EasterBlack-owned or founded brands at TargetGroceryClothing, Shoes & AccessoriesBabyHomeFurnitureKitchen & DiningOutdoor Living & GardenToysElectronicsVideo GamesMovies, Music & BooksSports & OutdoorsBeautyPersonal CareHealthPetsHousehold EssentialsArts, Crafts & SewingSchool & Office SuppliesParty SuppliesLuggageGift IdeasGift CardsClearanceTarget New ArrivalsTarget Finds#TargetStyleTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores

Sponsored

Ulta Beauty Collection Auto Eyeliner - 0.01oz - Ulta Beauty

Ulta Beauty Collection Auto Eyeliner - 0.01oz - Ulta Beauty - 2 of 2
Ulta Beauty Collection Auto Eyeliner - 0.01oz - Ulta Beauty - 1 of 2
$9.00 when purchased online
Target Online store #3991

About this item

Highlights

  • Matte and metallic finishes
  • Waterproof
  • No sharpening required
  • Soft, gliding application
  • Proudly cruelty free with clean ingredients

Description

It's all in the details. Define and line your eyes with Ulta Beauty Collection's Automatic Eyeliner. Precise, fine-tip point provides creativity for any liner style. Choose your go-to from matte or shimmery metallic finishes. Packaging may vary, same formula you love.
Suggested Age: 10 Years and Up
Color Palette: Dark Tones
Product Form: Pencil
Beauty Purpose: Defining
Net weight: 1 Ounces
TCIN: 91382497
UPC: 717897121410
Item Number (DPCI): 342-02-5655
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 5.098 inches length x 0.306 inches width x 0.306 inches height
Estimated ship weight: 0.01 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Summary of reviews

This eyeliner is praised for its smooth application and long-lasting wear, making it a favorite among guests. Many appreciate the variety of colors available, especially the unique shades like matte cobalt and purple. However, some guests have experienced issues with smudging and durability. Overall, it offers great value for those seeking an affordable yet effective eyeliner option.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.1 out of 5 stars with 6862 reviews
    100% would recommend
    1 recommendations

    Opaque

    5 out of 5 stars
    Thumbs up graphic, would recommend
    tiffanyp - 17 days ago, Verified purchaser
    • Skin tone: Light
    • Hair color: Brunette
    • Skin type: Normal
    • Eye color: Hazel
    This is a good white. Many others I’ve tried aren’t opaque. I use it on my waterline.
    Did you find this review helpful?

    don't buy metallic purple

    2 out of 5 stars
    Maria - 29 days ago
    originally posted on http://www.ulta.com
    the color payoff blows, you'd need a black shadow liner first to make it pop, go with ColourPop.... About the same price but wayyyyyy better quality.
    Did you find this review helpful?

    A great color for hazel eyes

    4 out of 5 stars
    Linda - 1 month ago
    originally posted on http://www.ulta.com
    Easy to use
    Did you find this review helpful?

    No I wouldn't buy this product again.

    3 out of 5 stars
    Jennifer - 2 months ago
    originally posted on http://www.ulta.com
    It smeared.
    Did you find this review helpful?

    Constantly good quality and will buy again

    5 out of 5 stars
    Siu - 2 months ago
    originally posted on http://www.ulta.com
    Constantly good quality and will buy again
    Did you find this review helpful?

    i would like buy again

    5 out of 5 stars
    parisa - 2 months ago
    originally posted on http://www.ulta.com
    i like it
    Did you find this review helpful?

    Use it alot. Nice

    4 out of 5 stars
    Jacqueline - 2 months ago
    originally posted on http://www.ulta.com
    Great
    Did you find this review helpful?

    Not really impressed.

