$22.00 when purchased online
Target Online store #3991
About this item
Highlights
- Hydrate and brighten highlighted, colored blonde and gray hair
- Enhances cool tones
- Neutralize brassy hues
- Pro-grade violet pigment cancels out yellow and brassy tones
- Paraben Free
- No Harmful Sulfates
Description
Verb® Purple Mask is formulated with pro-grade violet pigment and açaI extract to brighten, hydrate and soften hair while toning.
Designed for reducing brassiness on highlighted, colored or natural blondes and grays. Reduces brassiness by 14%* After shampooing, work formula through mid-lengths to ends. Allow mask to sit on the hair for 5-7 minutes then rinse. Use once a week or as needed.
*proven results in a third-party testing lab.
Designed for reducing brassiness on highlighted, colored or natural blondes and grays. Reduces brassiness by 14%* After shampooing, work formula through mid-lengths to ends. Allow mask to sit on the hair for 5-7 minutes then rinse. Use once a week or as needed.
*proven results in a third-party testing lab.
Hair Type: Colored
Product Form: Cream
Beauty Purpose: Tone Correction, Deep Hydration, Conditioning
Net weight: 6.3 fl oz (US)
TCIN: 87909743
UPC: 850009133588
Item Number (DPCI): 342-03-4000
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
aqua/water/eau, dimethicone, stearyl alcohol, cetyl alcohol, glycerin, cetyl esters, behentrimonium chloride, dimethyl isosorbide, quaternium-80, panthenol, stearamidopropyl dimethylamine, amodimethicone, arachidyl alcohol, isopropyl myristate, euterpe oleracea (acai) fruit extract, helianthus annuus (sunflower) seed extract, pelvetia canaliculata extract, boswellia carterii gum oil, peg-12 dimethicone, cetrimonium chloride, trideceth-12, behenyl alcohol, hydrogenated palm oil, hydrogenated rapeseed oil, polysorbate 20, isopropyl alcohol, citric acid, parfum/fragrance, arachidyl glucoside, xylitylglucoside, anhydroxylitol, peg-12 allyl ether, polyquaternium-10, polyquaternium-67, caprylyl glycol, maltitol, hydroxypropylammonium gluconate, hydroxypropylgluconamide, bht, carnosine, butylene glycol, propylene glycol, xylitol, ci 60730 (ext. violet 2), myristyl alcohol, maltodextrin, glucose, sodium acetate, ethylhexylglycerin, silica, sodium benzoate, tartaric acid, benzyl alcohol, potassium sorbate, chlorphenesin, phenoxyethanol, hydroxycitronellal, butylphenyl methylpropional, limonene, linalool.
Allergens & Warnings:
Warning: Use product only as directed. Avoid contact with eyes.Shipping details
Estimated ship dimensions: 1 inches length x 3 inches width x 7 inches height
Estimated ship weight: 0.456 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is this product supposed to have a safety seal?
submitted by A - 6 months ago
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Summary of reviews
Guests appreciate the purple hair mask for its ability to tone blonde and gray hair, leaving it soft and hydrated. Many have noticed a reduction in brassiness and an improvement in hair texture. However, some guests feel the toning effect could be stronger. The mask is praised for its pleasant scent and moisturizing properties, making it a popular choice for maintaining vibrant hair color.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 1178 reviews
50% would recommend
2 recommendations
Purple mask
5 out of 5 stars
Patricia K. - 19 days ago
originally posted on Verb
[This review was collected as part of a promotion.] Love this product. Keeps my white hair from getting dingy and makes it smooth and silky.
Love this
5 out of 5 stars
Zuri C. - 2 months ago
originally posted on Verb
This product makes my blonde stay platinum with no yellow!
PERFECT
5 out of 5 stars
HOPE C. - 2 months ago
originally posted on Verb
[This review was collected as part of a promotion.] The purple shampoo, leave in conditioner and Mask work great.
Purple Mask
5 out of 5 stars
Becky F. - 2 months ago
originally posted on Verb
I use this product a couple times a week to keep my hair soft and the color intact.
Works so well!
5 out of 5 stars
Mirae F. - 3 months ago
originally posted on Verb
REALLY brightened my highlights. Hair is soft and looks like I just had it done.
Actually saw a difference in
5 out of 5 stars
Melina P. - 4 months ago
originally posted on Verb
Actually saw a difference in the brassiness of my hair, unlike other drugstore brands ive had before.
Love this product
5 out of 5 stars
Thumbs up graphic, would recommend
Jmiller - 6 months ago, Verified purchaser
This is the only product I saw real results from. It did exactly what it was supposed to do.
Best Ever
5 out of 5 stars
Valerie N. - 8 months ago
originally posted on Verb
Makes my hair look great. Toned down the brassiness and leaves my hair soft.
my favorite purple conditioner
5 out of 5 stars
Julie M. - 8 months ago
originally posted on Verb
[This review was collected as part of a promotion.] I have used others and have not been impressed. This one gives my gray hair the toning it needs and keeps my hair smooth and calm, never dry.
Great for graying hair
5 out of 5 stars
Natalie L. - 9 months ago
originally posted on Verb
As my hair has started to gray, I use this product once or twice during the week to keep it from getting dull. I notice a definite difference after each wash.
FAVE Purple Hair Mask
4 out of 5 stars
Sophia A. - 9 months ago
originally posted on Verb
This is my second time buying this product. The very first time I bought & used it, I already noticed a huge difference. I love this purple hair mask so much more than other brands! Brightens my blonde so much, I don’t think I’ll ever go back to any other.
Love it
5 out of 5 stars
Heather S. - 9 months ago
originally posted on Verb
[This review was collected as part of a promotion.] Smells so good and leaves hair so soft. Tones my blond and my husband’s gray!
Underwhelming
2 out of 5 stars
Holly - 9 months ago
originally posted on http://www.ulta.com
The mask itself is hydrating and has a nice texture but the purple pigment is lacking. I could barely notice any toning effects after several uses.
Great for summer!
5 out of 5 stars
Rachael A. - 10 months ago
originally posted on Verb
Love the purple conditioner for summer! Keeps the brassiness out of my dark brown hair after hours spent outside. Also helps hydrate and brighten my daughter’s blond hair after hours spent in the sun and pool.
Love it
5 out of 5 stars
Hilary E. - 11 months ago
originally posted on Verb
[This review was collected as part of a promotion.] My hair always feels strong and soft after using. Plus my color looks silver and healthy!
Love this mask
5 out of 5 stars
Shelah P. - 11 months ago
originally posted on Verb
[This review was collected as part of a promotion.] I have curly naturally silver hair and this mask is wonderful for keeping my hair bright and free of the yellow hue silver or white hair can have. I prefer a mask over purple shampoo.
Great product!
5 out of 5 stars
Brandy H. - 1 year ago
originally posted on Verb
[This review was collected as part of a promotion.] Perfect combination for my naturally silver curls. It has great slip and makes my silver shine.
my hair is short and
5 out of 5 stars
Donna V. - 1 year ago
originally posted on Verb
my hair is short and thick. I get alot of fly away hair after blow drying. This helped decrease the fly away hairs! Love the product!!!!
Best purple mask
5 out of 5 stars
Laura - 1 year ago
originally posted on Verb
This is my favorite purple mask for blonde hair! It took the brassiness out and made my hair look great. I had a sample and after using it, purchased the blonde bundle. Highly recommend and will purchase again.
Disnt work and smells bad
2 out of 5 stars
Thumbs down graphic, would not recommend
Luvtarget - 1 year ago
Smells super artificial - scent is too strong and didn’t like it. Also did not tone my Hair at all