$12.00 when purchased online
Target Online store #3991
About this item
Highlights
- EFFORTLESS APPLICATION
- Precision brush tip lines & defines flawlessly & smoothly
- LONGWEARING COLOR
- Smudge-proof, water-resistant, 18-hour, rich pigment
- VERSATILE EFFECTS
- Creates subtle or bolder effects
Description
YOU'RE IN CONTROL ALL THE WAY
Boldly line and define with the Morphe Make It Big Brush-Tip Liquid Liner. This brush-tip liquid liner glides on precisely, smoothly, and flawlessly for effortless artistry, whether you’re creating subtle flicks or dramatic wings. Simply store the liner upside down to keep the brush super saturated, give it a shake before application, and use the brush tip for finer effects and the brush side for thicker ones. Longwearing, the smudge-proof, water-resistant, 18-hour, richly pigmented formula really keeps up with you.
Boldly line and define with the Morphe Make It Big Brush-Tip Liquid Liner. This brush-tip liquid liner glides on precisely, smoothly, and flawlessly for effortless artistry, whether you’re creating subtle flicks or dramatic wings. Simply store the liner upside down to keep the brush super saturated, give it a shake before application, and use the brush tip for finer effects and the brush side for thicker ones. Longwearing, the smudge-proof, water-resistant, 18-hour, richly pigmented formula really keeps up with you.
Suggested Age: 10 Years and Up
Color Palette: Dark Tones
Product Form: Liquid
Beauty Purpose: Defining
Net weight: .19 Ounces
TCIN: 86213208
UPC: 192608237619
Item Number (DPCI): 342-02-0424
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua, eau), acrylates copolymer, black 2 (ci 77266, nano), styrene/acrylates copolymer, butylene glycol, 1,2-hexanediol, pentylene glycol, phenoxyethanol, sodium hydroxide, caprylyl glycol, ethylhexylglycerin, sodium dehydroacetate, disodium edta.
Shipping details
Estimated ship dimensions: 0.51 inches length x 0.55 inches width x 5.03 inches height
Estimated ship weight: 0.035 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This eyeliner has garnered a mix of enthusiastic praise and some disappointment from guests. Many appreciate its smudge-proof formula, easy application, and precise brush tip, making it ideal for creating both thin and bold lines. However, some guests have experienced issues with dryness and inconsistent application. Overall, it offers a great balance of affordability and performance, making it a worthy addition to any makeup routine.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.9 out of 5 stars with 302 reviews
25% would recommend
4 recommendations
Dry pen straight out of the box
1 out of 5 stars
Gissy - 13 days ago
originally posted on http://www.ulta.com

I was in need of a new liner & didnt want to spend so much like i normally do. I tried the tester at Ulta on my hand & it didn't budge when I tested it! I immediately purchased 4. Got home & opened one, it was literally dry! I tested them one by one on my hand & every single one of them was the same. What a bummer..
Dry Ink didn't last more than 3 uses
1 out of 5 stars
Mimi - 1 month ago
originally posted on http://www.ulta.com

Dry and patchy. Color faded over eyeshadow. I would not recommend or repurchase.
Do not buy
1 out of 5 stars
Thumbs down graphic, would not recommend
amboro - 1 month ago, Verified purchaser
Also got a dry one! WeChat a waste of money
Transfers easily on oily lids
1 out of 5 stars
Des - 3 months ago
originally posted on http://www.ulta.com

I miss their old formula. This one migrates and smudges throughout the day, leaving a sticky messy line around my eyelid crease about 8 hours into the day.
Si lo compraría de nuevo
5 out of 5 stars
Nancy - 3 months ago
originally posted on http://www.ulta.com

Me gustó mucho
Dry out of the box
1 out of 5 stars
- 3 months ago
originally posted on http://www.ulta.com

Dry out of the box just like every single other liquid liner I've dried. I'm desperately trying to get into makeup but I have yet to find a single eyeliner that is NOT so dry when I take it out of the box that it barely even writes.
Dried Up
1 out of 5 stars
Thumbs down graphic, would not recommend
Frustrated - 4 months ago, Verified purchaser
Purchased mine and it was all dried out...
I wouldn't buy this again.
1 out of 5 stars
Vanessa - 4 months ago
originally posted on http://www.ulta.com

Unfortunately I wanted this to work but this was not good at all. It's not smooth when you put it on. Morphe had another liquid eyeliner that was so much better , sadly it's discontinued
Dry
1 out of 5 stars
Guadalupe - 5 months ago
originally posted on http://www.ulta.com

I purchased because i needed a new eyeliner and it was on sale. Unsure if i just got a bad one or what bit it is DRY!
Formula change?
3 out of 5 stars
Victoria - 6 months ago
originally posted on http://www.ulta.com

I've been buying this for a few years as an alternative to the more expensive Stila waterproof liquid liner. Initially, this Morphe one would stay forever, like I've had straight crying sessions with it still remaining intact, and it would apply beautifully without drying up. I purchased this once over the summer, and it dried up super quick to where I could only get one line in, and the rest would be crusty and dry and lacking pigment. I thought I maybe just bought a dud, so I repurchased recently, and it's the same thing. Truly disappointing, as this was a favorite of mine. I think I'll have to go back to spending $25 on my classic Stila liquid liner.
Best for the brand and price
5 out of 5 stars
Thumbs up graphic, would recommend
Blackbodian - 8 months ago, Verified purchaser
- Skin tone: Dark
- Skin type: Combination
- Skin concern: Aging, Pores, Uneven skin tone
- Hair color: Black
- Eye color: Black
Smudge Proof easy application. Normally I use a gel pot eyeliner from Maybelline. And that takes some level of skill to learn. But it smudged. I wanted to try a liquid since it was my first time. This was a good price, and it's flexible enough to get the right wing, worn all day no smudge. It is very dark and dries quickly. I'm impressed and love it. Use an oil face cleanser to remove. I highly recommend this product.
Had high hopes
2 out of 5 stars
Labeau - 10 months ago
originally posted on http://www.ulta.com

Maybe I got a dud because theres no way this is anyones comparable replacement for the discontinued NYX holy grail liner (forever RIP). It's dry and applies weirdly inconsistent. One eye is like a sheer black and the other will be a different tone. I've shaken it plenty before use.
Game changer eyeliner!
5 out of 5 stars
Carolyn - 1 year ago
originally posted on https://www.morphe.com

Holy moly... this eyeliner is a game changer. I had almost stopped using eyeliner. Saw the ad for it, thought "why not", the cost is very reasonable, so I ordered. Very glad I did!
I would definitely purchase this product again and recommen!
5 out of 5 stars
Magda - 1 year ago
originally posted on https://www.morphe.com

I am in love with this liner it's the best liner I've used ever! It's so precise!
solid eyeliner for casual day
4 out of 5 stars
SHERI - 1 year ago
originally posted on https://www.morphe.com

it is a good eyeliner with good quality color and longer lasting than some. it does fade after a few hours
Underrated eyeliner, my new go-to!
5 out of 5 stars
Cristina - 1 year ago
originally posted on http://www.ulta.com

Tried this eyeliner out on a whim. I was a fan of nyx liners for years but their quality control hasnt been the best as of late. This eyeliner stays on literally all day and its super matte!! Also very easy to use because of the brush tip applicator. My only complaint of it is that its not super opaque so you have to layer on the eyeliner a bit more to get a darker black. But this is a pretty minor issue in my opinion. I'm gonna stick with this liner as long as i can!
Make it DRY
1 out of 5 stars
Thumbs down graphic, would not recommend
Make it big - 1 year ago, Verified purchaser
Dislike, so sad I purchased 3 times and the 3 times was DRY. So I decide to returned
would not recommend
1 out of 5 stars
bri - 1 year ago
originally posted on http://www.ulta.com

I purchased this liner because it was half off. I wouldn't buy it if it was 75% off. I hate the formula. It comes off throughout the day.
Perfect for hooded eyes!!
5 out of 5 stars
Emily - 1 year ago
originally posted on http://www.ulta.com

Long been on the hunt for a liner that wouldn't smudge with my hooded eyes. This last way longer than other liners I've found, dries down fast and the brush tip is perfect for drawing a liner that works with my eye folds. Definitely recommend for anyone else with hooded eyes.
It's a no for me
1 out of 5 stars
Y - 1 year ago
originally posted on http://www.ulta.com

About to go return this one. I tried a different Morphe eyeliner and was happy with so I figured Make It Big is probably the same quality but sadly no. The tip felt stiff as soon as it touched my lid and no ink was coming on. Drew inconsistent lines on my hand and when I tried it on my eyelid it was the same.