$7.99 when purchased online
Target Online store #3991
About this item
Highlights
- YOUR HAIR TYPE: Moisturizing Shampoo for all hair types looking for moisture and hydration
- INGREDIENTS: Infused with our Proprietary Peptide Technology and Coconut Water
- TEXTURE: Light-weight formula with each scent tailored to elevate your shower experience
- RESULTS: Helps replenish moisture, improves elasticity, adds soft texture
- WITHOUT: Sulfates, parabens, phthalates, gluten, and dyes
- SAFE: Vegan, Cruelty-Free, Color safe + Target Clean
- SUSTAINABLE: Easily recyclable and composed of up to 65% recycled material
Description
THE FORMULA: Our blend is custom-made for replenishing moisture. Infused with our Proprietary Peptide Technology and coconut water for strong, soft and nourished hair.
PROPRIETARY PEPTIDE TECHNOLOGY: Our Proprietary Peptide Technology is a rich combination of peptides, amino acids, proteins, and vitamins that support all hair types and textures. Our formula is the ultimate solution for your hair journey, offering boosted hydration, increased volume, intensified shine, and an extra layer of protection – all tailored just for you.
MOISTURIZING BENEFITS: This formula is specifically made for adding moisture to any haircare routine. Our coconut water helps give you irresistibly soft and nourished hair while adding a daily boost of hydration.
WHO WE ARE: We are a family-owned company on a mission to provide you with the highest-performing products in the industry. Each product is tailored to your hair needs because your hair health is our priority.
Your healthy hair journey starts here!
PROPRIETARY PEPTIDE TECHNOLOGY: Our Proprietary Peptide Technology is a rich combination of peptides, amino acids, proteins, and vitamins that support all hair types and textures. Our formula is the ultimate solution for your hair journey, offering boosted hydration, increased volume, intensified shine, and an extra layer of protection – all tailored just for you.
MOISTURIZING BENEFITS: This formula is specifically made for adding moisture to any haircare routine. Our coconut water helps give you irresistibly soft and nourished hair while adding a daily boost of hydration.
WHO WE ARE: We are a family-owned company on a mission to provide you with the highest-performing products in the industry. Each product is tailored to your hair needs because your hair health is our priority.
Your healthy hair journey starts here!
Hair Type: All Hair Types, Dry
Health Facts: Contains Aloe, Contains Coconut
Product Warning: Eye irritant
Product Form: Liquid
Beauty Purpose: Basic Cleansing
Net weight: 12 fl oz (US)
TCIN: 92263096
UPC: 850055618060
Item Number (DPCI): 063-00-9081
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua), sodium c14-16 olefin sulfonate, cocamidopropyl hydroxysultaine, dimethyl lauramide/myristamide, cocos nucifera (coconut) fruit extract, pisum sativum (pea) peptide, salvia hispanica seed extract, saccharomyces cerevisiae extract, yeast amino acids, hydrolyzed kale protein, hydrolyzed carrot protein, hydrolyzed lemon protein, leuconostoc/radish root ferment filtrate, lactobacillus ferment, sodium benzoate, potassium sorbate, hydroxypropyl guar hydroxypropyltrimonium chloride, fragrance, citric acid, tetrasodium glutamate diacetate, sodium chloride.
Allergens & Warnings:
Warning: Use only as directed. For external use only. Avoid contact with eyes. If contact occurs, flush thoroughly with water. Keep out of reach of children, except under adult supervision.Shipping details
Estimated ship dimensions: 8.8 inches length x 1.8 inches width x 1.3 inches height
Estimated ship weight: 0.92 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.8 out of 5 stars with 56 reviews
effectiveness: 4.72 out of 5
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100% would recommend
49 recommendations
Recommend
4 out of 5 stars
Thumbs up graphic, would recommend
Good shampoo - 1 month ago
This shampoo was gifted to me by vcobeauty. It smells really good and left my hair feeling refreshed. There was no frizz and hydrated my ends. My hair was shiny and looked healthy. Overall it is a good shampoo for a good price!
1 reply from V&Co. Beauty team - 24 days ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
So moistrizing
5 out of 5 stars
Thumbs up graphic, would recommend
Chelley - 1 month ago
Complimentary from vcobeauty! I truly love this shampoo so much. I think that it gives my hair extreme moisture which is so important. It smells great and it’s so affordable! I will now be using this often!
1 reply from V&Co. Beauty team - 24 days ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
I love it
5 out of 5 stars
Thumbs up graphic, would recommend
- 1 month ago
This shampoo was a gift from V&Co. Beauty and I'm so happy to use it. It smells so good, it leaves your hair so soft and shiny. I recommend it because it's good quality and a good price. It's very easy to apply and remove. This shampoo lathers well and doesn't leave any residue.
1 reply from V&Co. Beauty team - 24 days ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
love this!
5 out of 5 stars
Thumbs up graphic, would recommend
czhng - 1 month ago
I received the Beauty Moisturizing + Peptide Shampoo complimentary from V&Co for my review. This shampoo is not only affordable, but also effective! I love the formula, and I also loved the way my hair felt refreshed, clean, and moisturized after!
1 reply from V&Co. Beauty team - 24 days ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Love it
5 out of 5 stars
Thumbs up graphic, would recommend
Dam14 - 1 month ago
Gifted by. This Shampoo smells wonderful. Leaves my hair soft & shiny. You have to pair it with the Conditioner. Gentle enough for daily use. They come in large Bottles with Pumps. No more slippery Shampoo Bottle.
1 reply from V&Co. Beauty team - 24 days ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Amazing!
5 out of 5 stars
Thumbs up graphic, would recommend
Elain - 1 month ago
I received this complimentary from V&co. Beauty. This is a really nice shampoo, my hair feels so soft after I use it. It smells really nice and makes my hair smell nice as well. Overall, it’s a great production!
