$28.00 when purchased online
Target Online store #3991
About this item
Highlights
- Features & Benefits:
- Provides superior moisture penetration
- Curls and styles stay defined
- Great for setting twist-outs, braid-outs, Bantu knots and more as well as twisting locs
- Thick enough to provide hold, but never crunchy
- The perfect weight and buttery texture to help with curl elongation
- Great for 3B-4C hair
- Research Results:
- Clinically proven to promote hair moisture.**
- Clinically proven to curl & style hair for long-lasting definition.**
- Clinically proven to be flexible to prevent breakage.**
- ** based on a third-party study
- Formulated without: Parabens, Formaldehyde, Phthalates, SLS/SLES, Sulfates, Synthetic Fragrance (less than 1%), Gluten, Silicone
- Other: Cruelty-free, Color-Safe, Vegan, Nut Free
- Fragrance: Founder Tracee Ellis Ross picked this fragrance to be clean and not overpowering. Notes are Neroli, Rose and Patchouli.
- Who is it for: Ideal for curly, coily and tight textures.
- Usage: Apply on wet or dry hair as you style or braid. For protective styles, use to seal the hair with moisture before styling. For locs, apply cream as you retwist each strand for shine, definition and hold.
Description
The Styling Cream provides superior moisture penetration and touchable hold when setting hairstyles— twist outs, braid outs, Bantu knots, wash-and-gos. Shea Butter, Cacay Oil and Sweet Almond Oil nourish the hair while preventing breakage and damage.
Hair Type: Curly, Textured
Product Form: Cream
Beauty Purpose: Moisturizing, Curl Enhancing
Net weight: 15 fl oz (US)
TCIN: 82550465
UPC: 810015150788
Item Number (DPCI): 342-03-7316
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water/aqua/eau, butyrospermum parkii (shea) butter, cetearyl alcohol, glycerin, ceteareth-20, peg-40 hydrogenated castor oil, cocos nucifera (coconut) oil, peg-120 methyl glucose dioleate, theobroma cacao (cocoa) seed butter, potassium carbonate, rosmarinus officinalis (rosemary) leaf extract, helianthus annuus (sunflower) seed oil, caryodendron orinocense seed oil, cocos nucifera (coconut) fruit extract, prunus amygdalus dulcis (sweet almond) oil, peg-60 hydrogenated castor oil, aloe barbadensis leaf extract, hydrolyzed wheat protein, ethylhexylglycerin, caprylyl glycol, polysorbate 60, citric acid, phenoxyethanol, hydroxyethylcellulose, disodium edta, disodium phosphate, sodium phosphate, sodium benzoate, benzyl alcohol, phenethyl alcohol, potassium sorbate, sodium sulfite, fragrance/parfum, benzyl benzoate, hexyl cinnamal, amyl cinnamal, hydroxycitronellal, linalool, citronellol, limonene, coumarin
Shipping details
Estimated ship dimensions: 3.44 inches length x 3.44 inches width x 3.38 inches height
Estimated ship weight: 1.12 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
The styling cream is highly praised for its ability to define curls, provide moisture, and maintain hairstyles for various hair types, especially natural and curly hair. Guests appreciate its pleasant scent, thick consistency, and effectiveness in keeping hair hydrated and manageable. However, some guests experienced issues with greasiness and product buildup.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 3659 reviews
82% would recommend
17 recommendations
Absolutely A True Gem,
5 out of 5 stars
Brandon C. - 9 days ago
originally posted on PATTERN Beauty
[This review was collected as part of a promotion.] It is amazing the fragrance is very beautiful Pattern Beauty is an amazing inspiration to me. This Is A True Gem I Love It Very Much. And fully moisturizes my hair Absolutely Amazing.
Love Patterns products
5 out of 5 stars
Taryn J. - 12 days ago
originally posted on PATTERN Beauty
[This review was collected as part of a promotion.] Patterns is perfect for my curly thick hair. It’s made my curls so defined and manageable. Highly recommend. If I had to choose only a couple (I use full line) I’d say shampoo and leave in conditioner. But I absolutely love the deep conditioner and the hair cream as well. Love love love
Another great product from Pattern for my curly hair
5 out of 5 stars
Darlene - 15 days ago
originally posted on http://www.ulta.com