    2 out of 5 stars
    Magnolia - 2 months ago
    originally posted on http://www.ulta.com
    I bought the teal and LOVE the color…if I spend 5 minutes scraping it onto my eyelid. The liner is too dry and drags when trying to apply, have to go over the same spot several times as it tugs at the skin around my eyes. While its beautiful once it's on there, but it is not worth my money to re-purchase. It lasts for several hours then fades, and it's not worth re-applying. I'm not going to exacerbate my eyes wrinkling prematurely by tugging and pulling the skin around my eyes taught to apply for the sake of a mid-at-best eyeliner. Wish it was way creamier.
    Did you find this review helpful?

    I love this product!

    5 out of 5 stars
    Jo - 2 months ago
    originally posted on http://www.ulta.com
    I've been buying this item for several years now. It's the only eyeliner that I will buy. It goes on so smoothly & there are several colors to choose from. I've recommended this product to others as well. If you decide to try it you won't be disappointed.
    Did you find this review helpful?

    Automatic doesn't work!!

    2 out of 5 stars
    Amber - 3 months ago
    originally posted on http://www.ulta.com
    I bought two of these eyeliners and neither one would get more eyeliner out when I twisted it. I had previously been using the ulta eyeliner pencils and they lasted me years. One of these didn't even last two months with infrequent use
    Did you find this review helpful?

    Eyeliner

    4 out of 5 stars
    SUSAN - 3 months ago
    originally posted on http://www.ulta.com
    I love the brown. It's perfect & glides easily over the lash line BUT I don't care as much for the purple. Too lightly pigmented so it's difficult to see. Not a fan of the purple because it needs to be a tad darker. Would purchase the brown again.
    Did you find this review helpful?

    Does not stay on long enough without wearing off

    1 out of 5 stars
    Nicole - 3 months ago
    originally posted on http://www.ulta.com
    I did not like this product. It wears off too quick.
    Did you find this review helpful?

    Great for tightlining, underlining eyes

    5 out of 5 stars
    Aileen - 3 months ago
    originally posted on http://www.ulta.com
    I love this in matte brown for subtle lining on my "no makeup" makeup days
    Did you find this review helpful?

    Not Smooth

    2 out of 5 stars
    Em - 3 months ago
    originally posted on http://www.ulta.com
    I bought the matte purple & black glitter colors. when I swiped them across my hand at the store with the testers, they seemed to go on smooth. not the same story once I tried to apply them to my eyes.I had to go over several times and it kept just taking it off when I did. The black glitter definitely didn't have very much glitter and almost seemed grayish instead of black. will be returning both colors.
    Did you find this review helpful?

    Yes

    4 out of 5 stars
    Ari - 3 months ago
    originally posted on http://www.ulta.com
    I fw it heavy. Nicely pigmented and inexpensive
    Did you find this review helpful?

    Still love this eyeliner

    5 out of 5 stars
    Jackson - 4 months ago
    originally posted on http://www.ulta.com
    I've purchased more expensive liners and they run and use up quickly. This one works best at a great price.
    Did you find this review helpful?

    Eyeliner

    1 out of 5 stars
    Debbie - 4 months ago
    originally posted on http://www.ulta.com
    Hate the glitter. Must have been in the wrong place! Didn't know i bought it!!
    Did you find this review helpful?

    I will buy this product again!

    5 out of 5 stars
    Sandra - 5 months ago
    originally posted on http://www.ulta.com
    I like this eyeliner. It goes on smoothly and lasts a long time. I really like the color, too.
    Did you find this review helpful?

    I would not buy this product again.

    1 out of 5 stars
    Please don't include my name or email. - 5 months ago
    originally posted on http://www.ulta.com
    The spoolie broke off after just 1 week of using the product.
    Did you find this review helpful?

    I would not buy again

    1 out of 5 stars
    Charlotte - 5 months ago
    originally posted on http://www.ulta.com
    Very disappointed. It's not waterproof. Won't stay in place
    1 guest found this review helpful. Did you?

    Get top deals, latest trends, and more.

    Privacy policy

    Footer

    About Us

    About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

    Help

    Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member Services

    Stores

    Find a StoreClinicPharmacyOpticalMore In-Store Services

    Services

    Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
    PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy