxurious feel and effectiveness in improving skin texture, especially for those with dry or sensitive skin. However, some have experienced issues with separation and breakouts, suggesting it may not suit everyone. Overall, it stands out for its moisturizing properties and versatility in application.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4
4.4 out of 5 stars
283 star ratings
4.4 out of 5 stars with 283 reviews
78% would recommend
32 recommendations
4 out of 5 stars
5 August, 2026
originally posted on Naturium
Love
This is one of my favorites. A little goes a long way and feels amazing.
Relieves the dry areas and doesn’t feel oily on the rest.
Did you find this review helpful?
5 out of 5 stars
8 June, 2026
originally posted on Naturium
Leaves my face so soft!
Leaves my skin feeling great! I’ve used a lot of products over the years and I’m very impressed with how soft my face feels. I also have rosacea and a gluten allergy and have had no reactions to the products.
Debj
2 guests found this review helpful. Did you?
1 out of 5 stars
6 June, 2026
originally posted on Naturium
Separated
Really liked this product but it separated after only 3 months. Will not repurchase. Also, ultra would not refund
Kitty9999
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5 out of 5 stars
23 May, 2026Verified purchase
(no review title)
Adding this serum to my daily routine was the best thing I did. I can see the difference in my skin. I use it day and night. It’s a must have for me.
Patty
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1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
18 May, 2026
Causes break outs
It is great for a nice dew and glow. But. It gives me deep pimples on my cheeks. I dont have oily or acne prone skin. It does have Shea in it so if you are sensitive to that, avoid this product.
Chelsea
1 guest found this review helpful. Did you?
5 out of 5 stars
4 May, 2026
originally posted on Naturium
Great for dry skin
I have very dry, sensitive eczema and acne prone skin. It's very reactive so it can be hard to find products that don't trigger one or the other. This has been great for my texture and healing my skin barrier without causing acne breakouts. The texture is interesting - it's very runny at first but then as you blend it in it kind of sets down and takes a little more work to really rub in. But with very dry skin, I appreciate how occlusive it feels because it feels like it seals all the moisture into my skin. I also think even if you don't have dry skin like me, this is a great option for a moisturizer because it's not thick at all. I'm still undecided on if I'd repurchase but I think the product itself is amazing.
VRAC
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1 out of 5 stars
29 April, 2026
originally posted on Naturium
Broke out all over!
After a single use, this oil based serum completely broke me out. I haven’t gotten this many large pimples from a product in years. The serum itself is milky and appears lightweight. However, it does not sink into the skin and leaves a very greasy layer for hours. Very disappointed in the product, I would return it immediately if I could
Sammy1
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5 out of 5 stars
16 April, 2026
originally posted on Naturium
53 & I Love This!!!
I just received my first bottle of this amazing serum. I’ve used it for 2 days and I am completely in love with it. Seriously!!!
Justsheila
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
13 April, 2026Verified purchase
(no review title)
amazing for my skin, so glowy and made it hydrated
Abba
2 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
4 April, 2026Verified purchase
(no review title)
I was really hoping to like it but it broke me out almost immediately.
Maddie
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
4 April, 2026Verified purchase
(no review title)
this is one of the best facial products out there. absolutely love it.
Target Team Member
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2 out of 5 stars
3 April, 2026
originally posted on Naturium
Separation
The product comes out separated, even after shaking very well. I’ve just been rubbing it together in my hands to combine it before applying, but disappointing to have a serum come out of the bottle like that.
heidd77
1 guest found this review helpful. Did you?
5 out of 5 stars
17 February, 2026Verified purchase
(no review title)
This product feels amazing on your skin. It’s soothing and calming and smell. Smells amazing.
Stephannie
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5 out of 5 stars
8 February, 2026
originally posted on Naturium
Love it!
My skin loves this Barrier Cream. It’s smooth and luscious.
Den81
1 guest found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
27 January, 2026Verified purchase
Dried my skin out!
Felt and looked great on my dry skin, but a week into using this, it ended up drying out my skin so much worse than it was before! My skin is parched, peeling, and so dry now. It’s too bad because it felt so nice when I put it on.
Coffeemom
4 guests found this review helpful. Did you?
5 out of 5 stars
25 January, 2026
originally posted on Naturium
Once you try it you’ll love it!
I absolutely love this serum, it’s very much like the Tatcha plumping Serum, but at a fraction of the price. This serum will be in my rotation part of my skin care.
Ellie’s
2 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
18 January, 2026Verified purchase
Love this!
My face experienced some acne, sensitivity and extreme dryness during my 2-3 week PP. I used this twice daily for 2 weeks and noticed so much improvement in the texture and condition of my skin. My skin feels more hydrated and plump. I also appreciate that it is odorless. I recommend this product for dry, sensitive skin!
Morecakepls
3 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
17 December, 2025
The best barros cream! Ive tested over 8 diffexent one
Compared to Hailey Bieber’s RHODE barrier cream, but I’d say this one’s more hydrating and better. It goes perfect right under a hyaluronic acid serum! Glow Dewey face!