Another great product from Pattern. I've been using the gel but thought I'd give the creme a try. I love both. If I'm looking for something for a bit of a softer natural look I use the creme. If I want more defined curls use the gel.
Love it!!
3 out of 5 stars
Latrice G. - 17 days ago
originally posted on PATTERN Beauty
[This review was collected as part of a promotion.] Love the product and a little goes a long way for my braid out
This styling cream is EXCELLENT!
5 out of 5 stars
Lesia T. - 19 days ago
originally posted on PATTERN Beauty
[This review was collected as part of a promotion.] This styling cream is EXCELLENT! It did an amazing job defining my curls.
Favorite product
5 out of 5 stars
Angela H. - 25 days ago
originally posted on PATTERN Beauty
[This review was collected as part of a promotion.] It is hard to choose a favorite Pattern product but the styling cream the SHIZ-NIT! I struggle with hydration. This styling cream has been a lifesaver.
Pleasantly Surprised!
5 out of 5 stars
Kristina C. - 27 days ago
originally posted on PATTERN Beauty
[This review was collected as part of a promotion.] I was a little skeptical, so I only purchased the travel sizes. But babbbbbyyyy…. The way this products tamed my curls and made the pop…! I will be switching to this product exclusively and telling everyone I can to try it. I’m a cigar smoker and the curl refresher helps that outdoor too! Thank you, Pattern
I use it before braiding
5 out of 5 stars
Christine T. - 1 month ago
originally posted on PATTERN Beauty
[This review was collected as part of a promotion.] I use it before braiding my hair in five to six braids at night. In the morning I finger comb my hair for curls that last all day into the evening. It works every time.
Perfect moisture balance
5 out of 5 stars
Renee O. - 1 month ago
originally posted on PATTERN Beauty
[This review was collected as part of a promotion.] This balance of shine and moisture is great. Does not leave me hair feeling too heavy.
Best Products Ever!
5 out of 5 stars
Ashanty R. - 2 months ago
originally posted on PATTERN Beauty
These products give me the juiciest and bounciest curls ever !! my wash days last me over a week, totally worth it!
One of the best
5 out of 5 stars
Chestarr - 2 months ago
originally posted on http://www.ulta.com

I dislike hair typing but if it helps…. I would be a type 4. Been natural for over 4 years and was once a product junkie. I have used other Pattern products and have no complaints but 1st time trying the leave in with the styling cream. Wow … great moisture and shine which held for days. A keeper!
Love it!!
5 out of 5 stars
Imani R. - 2 months ago
originally posted on PATTERN Beauty
[This review was collected as part of a promotion.] The styling cream is buttery, smooth, and moisturizing! Leaves my hair with great bounce.
Loveee except for one thing…
5 out of 5 stars
15 - 2 months ago
originally posted on http://www.ulta.com

I heard really great things about pattern so i wanted to try it out for myself. I have lighter skin with thinish medium 3a-3b hair. Normally the only things I do to my hair on washdays is shampoo, conditioner, and airdry. I used this after getting out of the shower and then scrunched it in the smell is amazing it smells like you just peeled open a ripe banana! Anyway, it gave my hair tons of definition I couldn't spot any frizz it didn't dry as soft as it normally does. I'm washed days, but it's probably because I'm not used to it yet. Highly recommend!!!!!!!
changed my hair
5 out of 5 stars
Jacque H. - 2 months ago
originally posted on PATTERN Beauty
Im in love!!! Ive tried so many different produts and now ive finally found one i love and really helps enhance my girls 10/10
Moisturized and Juicy
5 out of 5 stars
Angel M. - 3 months ago
originally posted on PATTERN Beauty
[This review was collected as part of a promotion.] The styling cream is thick and left my curls super moisturized and juicy! Definitely will be keeping this in heavy rotation!
10/10
5 out of 5 stars
Taylor H. - 3 months ago
originally posted on PATTERN Beauty
[This review was collected as part of a promotion.] I’m so glad I found these products it works wonders finally products that do my hair some good
This is A MUST Have styling cream!
5 out of 5 stars
Romance - 3 months ago
originally posted on http://www.ulta.com

This is a go to cream for our household. She's THICK & creamy but don't worry she leaves no cast and creates a flood of moisture that will leave your twists extremely juicy and joyfully hydrated! Highly recommended! This is my FIRST time purchasing the jumbo pump size so I'm skeptical to see how the function of the container holds up. Over all Pattern hasn't failed yet with its amazing formula!
Favorite Pattern Product
5 out of 5 stars
MYAH L. - 4 months ago
originally posted on PATTERN Beauty
[This review was collected as part of a promotion.] The styling cream is hands down my favorite product from Pattern! My hair absolutely loves this! It is thick, creamy, and very moisturizing. I use it on my mini twists in combination with the curl gel and my results are perfect.
Style Anyway You Want
5 out of 5 stars
Debra F. - 4 months ago
originally posted on PATTERN Beauty
[This review was collected as part of a promotion.] The styling cream you do not have to use much. A little goes a long way. Any style you want to it is so moist and creamy, like all the products are.
It’s a part of my daily hairstyling
5 out of 5 stars
Melisa S. - 4 months ago
originally posted on PATTERN Beauty
[This review was collected as part of a promotion.] I love the styling cream. I use it daily. With a mist of water and my brush, I get a very sleek bun.