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Seventh Generation Liquid Laundry Detergent Soap - Fresh Lavender Scent
$19.99 when purchased online
Target Online store #3991
About this item
Highlights
- Seventh Generation Laundry Detergent lifts stubborn stains like tomato sauce, grass and coffee with our enzyme rich formula
- THis liquid detergent is free of dyes, synthetic fragrances & artificial brighteners
- Don’t just take our word for it, our washing detergent is a USDA Certified Biobased Product 97%
- Our laundry detergent is designed to work in both HE and standard machines, it’s powerful in all washing temperatures, and its septic safe
- The Fresh Lavender scent in our detergent liquid is derived from 100% essential oils and botanical extracts, leaving your laundry fresh and clean without harsh chemicals
- Caring today for the next seven generations with Seventh Generation liquid laundry detergent - bottle is made from 100% post-consumer recycled content (PCR), closure contains recycled content (97%)
Description
Seventh Generation Laundry Detergent is tough on stains but gentle to your world. With no dyes, artificial brighteners or synthetic fragrances, our laundry detergent liquid gives you great results in HE and standard machines and works in all water temperatures. This laundry soap, made with plant-based ingredients, is a USDA Certified Biobased 97%. The Fresh Lavender scent is derived from 100% essential oils and botanical extracts, leaving your laundry fresh and clean without harsh chemicals. For more than 25 years, Seventh Generation has been thoughtfully formulating safe and effective plant-based products that work. Really well. As a leading green laundry detergent manufacturer, we are proud to make biodegradable and EPA Safer Choice Certified detergents. You may also notice a cute Leaping Bunny seal on our products. That means we never test our products on animals and our products do not contain animal-based ingredients. We design our products to be safe for people, their homes, and the environment. Based in Vermont, Seventh Generation is proud to be a Certified B Corporation. B Corps are certified to be better for workers, better for communities, and better for the environment. By choosing Seventh Generation washing detergent and dryer sheets products, you’re joining us in nurturing the health of the next seven generations. Packaging contains recycled content - Bottle is made from 100% post-consumer recycled content (PCR), Closure contains recycled content - 97%
Scent: Lavender
Health Facts: Contains Naturally Derived Ingredients, Phosphate-Free, Artificial Fragrance-Free, Animal By-Product-Free, Dye-Free
Product Warning: Flush immediately if product enters eyes, drink water if product is swallowed, keep out of reach of children
Formulation: High Efficiency
Product Form: Liquid
Sustainability Claims: Cruelty-Free, Biodegradable, Recyclable, Plant-Based, Not Tested on Animals, Bio-Based, Contains Recycled Content, Post-Consumer Recycled Material
Industry or Government Certifications: USDA Certified Biobased Product
Net weight: 135 fl oz (US)
Number of uses: 90
TCIN: 84215098
UPC: 732913450640
Item Number (DPCI): 003-02-4674
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water / eau, laureth-6 (plant-derived cleaning agent plantes), sodium lauryl sulfate (plant-derived cleaning agent sodium citrate (plant-derived water softener sodium oleate (plant-derived anti-foaming agent sodium chloride (mineral-based viscosity modifier protease enzyme blend (plant-based soil remover, calcium chloride (mineral-based enzyme stabilizer amylase enzyme blend (plant-based soil remover, mannanase enzyme blend / (plant-based soil remover citric acid (plant-derived ph adjuster benzisothiazolinone (synthetic preservative methylisothiazolinone (synthetic preservative plant-derived fragrances : acacia (mimosa) extract, citronellol, lavandula angustifolia (lavender) oil, mentha viridis (spearmint) leaf oil, pelargonium graveolens (geranium) flower oil, pogostemon cablin (patchouli) oil.
Allergens & Warnings:
KEEP OUT OF REACH OF CHILDREN. If product gets in eyes, flush thoroughly with water. If swallowed, drink plenty of water. , Citronellol and linalool are fragrance allergens.Shipping details
Estimated ship dimensions: 5.78 inches length x 8.46 inches width x 11.25 inches height
Estimated ship weight: 9.66 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is this detergent safe to use for newborns?
submitted by Sarah - 1 year ago
A: Thanks for asking about our Fresh Lavender Scent Liquid Laundry Detergent! All of our detergents are formulated to be tough on stains, but gentle on clothes, and this includes baby's clothing. It is always a good idea to reference garment care instructions before washing. Certain stains are best pre-treated prior to washing. We hope this helps!
submitted bySeventh Generation - 1 year agoBrand expert
Q: Is this detergent ideal and safe to use on merino wool?