1 reply from V&Co. Beauty team - 24 days ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Great Shampoo!
5 out of 5 stars
Thumbs up graphic, would recommend
Lindsmae94 - 1 month ago
I revived this shampoo Gifted by vcobeauty. Though it’s not the first time I’ve used it, so it was exciting to get it again and I’d definitely buy it again. It doesn’t have too strong of a smell, and I don’t think it leaves a residue.
1 reply from V&Co. Beauty team - 24 days ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Amazing
5 out of 5 stars
Thumbs up graphic, would recommend
Samara - 1 month ago
I am beyond pleased with this shampoo! It’s amazing, the peptide and coconut water moisture have left my hair looking shiny and strong! Haven’t felt this way in years, truly never going back to another shampoo plus conditioner combo! Gifted by vcobeauty
1 reply from V&Co. Beauty team - 24 days ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Amazing scent!.
5 out of 5 stars
Thumbs up graphic, would recommend
Martha - 1 month ago
This product was complimentary to me so that I can test and review it. I have never used the V & Co. moisturizing shampoo with Peptides and Coconut Water, and I have to say I love the way my hair feels after using this product. This product is formulated with coconut water and it helps to improve the moisture of my hair making it more manageable and soft it actually controls the frizz and the breakage in my hair. This product was complimentary to me so that I can test and review it.
1 reply from V&Co. Beauty team - 24 days ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Hydrating Shampoo
5 out of 5 stars
Cane - 1 month ago
Beauty Moisturizing + Peptide Shampoo is gentle and hydrating shampoo. It does a good job of replenishing moisture and leaving hair soft. A little goes a long way, and it thoroughly cleanses without stripping natural oils.
1 reply from V&Co. Beauty team - 24 days ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Works well
5 out of 5 stars
Thumbs up graphic, would recommend
Kasey - 2 months ago
I like this shampoo, it leaves my hair soft, moisturized and smooth. I have oily hair and this one makes me feel fresh and clean. Also, my scalp feels comfortable with it. Great value and I will purchase again.
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Silky smooth hair
5 out of 5 stars
Thumbs up graphic, would recommend
Kstew194 - 2 months ago
I was gifted by vcobeauty this moisturizing shampoo but my thoughts, opinion, and experience are all my own. I truly love the way the scent of this is a soft and gentle scent. I enjoyed how my hair felt after using it. I do have naturally straight hair and this was great at leaving my hair silky smooth. I would definitely purchase this for daily use.
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Hydrating
5 out of 5 stars
Thumbs up graphic, would recommend
Reshma - 2 months ago
I received this product free to review. This shampoo is a good shampoo for days I don’t use clarifying ones. It moisturizes the hair and cleanses without stripping it. It leave my scalp feeling nice and less irritated
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Love it!
5 out of 5 stars
Thumbs up graphic, would recommend
Lexxx - 2 months ago
Complimentary from vcobeauty. This is a shampoo that I will continue to use for my curly hair. It was very hydrating but also didn’t strip my hair. It also had a great lather. This will be a shampoo I’ll keep using!
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Moisture!!
5 out of 5 stars
Thumbs up graphic, would recommend
Mommabear - 2 months ago
This moisture moisture moisture moisture moisture moisturizing shampoo with peptides and coconut water is amazing! Not only does it smell amazing but it hydrated my hair and reduced my frizz. I love that it's free from all the chemicals + is cruelty free.
Super
5 out of 5 stars
Thumbs up graphic, would recommend
Jess22 - 2 months ago
gifted by V&Co. Beauty Moisturizing Shampoo sulfate free, color safe, and gentle formula peptide boosting for dry and color treated hair. The bottle itself is a cute and unique design. It’s narrower and taller than I expected!This shampoo smells fresh and AMAZING! The consistency is a little looking. It hydrates well without being too heavy. The formula works great with peptide technology, giving my hair a smooth feel. However, it doesn’t have much of a smell, which I actually appreciate for a more subtle scent. Overall, it’s a solid shampoo for healthy, hydrated hair!
Amazing!
5 out of 5 stars
Thumbs up graphic, would recommend
Dean - 2 months ago
This shampoo leaves hair looking and feeling so incredibly clean! You only need a small amount to create a nice lather! 10/10 would recommend to someone looking for a new shampoo! This product was Complimentary from vcobeauty.
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Love!
5 out of 5 stars
Thumbs up graphic, would recommend
Mia84 - 2 months ago
I received this product as a gift for my honest review. This shampoo is amazing! My hair gets so dry and after washing gets very tangled! This leaves my hair so soft and it smells great too! It has a great lather also!
Like it
4 out of 5 stars
Thumbs up graphic, would recommend
Good - 2 months ago
It’s my first time using this type of shampoo and I noticed it didn’t dry my hair!! I have dry thick curly hair and this thing worked well for me. The price is great and smells really good too. Highly recommend it
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team
Amazing
5 out of 5 stars
Thumbs up graphic, would recommend
Pebbles1987 - 2 months ago
This shampoo is so moisturizing! My hair was quite brittle but after two washes I could tell the difference. It was much softer and more manageable and the scent is so pleasant. I would definitely recommend this product. This product was gifted to me by V&co
1 reply from V&Co. Beauty team - 1 month ago
Hi, thank you for sharing your feedback – we’re thrilled to hear about your positive experience! We take all customer experiences seriously, and we’re so glad our product worked well for you. Your feedback is incredibly valuable to us, and it’s great to know that our product met your expectations. If you ever have any further thoughts or questions, please don’t hesitate to reach out to us at info@vandcobeauty.com. We truly appreciate your support and look forward to continuing to provide you with products that you love. -V&Co. Beauty Team