submitted by Jen - 5 months ago
A: Thank you for reaching out regarding our Fresh Lavender Scent Liquid Laundry Detergent. Our liquid laundry detergents contain enzymes to help break down tough stains on clothes and are suitable for washing almost any type of fabric, including production wool (Smartwool, Ibex, Icebreaker, etc). We do suggest being cautious when using fine silk or fine/virgin wool, since enzymes can break down the fragile fibers. If you are concerned about the enzymes in the liquid laundry detergent, you can try our Dish Soap to hand-wash your wool garments. The Dish Soap contains many of the same cleaning agents as the laundry detergent but does not contain the enzymes. We hope this helps!
submitted bySeventh Generation - 4 months agoBrand expert
Q: Is this Laundry soap ok to use in HE washing Machines?
submitted by Patti - 11 months ago
A: Thanks for reaching out. Our Fresh Lavender Liquid Laundry Detergent Soap is designed to work in both HE and standard machines, it’s powerful in all washing temperatures, and it's septic safe. We hope this helps!
submitted bySeventh Generation - 11 months agoBrand expert
Q: Can you these on luxury bamboo sheets
submitted by Mary - 11 months ago
A: Thanks for reaching out! Our Fresh Lavender Liquid Laundry Detergent Soap can be used on items such as luxury bamboo sheets. We recommend that you use less detergent and do not use other laundry additives such as fabric softener or bleaching agents. Detergent residue is not good for the down; so it is a good idea to use an extra rinse cycle. If you chose to use a powder detergent, it is recommended that you dissolve the powder to put it in the dispenser. This will prevent clumps of powder from collecting on the down items.
submitted bySeventh Generation - 11 months agoBrand expert
Q: Does this product contain 1,4 dioxane- a known carcinogen? Are there any other carcinogens in this product? Which ingredients may cause harm to humans, waterways, marine life?
submitted by Kalikara - 1 year ago
A: Thanks for reaching out. Seventh Generation uses sustainably sourced, plant-based, 1,4 dioxane free SLS. Additionally, our formulas are carefully formulated to be gentle on you - we hope this helps!
submitted bySeventh Generation - 1 year agoBrand expert
Q: is there actual "soap" in it for softness?
submitted by questioner - 2 years ago
A: Thanks for asking about our Fresh Lavender Laundry detergent. All of our ingredients are listed on the packaging and are subject to change. For more specific information, please reach out to us at SVG.support@unilever.com with ref. ID: 44945638. We look forward to helping.
submitted bySeventh Generation - 2 years agoBrand expert
Q: can you use this on colored clothes?
submitted by Mk - 2 years ago
A: Thanks for asking. Yes, our Fresh Lavender Scent Liquid Laundry detergent is color safe - we hope this helps!
submitted bySeventh Generation - 2 years agoBrand expert
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4.5 out of 5 stars with 541 reviews
cleans effectively: 4.34 out of 5
quality: 3.94 out of 5
scent: 4.3 out of 5
value: 3.8 out of 5
60% would recommend
87 recommendations
Lavender seventh generation
5 out of 5 stars
Thumbs up graphic, would recommend
Heart Sewarshirt - 3 months ago, Verified purchaser
This detergent smells amazing. My two kids have very sensitive skin and have not had any issues with this detergent. I love having a little scent after the laundry is done, and have searched many different brands. Seventh generation is the only one that did not break out my children!
Clean choice
5 out of 5 stars
Thumbs up graphic, would recommend
coffeelover20 - 3 months ago
Love that it's a more natural laundry soap ans it's clear with no dyes.
Great Choice!!
5 out of 5 stars
Thumbs up graphic, would recommend
Sandra R - 3 months ago, Verified purchaser
I love this particular scent and it does a great job cleaning my laundry.
Safer alternative
5 out of 5 stars
Thumbs up graphic, would recommend
Joy - 3 months ago, Verified purchaser
I use the product because of the reviews and recommendations. I started using the product 3 year ago.
Worst design I've ever seen
1 out of 5 stars
Thumbs down graphic, would not recommend
Choward78 - 4 months ago, Verified purchaser
The detergent itself is great, however, I cannot explain how terrible the cap on this product is. It makes a horrible mess and you cannot see the measurements inside the cap. It’s so bad I actually transfer the Seventh Generation detergent into an empty Tide bottle.
1 reply from Seventh Generation team - 4 months ago
We're sorry to hear the new cap on our Liquid Lavender Lavender leaks and pops off as soon as you tighten it and we'd like to get more details for our Quality Team, if you don't mind reaching out to SVG.support@unilever.com. You can share ref ID: 49554022, and the rest of our team will take it from there!
WASH
5 out of 5 stars
Thumbs up graphic, would recommend
SOFT - 5 months ago, Verified purchaser
This is GREAT! Always need this.
Wrong product
1 out of 5 stars
Thumbs up graphic, would recommend
Bobbie319 - 5 months ago, Verified purchaser
I ordered bio based deep clean seventh generation lavender detergent. They sent me clean with purpose. It’s not the same product.
1 reply from Seventh Generation team - 5 months ago
We're so sorry for any confusion and inconvenience! We recommend reaching out to Target's Customer Service Team directly for assistance.
Perfect HEALTHY essential oil scent for a recovering Downy addict😬
5 out of 5 stars
Thumbs up graphic, would recommend
Carrie83 - 5 months ago, Verified purchaser
Smell is subtle and natural, perfect for the in-between while I transition away from fragrance❤️
Great product at a fair price!
4 out of 5 stars
Thumbs up graphic, would recommend
green gurl - 6 months ago, Verified purchaser
I've used Seventh Generation Laundry Soap & Fabric Softener for a few years now. Love that it's great for the environment and cleans well too. I just wish I hadn't been spoiled by the stronger & longer lasting scent of harsher products. If only 7thGen scents were stronger but I guess the sacrifice is worth the greater good!
Shrinkflation hit this one as well
1 out of 5 stars
Thumbs down graphic, would not recommend
Vanna_Versedd - 7 months ago
Bottle used to be 100 oz for the same price now the company made it 90 oz. Do not buy from these companies that are undermining your intelligence so they can fill their pockets.
New favorite
5 out of 5 stars
Thumbs up graphic, would recommend
Jasmine - 9 months ago, Verified purchaser
Love the scent! The cap is weird and not as functional as I would like but it’s still worth the use.
Allergic Reaction
1 out of 5 stars
Thumbs down graphic, would not recommend
PD - 9 months ago
Don’t use this softener it broke my 1 year old in horrible hives! She had hives for 2 days. Downy nature is a similar product to this and I regret switching it out. Just stick to your usual!
1 reply from Seventh Generation team - 9 months ago
We're sorry to hear about your experience with our Fresh Lavender Scent Liquid Laundry Detergent. Safety and satisfaction are our top priorities. Please contact our Consumer Services team at SVG.support@unilever.com with your contact details and the ref ID# 48148845 so we can address this matter promptly. Thanks.
Great product, ridiculous lid/cap design
1 out of 5 stars
Rob S - 9 months ago
I'm guessing they saved a little plastic with this new design, but no one tested it. There are no marks (or invisible marks) inside the cap to help know how much to use. Then, as the pictures indicate, it makes an awful mess when you want to use the lid as ... a lid. Wake up Seventh Generation - we deserve better. We're already paying a premium.
1 reply from Seventh Generation team - 9 months ago
We apologize for any inconvenience caused by our Fresh Lavender Scent Liquid Laundry Detergent Soap. Your satisfaction is our priority. Please reach out to our Consumer Services team at SVG.support@unilever.com with your contact details and the ref ID: 48124489 so we can address your concerns promptly.
Satisfied
5 out of 5 stars
Thumbs up graphic, would recommend
CC Cruz - 10 months ago, Verified purchaser
I’ve used the 7th generation lavender laundry detergent for yrs. It cleans well, like the scent & like that the ingredients don’t harm the environment. Also I think the price is fair for what u get
Cleans well!
5 out of 5 stars
Thumbs up graphic, would recommend
Handy girl - 10 months ago, Verified purchaser
If you're looking for more natural ingredients, this is it! And the lavender smell is amazing and not overpowering.
Seventh Generation
5 out of 5 stars
Thumbs up graphic, would recommend
Julia Jelkes - 10 months ago
I love how it smells. Also , it get my clothes super clean. I purchased this product over 10 times and for years . I highly recommend.
Toss tge lid in the washer
5 out of 5 stars
Lex - 11 months ago
Rinse or toss the cap in with the load of laundry your doing. Easy
Quality clean
5 out of 5 stars
Thumbs up graphic, would recommend
Yarn play - 1 year ago, Verified purchaser
I have purchased before, like the price and the size
Great!
5 out of 5 stars
Thumbs up graphic, would recommend
elle - 1 year ago, Verified purchaser
Great and clean detergent! All I will ever use now!
Makes your cloths come clean and smell so good
5 out of 5 stars
Thumbs up graphic, would recommend
Hopefull Shopper - 1 year ago, Verified purchaser
I love using this product since my younger sister has been using it for her family I love the smell fregance it’s better than anything else.